ASSOCIATED BANC-CORP — Director's Dealing 2005

Aug 3, 2005

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ASSOCIATED BANC-CORP (ASBC)
CIK: 0000007789
Period of Report: 2005-08-01

Reporting Person: WEBER GORDON J (Executive Vice President,)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2005-08-01	Common Stock $.01 Par Value	M	3500	$15.52	Acquired	131171.112	Direct
2005-08-01	Common Stock $.01 Par Value	S	3500	$34.246	Disposed	127671.112	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2005-08-01	Non-Qualified Stock Option (right to buy)	$15.52	M	3500	Disposed		Common Stock $.01 Par Value (3500)	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Common Stock $.01 Par Value	29943.28	Indirect
Common Stock $.01 Par Value	662.779	Indirect
Common Stock $.01 Par Value	1607.804	Indirect
Common Stock $.01 Par Value	1344.058	Indirect
Common Stock $.01 Par Value	680.722	Indirect

Footnotes

F1: This transaction was completed pursuant to the terms the insider established in a Rule 10b5-1 Trading Plan, as entered into on 12/14/04.

F2: Options expire 10 years from the date of grant.