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BOSTON BEER CO INC — Director's Dealing 2021
Jan 5, 2021
31558_dirs_2021-01-05_b16ae4df-217f-48c5-86f9-9fc490965412.zip
Director's Dealing
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SEC Form 4 — Statement of Changes in Beneficial Ownership
Issuer: BOSTON BEER CO INC (SAM)
CIK: 0000949870
Period of Report: 2021-01-04
Reporting Person: Geist John C (N/A)
Non-Derivative Transactions
| Date | Security | Code | Shares | Price | A/D | Holdings After | Ownership |
|---|---|---|---|---|---|---|---|
| 2021-01-04 | Class A Common | M | 1008.00 | $191.10 | Acquired | 5596.00 | Direct |
| 2021-01-04 | Class A Common | S | 1008.00 | $991.14 | Disposed | 4588.00 | Direct |
| 2021-01-04 | Class A Common | M | 12524.00 | $201.91 | Acquired | 17112.00 | Direct |
| 2021-01-04 | Class A Common | S | 94.00 | $935.68 | Disposed | 17018.00 | Direct |
| 2021-01-04 | Class A Common | S | 6.00 | $936.97 | Disposed | 17012.00 | Direct |
| 2021-01-04 | Class A Common | S | 753.00 | $938.56 | Disposed | 16259.00 | Direct |
| 2021-01-04 | Class A Common | S | 1039.00 | $939.18 | Disposed | 15220.00 | Direct |
| 2021-01-04 | Class A Common | S | 1180.00 | $940.47 | Disposed | 14040.00 | Direct |
| 2021-01-04 | Class A Common | S | 1229.00 | $941.42 | Disposed | 12811.00 | Direct |
| 2021-01-04 | Class A Common | S | 500.00 | $942.53 | Disposed | 12311.00 | Direct |
| 2021-01-04 | Class A Common | S | 800.00 | $943.52 | Disposed | 11511.00 | Direct |
| 2021-01-04 | Class A Common | S | 200.00 | $944.42 | Disposed | 11311.00 | Direct |
| 2021-01-04 | Class A Common | S | 161.00 | $945.87 | Disposed | 11150.00 | Direct |
| 2021-01-04 | Class A Common | S | 429.00 | $947.29 | Disposed | 10721.00 | Direct |
| 2021-01-04 | Class A Common | S | 271.00 | $948.53 | Disposed | 10450.00 | Direct |
| 2021-01-04 | Class A Common | S | 297.00 | $949.04 | Disposed | 10153.00 | Direct |
| 2021-01-04 | Class A Common | S | 408.00 | $950.53 | Disposed | 9745.00 | Direct |
| 2021-01-04 | Class A Common | S | 548.00 | $952.65 | Disposed | 9197.00 | Direct |
| 2021-01-04 | Class A Common | S | 432.00 | $953.67 | Disposed | 8765.00 | Direct |
| 2021-01-04 | Class A Common | S | 320.00 | $954.78 | Disposed | 8445.00 | Direct |
| 2021-01-04 | Class A Common | S | 107.00 | $956.67 | Disposed | 8338.00 | Direct |
| 2021-01-04 | Class A Common | S | 98.00 | $958.74 | Disposed | 8240.00 | Direct |
| 2021-01-04 | Class A Common | S | 45.00 | $960.00 | Disposed | 8195.00 | Direct |
| 2021-01-04 | Class A Common | S | 168.00 | $961.69 | Disposed | 8027.00 | Direct |
| 2021-01-04 | Class A Common | S | 108.00 | $962.22 | Disposed | 7919.00 | Direct |
| 2021-01-04 | Class A Common | S | 325.00 | $963.70 | Disposed | 7594.00 | Direct |
| 2021-01-04 | Class A Common | S | 583.00 | $964.35 | Disposed | 7011.00 | Direct |
| 2021-01-04 | Class A Common | S | 397.00 | $965.44 | Disposed | 6614.00 | Direct |
| 2021-01-04 | Class A Common | S | 150.00 | $967.60 | Disposed | 6464.00 | Direct |
Derivative Transactions
| Date | Security | Exercise Price | Code | Shares | A/D | Expiration | Underlying | Ownership |
|---|---|---|---|---|---|---|---|---|
| 2021-01-04 | Stock Option (Right to Buy) | $191.10 | M | 1008.00 | Disposed | 2027-12-31 | Class A Common (1008.00) | Direct |
| 2021-01-04 | Stock Option (Right to Buy) | $201.91 | M | 12524.00 | Disposed | 2025-12-31 | Class A Common (12524.00) | Direct |
Footnotes
F1: The transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on November 6, 2020.
F2: The shares reported include 4,566 shares of restricted stock subject to vesting conditions.
F3: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 94 shares is from $935.57 to $936.00. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F4: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 6 shares is from $936.83 to $937.00. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F5: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 753 shares is from $937.99 to $938.93. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F6: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,039 shares is from $938.99 to $939.85. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F7: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,180 shares is from $940.00 to $940.98. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F8: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,229 shares is from $941.00 to $941.88. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F9: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 500 shares is from $942.11 to $943.07. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F10: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 800 shares is from $943.11 to $944.02. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F11: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 161 shares is from $945.76 to $945.94. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F12: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 429 shares is from $946.81 to $947.67. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F13: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 271 shares is from $947.85 to $948.81. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F14: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 297 shares is from $948.87 to $949.70. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F15: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 408 shares is from $949.98 to $950.93. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F16: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 548 shares is from $952.17 to $953.00. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F17: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 432 shares is from $953.41 to $954.39. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F18: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 320 shares is from $954.53 to $955.12. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F19: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 107 shares is from $956.66 to $957.33. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F20: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 98 shares is from $958.70 to $959.01. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F21: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 45 shares is from $960.00 to $960.01. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F22: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 168 shares is from $961.00 to $961.87. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F23: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 108 shares is from $962.00 to $962.42. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F24: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 325 shares is from $963.25 to $964.01. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F25: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 583 shares is from $964.25 to $965.22. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F26: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 397 shares is from $965.27 to $966.00. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F27: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 150 shares is from $967.00 to $967.99. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F28: The option vests in three annual installments: the first on March 1, 2020, and the final vesting on January 1, 2022, provided that the Reporting Person remains employed by the Issuer on the applicable vesting dates.
F29: The option vests in four annual installments: the first on January 1, 2021, and the final vesting on January 1, 2024, provided that the Reporting Person remains employed by the Issuer on the applicable vesting dates.