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ASSOCIATED BANC-CORP Director's Dealing 2011

May 17, 2011

31126_dirs_2011-05-17_dcb72f62-8d7c-491d-8db8-1995e3330954.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ASSOCIATED BANC-CORP (ASBC)
CIK: 0000007789
Period of Report: 2011-05-13

Reporting Person: OLSEN ARTHUR E (Executive Vice President)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2011-05-13 Common Stock $0.01 Par Value A 267 Acquired 35961.689 Direct
2011-05-16 Common Stock $0.01 Par Value J 3.136 $14.2458 Acquired 35964.825 Direct
2011-05-16 Common Stock $0.01 Par Value J 81.077 $14.2458 Acquired 36045.902 Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common Stock $0.01 Par Value 15423.78 Indirect

Footnotes

F1: Shares of Common Stock granted as a portion of annual salary are fully vested and subject to restriction on transfer until January 3, 2013.

F2: Shares were purchased with reinvested dividends within the Issuer's Dividend Reinvestment Plan.

F3: Shares were purchased within the Issuer's Employee Stock Purchase Plan.