ASSOCIATED BANC-CORP — Director's Dealing 2003

Oct 28, 2003

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ASSOCIATED BANC-CORP (ASBC)
CIK: 0000007789
Period of Report: 2003-10-24

Reporting Person: KING GORDON C (Chief Credit Officer)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2003-10-24	Common Stock $.01 Par Value	J	11.67	—	Acquired	5747.7	Indirect

Holdings (Non-Derivative)

Security	Shares	Ownership
Common Stock $.01 Par Value	1300.018	Direct

Footnotes

F1: Based on an account valuation as of October 28, 2003, reflecting the settlement of inter-plan transfers into the stock fund which occurred on October 24, 2003.

F2: The closing price of Associated Banc-Corp stock on 10/24/03 was $39.76 per share.