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Childrens Place, Inc. Director's Dealing 2011

Jun 3, 2011

33942_dirs_2011-06-03_c9dcdff4-0812-43e8-9154-f047b9262b5f.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: CHILDRENS PLACE RETAIL STORES INC (PLCE)
CIK: 0001041859
Period of Report: 2011-06-01

Reporting Person: SCARDINA BARRIE DEBRA (SVP, Planning and Allocation)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2011-06-01 Common Stock, par value $0.10 per share A 1750 Acquired 9050 Direct
2011-06-02 Common Stock, par value $0.10 per share S 583 $46.97 Disposed 8467 Direct
2011-06-02 Common Stock, par value $0.10 per share S 834 $48.48 Disposed 7633 Direct

Footnotes

F1: Represents shares of Common Stock underlying a performance stock award granted pursuant to the Company's Amended and Restated
2005 Equity Incentive Plan, as amended, on June 1, 2010. The performance award was based upon a one-year performance cycle
for the Company's 2010 fiscal year and vests in three equal installments on the first, second and third anniversaries of the
award date.

F2: The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on
April 8, 2011.

F3: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices
ranging from $46.95 to $46.97, inclusive. The reporting person undertakes to provide to The Children's Place Retail Stores,
Inc. (the "Company"), any security holder of the Company, or the staff of the Securities and Exchange Commission, upon
request, full information regarding the number of shares sold at each separate price within the ranges set forth in this
footnote.

F4: The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices
ranging from $48.38 to $48.55, inclusive. The reporting person undertakes to provide to The Children's Place Retail Stores,
Inc. (the "Company"), any security holder of the Company, or the staff of the Securities and Exchange Commission, upon
request, full information regarding the number of shares sold at each separate price within the ranges set forth in this
footnote.