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Childrens Place, Inc. Director's Dealing 2011

Mar 28, 2011

33942_dirs_2011-03-28_b3794deb-3597-490a-9ff2-2d8dfdd6796e.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: CHILDRENS PLACE RETAIL STORES INC (PLCE)
CIK: 0001041859
Period of Report: 2011-03-25

Reporting Person: BOUGHTON MARY MELISSA (SVP, STORE DEVELOPMENT)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2011-03-25 Common Stock, par value $0.10 per share S 1399 $50 Disposed 6628 Direct
2011-03-25 Common Stock, par value $0.10 per share A 22196 Disposed 28824 Direct

Footnotes

F1: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on
September 28, 2010.

F2: Represents shares of Common Stock underlying a performance stock award granted under the Company's Long Term Incentive
Program, or LTIP, pursuant to the Company's Amended and Restated 2005 Equity Incentive Plan, as amended, on March 6, 2008.
The performance award was comprised of one-year performance cycles for each of the Company's 2008, 2009 and 2010 fiscal
years and a cumulative three-year performance cycle measured over the three fiscal year period, all of which vested on March
25, 2011.