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BOSTON BEER CO INC — Director's Dealing 2012
Nov 16, 2012
31558_dirs_2012-11-16_a585eb9c-ef4e-4faf-a4b9-9d70deb49b95.zip
Director's Dealing
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SEC Form 4 — Statement of Changes in Beneficial Ownership
Issuer: BOSTON BEER CO INC (SAM)
CIK: 0000949870
Period of Report: 2012-11-15
Reporting Person: KOCH C JAMES (Director, Chairman, 10% Owner)
Non-Derivative Transactions
| Date | Security | Code | Shares | Price | A/D | Holdings After | Ownership |
|---|---|---|---|---|---|---|---|
| 2012-11-15 | Class A Common | S | 1500 | $110.36 | Disposed | 123748 | Direct |
| 2012-11-15 | Class A Common | S | 7400 | $111.22 | Disposed | 116348 | Direct |
| 2012-11-15 | Class A Common | S | 100 | $111.80 | Disposed | 116248 | Direct |
Holdings (Non-Derivative)
| Security | Shares | Ownership |
|---|---|---|
| Class A Common | 23486 | Indirect |
| Class A Common | 3656 | Indirect |
| Class A Common | 2532 | Indirect |
| Class A Common | 22756 | Indirect |
Footnotes
F1: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for 1,500 shares is from $109.69 to $110.64.
F2: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for 7,400 shares is from $110.70 to $111.60.
F3: The reporting person will provide, upon request from the staff of the Securities and Exchange Commission, the Registrant or a shareholder of the Registrant, full information regarding the number of shares sold at each separate price.