Apple Inc. — Director's Dealing 2012

Sep 25, 2012

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: APPLE INC (AAPL)
CIK: 0000320193
Period of Report: 2012-09-21

Reporting Person: SEWELL D BRUCE (SVP, Gen'l Counsel, Secretary)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2012-09-21	Common Stock	M	25000	—	Acquired	25133	Direct
2012-09-21	Common Stock	F	11477	$700.095	Disposed	13656	Direct
2012-09-24	Common Stock	S	400	$684.78	Disposed	13256	Direct
2012-09-24	Common Stock	S	500	$685.86	Disposed	12756	Direct
2012-09-24	Common Stock	S	281	$686.68	Disposed	12475	Direct
2012-09-24	Common Stock	S	300	$688.25	Disposed	12175	Direct
2012-09-24	Common Stock	S	800	$689.49	Disposed	11375	Direct
2012-09-24	Common Stock	S	900	$690.39	Disposed	10475	Direct
2012-09-24	Common Stock	S	200	$691.12	Disposed	10275	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2012-09-21	Restricted Stock Unit	$	M	25000	Disposed		Common Stock (25000)	Direct

Footnotes

F1: Each restricted stock unit represents the right to receive, at settlement, one share of common stock. This transaction represents the settlement of vested restricted stock units in shares of common stock.

F2: Shares withheld by Registrant to satisfy minimum statutory withholding requirements on vesting of restricted stock units.

F3: This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 18, 2012.

F4: This transaction was executed in multiple trades at prices ranging from $684.22 to $685.05. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F5: This transaction was executed in multiple trades at prices ranging from $685.39 to $686.37. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F6: This transaction was executed in multiple trades at prices ranging from $686.39 to $687.17. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F7: This transaction was executed in multiple trades at prices ranging from $687.77 to $688.73. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F8: This transaction was executed in multiple trades at prices ranging from $688.91 to $689.90. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F9: This transaction was executed in multiple trades at prices ranging from $689.97 to $690.73. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F10: This transaction was executed in multiple trades at prices ranging from $691.11 to $691.12. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

F11: This restricted stock unit award was granted on September 21, 2009, and vests in annual installments over four years.