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beaconsmind AG — Earnings Release 2021
Oct 29, 2021
1035_iss_2021-10-29_f7edef8e-52e6-4585-ba50-695b89d0dd1b.pdf
Earnings Release
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EQSGroup-Ad-hoc: BeaconsmindAG/ Keyword(s):Annual Results BeaconsmindAGreleases its full-year results for the period July2020 to June 2021,with 56%growth in revenue
29-Oct-2021 / 20:30 CET/CEST
Disclosure of an inside information acc. toArticle 17 MARof the Regulation (EU) No 596/2014, transmitted byEQSGroup - a companyof EQSGroupAG.
The issuer is solelyresponsible for the content of this announcement.
beaconsmindAG(ISIN:CH0451123589, EURONEXT:MLBMD, VIENNA:BMD)releases its full-year results for the period July2020 to June 2021,with56%growthinrevenue
Zurich, Switzerland- October 29, 2021, 6:00pmCEST- beaconsmind(ISIN:CH0451123589 - Ticker:MLBMD), a SaaSprovider in Location-BasedMarketing(LBM) for retail chains unveils todayits full-year results for the period July2020 to June 2021,which corresponds to its 2020/2021 financial year. Results are belowguidance given during its listing in February2021 with revenue growth of 56%to CHF780Kand negative EBITDAof CHF2.0M.
The core driver for underperformance in revenue growth is the COVID19 pandemic's impact on beaconsmind's clients,which led to the postponing of roll-outs of the beaconsmind solution in stores. For the next twelve months, the number of stores expected to be rolled out bybeaconsmind's keyclients amounts to several thousands, compared to a currentlyinstalled store base in the hundreds. The company is readyto fulfil global project orders in a record time,with an installing capacityof at least 100 stores per week, compared to under 30 at the time of listing in February. This capacitybuild-up and related increase in operating fixed costs are the main drivers for the increased loss, in addition to the costs of the listing of the companyshares on EURONEXTACCESSmarket in Paris in February2021 and the listing on the Vienna Stock Exchange in March 2021.
The company's salesforce was strengthened during the period and resulted in a record number of newclient acquisitions. The company firstwon the DEPOTaccount, one of the largest home furniture specialists in the German-speaking countries with over 500 stores across Germany,Austria and Switzerland. Then, beaconsmind won the Roberto Cavalli account, the haute couture fashion house, and Maison-B-More, an established UAEfashion retail group. The companynowhas a specialised salesforce in place across several retail verticals, with a verystrong momentum in the pipeline of potential accounts. This investment in sales was an absolute priorityfor beaconsmind, as the companyaims to move awayfrom a high dependencyon one large anchor client and strives to diversifyits expected revenue base by expanding in newverticals like department stores, supermarkets/hypermarkets, logistics, culture, and Hotels/Restaurants/Cafes.
Finally, the companyexpanded its geographical reach byopening an outpost in Dubai, UAE,where it partnered with the Seed Group, a companyof The Private Office of Sheikh Saeed BinAhmedAl Maktoum, to bring location-based marketing software and solutions for retail chains to the Middle East region. Thanks to this partnership, beaconsmind nowhas direct access to the companies of the royal familyof Dubai, such as Emirates airlines, and the Jumeirah Group,which alone opens potential implementation of beaconsmind's solution across a significant portfolio of hotels, dining, retail and wellness locations across the Middle East, Europe andAsia. The Seed Group is supporting beaconsmind with market entryfacilitation as well as office headquarters and acts as a local sponsor.
Max Weiland, CEOof beaconsmindAG, said "Throughout the period, the number of project orders held-up has been constantlygrowing. Although I am disappointed that the orders were delayed byour clients because of operational reasons and COVID19, I am delighted by the work performed byour team to prepare their imminent fulfilment. Furthermore, our diversification, both in terms of geographies and client verticals, is alreadybearing fruit,with a record number of accounts wins in the period in Europe and the Middle East. We are extremelyexcited about our pipeline and prospects, and look forward to winning some ground-breaking accounts in the coming months."
About beaconsmind
Founded in 2015 in Switzerland, beaconsmind is a pioneer in the field of location-based marketing (LBM) software for retail chains. beaconsmind helps retailers run successful location-based marketing campaigns. Byfitting stores with bluetooth beacons that precisely locate and identifycustomers, and byintegrating its Software Suite, beaconsmind opens a brand-newchannel for retailers to interactwith their customers, fundamentallytransforming the shopping experience. Thanks to its solution, retailers can converge digital and physical shopping and address the convenience gaps of each.
For more information, please visitwww.beaconsmind.com
| beaconsmind | Media Relations | Investor Relations / Strategic Communication |
|---|---|---|
| MaxWeiland, Founder &CEO | Nicolas Merigeau | Louis-Victor Delouvrier |
| [email protected] | NewCap | NewCap |
| Tel.: +41 44 380 73-73 | [email protected] | [email protected] |
29-Oct-2021 CET/CESTNews transmitted byEQSGroupAG.www.eqs.com
| Language: Company: |
English BeaconsmindAG Seestrasse 3 8712 Stäfa Switzerland |
|---|---|
| Internet: | www.beaconsmind.com |
| ISIN: | CH0451123589 |
| Listed: | Foreign Exchange(s) Vienna Stock Exchange (Third Market (MTF)) |
| EQSNews ID: | 1244845 |
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