ASSOCIATED BANC-CORP — Director's Dealing 2004

Nov 17, 2004

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ASSOCIATED BANC-CORP (ASBC)
CIK: 0000007789
Period of Report: 2004-11-15

Reporting Person: HUTCHINSON WILLIAM R (Director)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2004-11-15	Common Stock $.01 Par Value	J	0.005	$34.4578	Acquired	24988.288	Direct
2004-11-15	Common Stock $.01 Par Value	J	7.175	$34.4078	Acquired	24995.463	Direct
2004-11-15	Common Stock $.01 Par Value	L	7.266	$34.4078	Acquired	25002.729	Direct

Footnotes

F1: Total includes adjustment in shares for exempt purchases in issuer's Dividend Reinvestment Plan since insider's last reporting.