BOSTON BEER CO INC — Director's Dealing 2014

Nov 12, 2014

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: BOSTON BEER CO INC (SAM)
CIK: 0000949870
Period of Report: 2014-11-10

Reporting Person: KOCH C JAMES (Director, Chairman, 10% Owner)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2014-11-10	Class A Common	S	4500	$258.78	Disposed	118632	Direct
2014-11-10	Class A Common	S	4400	$259.92	Disposed	114232	Direct
2014-11-10	Class A Common	S	100	$260.66	Disposed	114132	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Class A Common	135000	Indirect
Class A Common	44248	Indirect
Class A Common	23486	Indirect
Class A Common	2532	Indirect
Class A Common	5000	Indirect
Class A Common	3656	Indirect

Footnotes

F1: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 4,500 shares is from $258.50 to $259.25. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.

F2: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 4,400 shares is from $259.50 to $260.33. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.