BOOHOO GROUP PLC

Transaction in Own Shares • Jan 12, 2026

National Storage Mechanism | Additional information

RNS Number : 5756O

Boohoo Group Plc

12 January 2026

	12 January 2026

boohoo group plc

(the "Company" or the "Group" or "Debenhams Group")

SAYE Share Scheme 2025 and Director Dealing

Debenhams Group (AIM:DEBS) announces the grant of options to employees as part of its Save As You Earn ('SAYE') share scheme for 2025. The scheme was open to all employees, giving them the opportunity to participate in the future growth of Debenhams Group via share option arrangements.

Eligible employees were invited to subscribe for options over ordinary shares of 1 pence each in the Company ("Ordinary Shares") with an exercise price of 9.75 pence, representing a 19.15% discount to the closing market price of the Ordinary Shares on 9 October 2025 when the scheme was launched. These options have a contract start date of 1 January 2026 and are exercisable between 1 January 2029 and 30 June 2029.

A total of 211 employees elected to participate and, pursuant to these elections, options were granted over a total of 16,792,846 Ordinary Shares, equating to 1.20% of the current issued share capital. Exercise of these options will be satisfied by the Employee Benefit Trust and there is no dilutive impact on shareholders.

Dan Finley, Chief Executive Officer and Phil Ellis, Chief Financial Officer, are participants in the Company's SAYE scheme and are included in the total figures above. Dan and Phil's individual option grants pursuant to this year's SAYE scheme are in respect of 187,179 Ordinary Shares each. Further details are set out in the below notification, made in accordance with the requirements of the UK Market Abuse Regulation. 

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Enquiries
Debenhams Group
Phil Ellis, Chief Financial Officer		Tel: +44 (0)161 233 2050
Zeus Capital - Nominated Advisor and Joint Broker
Dan Bate/ James Edis		Tel: +44 (0)161 831 1512
Benjamin Robertson		Tel: +44 (0)20 3829 5000
Panmure Liberum - Joint Broker              Mark Dickenson/ James Sinclair-Ford/ Shalin Bhamra Sodali & Co - Financial PR Adviser			Tel: +44 (0)20 3100 2000
Ben Foster/ Louisa Henry			Tel: +44 (0)20 3984 0114

About Debenhams Group

Debenhams Group is an online platform, for fashion, home, and beauty, serving millions of customers across five shopping destinations: Debenhams, Karen Millen, boohoo, MAN and PLT. Debenhams Group dates back to 1778 when William Clark, a retail pioneer of the time, opened the UK's first department store. Today, the Group is home to Debenhams, Britain's online department store and leading fashion-led marketplaces, boohoo, PLT, MAN, and Karen Millen.

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Dan Finley

2

Reason for the notification

a)

Position/status

Group CEO

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

boohoo group plc

b)

LEI

213800SZF3KFCECWY243

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 1p

ISIN: JE00BG6L7297

b)

Nature of the transaction

Grant of SAYE options

c)

Price(s) and volume(s)

Price(s)	Volume(s)
£0.0975	187,179

d)

Aggregated information

- Aggregated volume

- Price

N/A

e)

Date of the transaction

1 December 2025

f)

Place of the transaction

Off market

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Phil Ellis

2

Reason for the notification

a)

Position/status

Group CFO

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

boohoo group plc

b)

LEI

213800SZF3KFCECWY243

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 1p

ISIN: JE00BG6L7297

b)

Nature of the transaction

Grant of SAYE Options

c)

Price(s) and volume(s)

Price(s)	Volume(s)
£0.0975	187,179

d)

Aggregated information

- Aggregated volume

- Price

N/A

e)

Date of the transaction

1 December 2025

f)

Place of the transaction

Off market

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