ASSOCIATED BANC-CORP — Director's Dealing 2008

Dec 1, 2008

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ASSOCIATED BANC-CORP (ASBC)
CIK: 0000007789
Period of Report: 2008-11-28

Reporting Person: SELNER JOSEPH B (Executive Vice President)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2008-11-28	Common Stock $.01 Par Value	M	12869	$16.7	Acquired	32667	Direct
2008-11-28	Common Stock $.01 Par Value	S	12869	$21.5	Disposed	19798	Direct
2008-11-28	Common Stock $.01 Par Value	M	12000	$16.7	Acquired	31798	Direct
2008-11-28	Common Stock $.01 Par Value	S	12000	$21.25	Disposed	19798	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2008-11-28	Non-Qualified Stock Option (right to buy)	$16.7	M	12869	Disposed	2009-01-27	Common Stock $.01 Par Value (12869)	Direct
2008-11-28	Non-Qualified Stock Option (right to buy)	$16.7	M	12000	Disposed	2009-01-27	Common Stock $.01 Par Value (12000)	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Common Stock $.01 Par Value	2619.77	Indirect
Common Stock $.01 Par Value	144102.235	Indirect

Footnotes

F1: Options vest in annual increments over 3 years; 34% on the first anniversary after the grant date, and 33% on the second and third anniversaries after the grant date, respectively.