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BuzzFeed, Inc. Director's Dealing 2024

May 1, 2024

34451_dirs_2024-05-01_e9e63e6e-af21-4c63-b823-01b9a5fafe1f.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: BuzzFeed, Inc. (BZFD)
CIK: 0001828972
Period of Report: 2024-04-29

Reporting Person: COLEMAN GREGORY (Director)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2024-04-29 Class A Common Stock M 76910 Acquired 1081649 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2024-04-29 Restricted Stock Units $0 A 307643 Acquired Class A Common Stock (307643) Direct
2024-04-29 Restricted Stock Units $0 M 76910 Disposed Class A Common Stock (76910) Direct

Holdings (Non-Derivative)

Security Shares Ownership
Class A Common Stock 13089 Indirect
Class A Common Stock 51722 Indirect
Class A Common Stock 12538 Indirect
Class A Common Stock 13089 Indirect
Class A Common Stock 51722 Indirect
Class A Common Stock 51722 Indirect

Footnotes

F1: The Reporting Person received restricted stock units ("RSUs") on April 29, 2024. Each RSU represented a contingent right to receive one share of the Issuer's common stock. 76,910 RSUs fully vested on April 29, 2024 and were settled in shares of the Issuer's common stock.

F2: Held by The Audrey Amelia Coleman 2014 Trust, of which Mr. Coleman's brother is the trustee. Mr. Coleman disclaims beneficial ownership of the shares held of record by The Audrey Amelia Coleman 2014 Trust except to the extent of his pecuniary interest therein, and this report shall not be deemed an admission that he is the beneficial owner of the securities for purposes of Section 16 of the Securities Exchange Act of 1934 (as amended, the "Act") or for any other purpose.

F3: Held by The Benjamin Coleman 2000 Trust, of which Mr. Coleman's brother is the trustee. Mr. Coleman disclaims beneficial ownership of the shares held of record by The Benjamin Coleman 2000 Trust except to the extent of his pecuniary interest therein, and this report shall not be deemed an admission that he is the beneficial owner of the securities for purposes of Section 16 of the Act or for any other purpose.

F4: Held by The Coleman 2014 Family Trust, of which Mr. Coleman's brother is the trustee. Mr. Coleman disclaims beneficial ownership of the shares held of record by The Coleman 2014 Family Trust except to the extent of his pecuniary interest therein, and this report shall not be deemed an admission that he is the beneficial owner of the securities for purposes of Section 16 of the Act or for any other purpose.

F5: Held by The Eloise Marie Coleman 2016 Trust, of which Mr. Coleman's brother is the trustee. Mr. Coleman disclaims beneficial ownership of the shares held of record by The Eloise Marie Coleman 2016 Trust except to the extent of his pecuniary interest therein, and this report shall not be deemed an admission that he is the beneficial owner of the securities for purposes of Section 16 of the Act or for any other purpose.

F6: Held by The Melissa Coleman 2000 Trust, of which Mr. Coleman's brother is the trustee. Mr. Coleman disclaims beneficial ownership of the shares held of record by The Melissa Coleman 2000 Trust except to the extent of his pecuniary interest therein, and this report shall not be deemed an admission that he is the beneficial owner of the securities for purposes of Section 16 of the Act or for any other purpose.

F7: Each RSU represents a contingent right to receive one share of the Issuer's Class A common stock, subject to the Reporting Person's continued status as a service provider to the Issuer.

F8: 1/4 of the award vested on the transaction date. The remaining 230,733 RSUs vests ratably as to 1/4 of the total award on the 1st of each June, September, and December thereafter.

F9: These RSUs do not expire; they either vest or are cancelled prior to the vesting date.