BLACKBIRD PLC

Director's Dealing • Mar 6, 2024

National Storage Mechanism | Additional information

RNS Number : 7153F

Blackbird PLC

06 March 2024

6 March 2024

Blackbird plc

(the "Company")

Director/PDMR subscription

Director's interest in the Company

Total Voting Rights

Blackbird plc (AIM: BIRD), the developer and seller of the market-leading cloud video platform, Blackbird, announces that following the release of its annual results yesterday, certain members of the Board (and associated family members) and the Company's management have conditionally subscribed for a total of approximately £70,000 of new shares in the Company (the "Subscription"). The Subscription was referenced in the Company's recent placing announcement, further details of which were announced on 29 February 2024 (the "Placing").

The Subscription will result in the issue and allotment of a total of 1,166,665 new ordinary shares of 0.8 pence each in the Company (the "Subscription Shares") and is being carried out at the same issue price as the Placing, being 6p.

Director/PDMR Subscriptions

The following Directors/PDMRs have conditionally subscribed for shares in the Company in the amounts set out in the table below:

Director/PDMR	Current holding	% of existing ordinary shares*	Subscription Shares	Holding post Subscription	% of enlarged share capital
Ian McDonough, Chief Executive (including family interests)	28,250,436	7.32%	833,333	29,083,769	7.51%
Stephen White, Chief Operating and Financial Officer	543,162	0.14%	166,666	709,828	0.18%
Total	28,793,598	7.46%	999,999	29,793,597	7.70%

*Existing ordinary shares includes the 17,500,002 ordinary shares admitted to trading on AIM on 5 March 2024

The Huyton Asphalt SSAS Pension Fund, of which Ian McDonough, Chief Executive Officer of the Company, is both a trustee and a beneficiary, purchased the 833,333 Subscription Shares detailed above.

The FCA notifications in relation to the above and made in accordance with the requirements of the UK Market Abuse Regulation are appended further below.

Admission to trading and total voting rights

Application has been made to the London Stock Exchange plc for the Subscription Shares to be admitted to trading on AIM. It is expected that Admission will become effective and that dealings in the Subscription Shares on AIM will commence at 8:00 a.m. on or around 11 March 2024.

On Admission, the Company's issued ordinary share capital will consist of 387,077,188 ordinary shares of 0.8 pence each in the Company (the "Ordinary Shares"), with one vote per share. The Company does not hold any Ordinary Shares in treasury. Therefore, on Admission, the total number of Ordinary Shares and voting rights in the Company will be 387,077,188. With effect from Admission, this figure may be used by shareholders in the Company as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the share capital of the Company under the FCA's Disclosure Guidance and Transparency Rules.

Director's interest in the Company

Following Admission, Stephen Streater, the Company's R&D Director, will be interested in 62,785,000 Ordinary Shares which is equivalent to 16.22% of the enlarged share capital (as enlarged by the Subscription Shares).

Enquiries:

Blackbird plc	Tel: +44 (0)20 8879 7245
Ian McDonough, Chief Executive Officer
Stephen White, Chief Operating and Financial Officer
Allenby Capital Limited (Nominated Adviser and Broker)	Tel: +44 (0)20 3328 5656
Nick Naylor/Piers Shimwell (Corporate Finance)
Amrit Nahal / Guy McDougall (Sales and Corporate Broking)

About Blackbird plc

Blackbird plc operates in the fast-growing SaaS and cloud video market. It has created BlackbirdⓇ, a market-leading suite of cloud-native computing applications for video all underpinned by its lightning fast codec. Blackbird plc's patented technology allows for frame accurate navigation, playback, viewing and editing in the cloud. BlackbirdⓇ enables multiple applications, which are used by rights holders, broadcasters, sports and news video specialists, live events and content owners, post production houses, other mass market digital video channels and corporations.

Since it is cloud-native, BlackbirdⓇ removes the need for costly, high-end workstations and can be used from almost anywhere on almost any device. It also allows full visibility on multilocation digital content, improves time to market for live content such as video clips and highlights for digital distribution, and ultimately results in much more effective monetisation. Blackbird plc is a licensor of its core video technology under its 'Powered by Blackbird' licensing model. Enabling video companies to accelerate their path to true cloud business models, licensees benefit from power and carbon reductions, cost and time savings, less hardware and bandwidth requirements and easy scalability. elevate.io, built using Blackbird core technology, is the company's new creator SaaS product, a browser based end-to-end content creation tool aimed at the Creator Economy.

www.blackbird.video

www.linkedin.com/company/blackbird-cloud

www.twitter.com/blackbirdcloud

www.facebook.com/blackbirdplc

www.youtube.com/c/Blackbirdcloud

Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them.

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Ian McDonough

2

Reason for the notification

a)

Position/status

Chief Executive Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Blackbird plc

b)

LEI

2138006DWRVTIAVW3415

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary Shares of 0.8p each

GB0004740477

b)

Nature of the transaction

Subscription for Ordinary Shares

c)

Price(s) and volume(s)

Price(s)	Volume(s)
6p	166,667

d)

Aggregated information

- Aggregated volume

- Price

n/a

e)

Date of the transaction

5 March 2024

f)

Place of the transaction

Outside of a trading venue

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Stephen White

2

Reason for the notification

a)

Position/status

Chief Operating & Financial Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Blackbird plc

b)

LEI

2138006DWRVTIAVW3415

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary Shares of 0.8p each

GB0004740477

b)

Nature of the transaction

Subscription for Ordinary Shares

c)

Price(s) and volume(s)

Price(s)	Volume(s)
6p	166,666

d)

Aggregated information

- Aggregated volume

- Price

n/a

e)

Date of the transaction

5 March 2024

f)

Place of the transaction

Outside of a trading venue

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