BTS Group

Regulatory Filings • May 18, 2011

PRESS%RELEASE

Stockholm%Wednesday%May%18,%2011

BTS%signs%retainer%agreement%with%leading%professional% services%firm%valued%at%more%than%SEK%18%million%in%2011

Stockholm,!Sweden!and!New!York,!USA!– BTS!Group!AB!(publ), the%global%leader%in%strategy% execution%and%alignment%acceleration,%has%signed%a%retainer%agreement%with%a%leading%professional% services%firm%that%has%agreed%to%purchase%an%array%of%BTS%services%over%two%years%with%a%minimum% annual%commitment of%orders exceeding%SEK%18 million%in%2011.

The%AmericanJbased%firm,%with%revenues%exceeding%USD%10%billion%and%a%professional%talent%base numbering%more%than%40,000, brings%worldJclass%capabilities%and%deep%local%expertise%to%help%clients% succeed%wherever%they%operate.

The%retainer%investment%demonstrates%an%expanded%level%of%trust%the%firm%has%placed%in%BTS.%The% agreement%makes%BTS%a%preferred%partner%providing%an%integrated%portfolio%of%strategic%initiatives using%business%simulations in%areas%of%customer%understanding,%sales%transformation,%business% acumen, and%leadership%development.%Through%the%retainer%agreement,%BTS%will%deliver highJcaliber% talent%development%programs%in%the%US%utilizing%the%more%than%twenty%highly%customized%simulation% and%other%experiential%solutions it%has%developed%with%the%firm over%the%past%three%years.

"With%this%agreement, one%of%the%world's%leading%professional%services%firms%has%made%a%big%vote%of% confidence%in%the%BTS%team%and%the%value%of%our%work,"%says%Henrik%Ekelund,%CEO%of%BTS%Group%AB.% "As%a%professional%services%firm%ourselves,%we%deeply%appreciate%the%high%level%of%quality%this%client% expects.%We%are%grateful%for%their%commitment%to%BTS%and%genuinely%value%their%partnership."

For!more!information,!please!contact:

Thomas!Ahlerup Senior%Vice%President Investor%and%Corporate%Communications BTS%Group%AB Phone +46J8J5870%7002 Mobile +46J768J966 300 EJmail thomas.ahlerup@bts.com

About!BTS!Group!AB

BTS%partners%with%leading%companies%to%accelerate%strategy%alignment%and%execution,%innovating%how%organizations%learn,% grow%and%improve.%BTS%is%the%world%leader%in%customized%business%simulations%and%discoveryJbased%learning%solutions%that% enable%leading%corporations%to%grow%and%become%successful%through%change%and%improvement%processes.

BTS%adds%value%to%its%clients%through%three%practice%areas:%Strategic%Alignment%&%Business%Acumen,%Leadership%&% Management,%and%Sales%Force%Transformation.%%BTS%also%has%strong%capabilities%in%Operational%Excellence%&%Project% Management%and%offer%an%innovative%Engage%for%Change%process.

BTS%has%more%than%300%highly%talented%employees%serving%more%than%400%clients%including%40%of%the%US%Fortune%100% companies%and%25%of%the%Global%Fortune%100%largest%corporations%in%the%world.%In%2010%BTS%revenues%was%SEK%695%million.% ReJcent%selected%BTS%clients%include%AT&T,%Ericsson,%KimberlyJClark,%Rio%Tinto,%Sony,%Standard%Bank,%Unilever%and%Xerox.

BTS%serves%its%clients%from%Stockholm,%Helsinki,%Amsterdam,%Brussels,%Paris,%London,%Madrid,%Bilbao,%Austin,%New%York,% Stamford,%Philadelphia,%Scottsdale,%San%Francisco,%Chicago,%Sao%Paulo,%Mexico%City,%Johannesburg,%Sydney,%Melbourne,% Singapore,%Bangkok,%Seoul,%Shanghai,%Taipei%and%Tokyo.

BTS%is%a%public%company%listed%on%the%NASDAQJOMX%Stockholm%and%trades%under%the%symbol%BTS%B.

For%more%information%please%visit%www.bts.com.