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COMCAST CORP — Director's Dealing 2011
May 17, 2011
29848_dirs_2011-05-17_081a7ee9-7f43-431a-a130-b50fc4f782bd.zip
Director's Dealing
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SEC Form 4 — Statement of Changes in Beneficial Ownership
Issuer: VALUEVISION MEDIA INC (VVTV)
CIK: 0000870826
Period of Report: 2011-05-16
Reporting Person: COMCAST CORP (10% Owner)
Reporting Person: NBCUniversal, LLC (10% Owner)
Reporting Person: NBCUniversal Media, LLC (10% Owner)
Non-Derivative Transactions
| Date | Security | Code | Shares | Price | A/D | Holdings After | Ownership |
|---|---|---|---|---|---|---|---|
| 2011-05-16 | Common Stock | J | 689655 | $5.80 | Acquired | 7141849 | Indirect |
Footnotes
F1: The shares were acquired by NBCUniversal Media, LLC pursuant to Amendment No. 2 to Trademark License Agreement, dated November 17, 2010, as consideration for a trademark license extension granted to ValueVision Media Inc.
F2: NBCUniversal Media, LLC owns directly 7,141,849 shares of common stock of ValueVision Media Inc. NBCUniversal Media, LLC is a wholly owned subsidiary of NBCUniversal, LLC, which is owned 51% by Comcast Corporation (through wholly owned subsidiaries).