beaconsmind AG — Earnings Release 2021

Mar 31, 2021

DGAP-Ad-hoc: BeaconsmindAG/ Keyword(s): Half Year Results

beaconsmindAGreleases its half-year results for the period Julyto December 2020, in line with guidance, and confirms guidance of CHF 11Min revenue and CHF1MEBITDAfor the calendar year 2021.

31-March-2021 / 19:00 CET/CEST

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beaconsmindAG(ISIN:CH0451123589 - WKN:A2QN5W -VIENNA:BMD- EURONEXT:MLBMD)releases its half-year results for the period JulytoDecember 2020, inlinewithguidance, andconfirms guidance of CHF11Minrevenue andCHF1MEBITDAfor the calendar year 2021.

Zurich, Switzerland- March31 th , 2021, beaconsmind(ISIN:CH0451123589 - WKN:A2QN5W -VIENNA:BMD- EURONEXT:MLBMD), a SaaSprovider in Location-BasedMarketing(LBM) for retail chains, unveils todayits half-year results for the period Julyto December 2020,which corresponds to the first half of its 2020/2021 financial year. Results are in line with the guidance given during its listing in February2021 with negative EBITDAof CHF0.9Mand CHF0.15Min revenue. Beaconsmind confirms its guidance for the calendar year 2021,with positive EBITDAof CHF1Mand CHF11Min revenue.

Swiss location-based marketing companybeaconsmindAGunveils its half-year results for the period Julyto December 2020,which corresponds to the first half of its 2020/2021 accounting year. Results are in line with the guidance given during its February2021 listing with negative EBITDAof CHF1Mand CHF0.15Min revenue. Revenues stood 70%lower than over the same period in 2019, before the pandemic hit,where theystood at CHF0.5Mwith a strong roll-out pipeline. The impact of the COVID19 pandemic on beaconsmind's clients was profound,with store closures across all of their markets leading to paused projects and postponing of roll-outs of the beaconsmind solution.

Nonetheless, the companyraised its largest funding round in December 2020 with investors backing the companyon its wayto becoming a sector leader. In parallel, beaconsmind invested in its global visibilitybycompleting some critical work required for its Februarylisting on Euronext in Paris. The companyalso used the downtime to develop further its software features, in-house sales and marketing.

The companydidn't staystill during this pandemic-ridden period. During this unprecedented time, beaconsmind strengthened and deepened its ties with clients byplanning collaborativelyhowto position their store networks for the retail rallythatwill ensure when stores are allowed to open again. The company's clients will be in a position to offer a trulysuperior customer experience through innovative interaction with their customers and digital initiatives thatwill bring the store experience on par with online shopping. The first months of 2021 have shown significant traction for the retail sector: our clients nowexpect the delayed shopping consumption and increased household savings to translate in an unprecedented uptick in sales.Our marketing solution is a critical tool for them to boost sales, shopping experience and customer loyalty, and this will translate in significant roll-outs of our solution this year.

As a result, compared to the previous period, the companyis well-funded and presents a strong balance sheet, showing CHF1.9Min cash at period end, up from CHF70Kthe previous period in 2019. Today, beaconsmind confirms its outlook for the calendar year 2021 as communicated in the listing prospectus,with positive EBITDAof CHF1Mand CHF11Min revenue.

This significant uptick in growth is enabled bythe re-activation of roll-outs previouslypostponed and newclient acquisitions with significant store networks where the beaconsmind solution will be enabled. Furthermore, the companyreceived significant interest during the opening roadshowof its Middle East outpostwhere store opening policies are business-friendlyand vaccination campaigns well underway, confirming the importance of geographical diversification, at the core of the company's international expansion strategy.

In conclusion, the companyis well-funded, expanding internationally, has gained a significant newclient and strengthened its ties with its existing ones, and even further developed its SaaSsolution, sales as well as marketing. Beaconsmind is well positioned to benefit from the upcoming retail rally.

For more information, the company's semi-annual unaudited financials are available on the investor relations section of the website.

About beaconsmind

Founded in 2015 in Switzerland, beaconsmind is a pioneer in the field of location-based marketing (LBM) software for retail chains. beaconsmind helps retailers run successful location-based marketing campaigns. Byfitting stores with bluetooth beacons that precisely locate and identifycustomers, and byintegrating its Software Suite, beaconsmind opens a brand-newchannel for retailers to interactwith their customers, fundamentallytransforming the shopping experience. Thanks to its solution, retailers can converge digital and physical shopping and address the convenience gaps of each.

For more information, please visitwww.beaconsmind.com.

beaconsmind	Media Relations	Investor Relations / Strategic Communication
MaxWeiland, Founder &CEO	Nicolas Merigeau	Louis-Victor Delouvrier
maxweiland@beaconsmind.com	NewCap	NewCap
Tel.: +41 44 380 73-73	nmerigeau@newcap.fr	lvdelouvrier@newcap.fr

31-March-2021 CET/CESTThe DGAPDistribution Services include RegulatoryAnnouncements, Financial/Corporate News and Press Releases.

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Language: Company:	English BeaconsmindAG Seestrasse 3 8712 Stäfa Switzerland
Internet:	www.beaconsmind.com
ISIN:	CH0451123589
Listed:	Foreign Exchange(s) Vienna Stock Exchange (Third Market (MTF))
EQSNews ID:	1180299