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CAMPBELL'S Co Director's Dealing 2007

Oct 3, 2007

30654_dirs_2007-10-03_e14d4269-81fa-4f1a-8ee4-fa7f46000539.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: CAMPBELL SOUP CO (CPB)
CIK: 0000016732
Period of Report: 2007-10-01

Reporting Person: CONANT DOUGLAS R (Director, President and CEO)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2007-10-01 Common Stock M 15267 $22.95 Acquired 223372 Direct
2007-10-01 Common Stock S 1600 $36.81 Disposed 221772 Direct
2007-10-01 Common Stock S 2200 $36.86 Disposed 219572 Direct
2007-10-01 Common Stock S 1600 $36.87 Disposed 217972 Direct
2007-10-01 Common Stock S 900 $36.88 Disposed 217072 Direct
2007-10-01 Common Stock S 2656 $36.89 Disposed 214416 Direct
2007-10-01 Common Stock S 11 $36.90 Disposed 214405 Direct
2007-10-01 Common Stock S 1600 $36.91 Disposed 212805 Direct
2007-10-01 Common Stock S 1600 $36.97 Disposed 211205 Direct
2007-10-01 Common Stock S 3100 $37.00 Disposed 208105 Direct
2007-10-02 Common Stock M 26114 $22.95 Acquired 234219 Direct
2007-10-02 Common Stock S 4600 $36.35 Disposed 229619 Direct
2007-10-02 Common Stock S 1000 $36.38 Disposed 228619 Direct
2007-10-02 Common Stock S 2200 $36.40 Disposed 226419 Direct
2007-10-02 Common Stock S 1900 $36.42 Disposed 224519 Direct
2007-10-02 Common Stock S 700 $36.43 Disposed 223819 Direct
2007-10-02 Common Stock S 110 $36.45 Disposed 223709 Direct
2007-10-02 Common Stock S 4 $36.46 Disposed 223705 Direct
2007-10-02 Common Stock S 2000 $36.28 Disposed 221705 Direct
2007-10-02 Common Stock S 600 $36.30 Disposed 221105 Direct
2007-10-02 Common Stock S 800 $36.45 Disposed 220305 Direct
2007-10-02 Common Stock S 2800 $36.46 Disposed 217505 Direct
2007-10-02 Common Stock S 3400 $36.49 Disposed 214105 Direct
2007-10-02 Common Stock S 2600 $36.50 Disposed 211505 Direct
2007-10-02 Common Stock S 3400 $36.52 Disposed 208105 Direct
2007-10-02 Common Stock F 8679 $37.00 Disposed 199426 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2007-10-01 Phantom Stock $ J 17212 Acquired Common Stock (17212) Direct
2007-10-01 Phantom Stock $ J 17212 Acquired Common Stock (17212) Direct
2007-10-01 Phantom Stock $ J 137698 Acquired Common Stock (137698) Direct
2007-10-01 Employee Stock Option (right to buy) $22.95 M 15267 Disposed 2012-07-25 Common Stock (15267) Direct
2007-10-02 Employee Stock Option (right to buy) $22.95 M 26114 Disposed 2012-07-25 Common Stock (26114) Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common Stock 1298 Indirect

Footnotes

F1: All sales reported on this Form 4 were executed pursuant to a Rule 10b5-1 Trading Plan executed on May 24, 2007.

F2: 1-for-1

F3: Shares of phantom stock are payable in cash or stock from the Company's Deferred Compensation Plan upon reporting person's retirement, resignation or termination.

F4: The options vest cumulatively over three years at the rate of 30%, 60% and 100% respectively on the first three anniversaries of the grant date of 7/25/2002.