AI assistant
Aviva PLC Director's Dealing 2026
4708_dirs_2026-02-17_7f3c046f-6a30-4737-a3ea-268623b3f30a.html
Director's Dealing
Open in viewerOpens in your device viewer
National Storage Mechanism | Additional information 
RNS Number : 3781T
Aviva PLC
17 February 2026
17 February 2026
Aviva plc
Notification of Transactions of Directors and Persons Discharging Managerial Responsibilities (PDMRs)
Aviva announces that the share interests of the following PDMRs have increased following the acquisition of shares on 16 February 2026. Douglas Brown, James Hillman, Mark Versey, and Jason Storah purchased shares under the Aviva All Employee Share Ownership Plan. Pippa Lambert purchased shares under the Aviva Non-Executive Director Share Purchase Scheme.
Full details of the transactions are set out below.
This announcement is made in accordance with Article 19 of the EU Market Abuse Regulation 596/2014 (as incorporated into UK domestic law by the European Union (Withdrawal) Act 2018).
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||
| a) | Name | Douglas Brown | |
| 2 | Reason for the notification | ||
| a) | Position/status | CEO of Insurance, Wealth & Retirement | |
| b) | Initial notification/Amendment | Initial Notification | |
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||
| a) | Name | Aviva plc | |
| b) | LEI | YF0Y5B0IB8SM0ZFG9G81 | |
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
| a) | Description of the financial instrument, type of instrument Identification code |
Ordinary Shares GB00BPQY8M80 |
|
| b) | Nature of transaction | Acquisition under the Aviva All Employee Share Ownership Plan | |
| c) | Price(s) and volume(s) | Price(s) | Volume(s) |
| £6.31 | 37 | ||
| d) | Aggregated information | Price | Volume |
| £6.31 | 37 | ||
| e) | Date of the transaction | 2026-02-16 | |
| f) | Place of the transaction | London Stock Exchange, XLON |
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||
| a) | Name | James Hillman | |
| 2 | Reason for the notification | ||
| a) | Position/status | Group Chief Risk Officer | |
| b) | Initial notification/Amendment | Initial Notification | |
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||
| a) | Name | Aviva plc | |
| b) | LEI | YF0Y5B0IB8SM0ZFG9G81 | |
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
| a) | Description of the financial instrument, type of instrument Identification code |
Ordinary Shares GB00BPQY8M80 |
|
| b) | Nature of transaction | Acquisition under the Aviva All Employee Share Ownership Plan | |
| c) | Price(s) and volume(s) | Price(s) | Volume(s) |
| £6.31 | 37 | ||
| d) | Aggregated information | Price | Volume |
| £6.31 | 37 | ||
| e) | Date of the transaction | 2026-02-16 | |
| f) | Place of the transaction | London Stock Exchange, XLON |
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||
| a) | Name | Mark Versey | |
| 2 | Reason for the notification | ||
| a) | Position/status | CEO of Aviva Investors | |
| b) | Initial notification/Amendment | Initial Notification | |
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||
| a) | Name | Aviva plc | |
| b) | LEI | YF0Y5B0IB8SM0ZFG9G81 | |
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
| a) | Description of the financial instrument, type of instrument Identification code |
Ordinary Shares GB00BPQY8M80 |
|
| b) | Nature of transaction | Acquisition under the Aviva All Employee Share Ownership Plan | |
| c) | Price(s) and volume(s) | Price(s) | Volume(s) |
| £6.31 | 40 | ||
| d) | Aggregated information | Price | Volume |
| £6.31 | 40 | ||
| e) | Date of the transaction | 2026-02-16 | |
| f) | Place of the transaction | London Stock Exchange, XLON |
| 1 | Details of the person discharging managerial responsibilities | ||
| a) | Name | Jason Storah | |
| 2 | Reason for the notification | ||
| a) | Position/status | CEO of UK & Ireland General Insurance | |
| b) | Initial notification/Amendment | Initial notification | |
| 3 | Details of the issuer | ||
| a) | Name | Aviva plc | |
| b) | LEI | YF0Y5B0IB8SM0ZFG9G81 | |
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
| a) | Description of the financial instrument, type of instrument Identification code |
Ordinary Shares GB00BPQY8M80 |
|
| b) | Nature of transaction | Acquisition under the Aviva All Employee Share Ownership Plan | |
| c) | Price(s) and volume(s) | Price(s) | Volume(s) |
| £6.31 | 32 | ||
| d) | Aggregate information | Price | Aggregate volume |
| £6.31 | 32 | ||
| e) | Date of the transaction | 2026-02-16 | |
| f) | Place of the transaction | London Stock Exchange, XLON |
| 1 | Details of the person discharging managerial responsibilities/person closely associated | ||
| a) | Name | Pippa Lambert | |
| 2 | Reason for the notification | ||
| a) | Position/status | Non-Executive Director | |
| b) | Initial notification/Amendment | Initial Notification | |
| 3 | Details of the issuer | ||
| a) | Name | Aviva plc | |
| b) | LEI | YF0Y5B0IB8SM0ZFG9G81 | |
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
| a) | Description of the financial instrument, type of instrument Identification code |
Ordinary Shares GB00BPQY8M80 |
|
| b) | Nature of transaction | Acquisition under the Aviva Non-Executive Director Share Purchase Scheme | |
| c) | Price(s) and volume(s) | Price(s) | Volume(s) |
| £6.32 | 230 | ||
| d) | Aggregated information | Price | Volume |
| £6.32 | 230 | ||
| e) | Date of the transaction | 2026-02-16 | |
| f) | Place of the transaction | London Stock Exchange, XLON |
-ends-
| Enquiries: | |
| Media: | |
| Andrew Reid | +44 (0)7800 694 276 |
| Sarah Swailes | +44 (0)7800 694 859 |
| Marion Fischer | +44 (0)7800 693 219 |
| Analysts: | |
| Greg Neilson | +44 (0)7800 694 564 |
| Joel von Sternberg | +44 (0)7384 231 238 |
| Michael O'Hara | +44 (0)7387 234 388 |
This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact [email protected] or visit www.rns.com.
RNS may use your IP address to confirm compliance with the terms and conditions, to analyse how you engage with the information contained in this communication, and to share such analysis on an anonymised basis with others as part of our commercial services. For further information about how RNS and the London Stock Exchange use the personal data you provide us, please see our Privacy Policy.
END
DSHZDLFFQLLBBBX