ASSOCIATED BANC-CORP — Director's Dealing 2010

May 14, 2010

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ASSOCIATED BANC-CORP (ASBC)
CIK: 0000007789
Period of Report: 2010-05-12

Reporting Person: HARDER RONALD R (Director)

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2010-05-12	Phantom Stock Unit	$0	A	2751.0316	Acquired	2025-12-31	Common Stock $0.01 Par Value (2751.0316)	Direct

Footnotes

F1: "Share units" had a NAV of $14.54 on April 12, 2010.