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ASSOCIATED BANC-CORP Director's Dealing 2012

Apr 20, 2012

31126_dirs_2012-04-20_dd5573e2-7d38-49d9-8285-9ed99eb96892.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ASSOCIATED BANC-CORP (ASBC)
CIK: 0000007789
Period of Report: 2012-04-19

Reporting Person: Erickson Randall J. (Executive Vice President)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2012-04-19 Common Stock $.01 Par Value - Restricted Stock Unit A 10067 Acquired 10067 Direct
2012-04-19 Common Stock $0.01 Par Value A 3728 Acquired 5728 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2012-04-19 Non-qualified Stock Option (Right to Buy) $13.41 A 25359 Acquired 2022-04-19 Common Stock $0.01 Par Value (25359) Direct

Footnotes

F1: Options vest in annual increments over 3 years; 34% on the first anniversary after the grant date, and 33% on the second and third anniversaries after the grant date, respectively.

F2: Performance-based restricted stock unit represents contingent right to receive one share of common stock; any dividend equivalents to be paid will be settled in cash upon vesting. Vesting is subject to the determination by the Compensation and Benefits Committee of satisfaction of 2012 performance criteria set forth in the grant agreement.

F3: Shares of restricted stock will vest in annual increments over 3 years; 34% on the first anniversary after the grant date, and 33% on the second and third anniversaries after the grant date, respectively.