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AMAZON COM INC Director's Dealing 2010

Aug 17, 2010

29737_dirs_2010-08-17_0612c03a-9f36-439d-9d9b-0b27de973cb2.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: AMAZON COM INC (AMZN)
CIK: 0001018724
Period of Report: 2010-08-15

Reporting Person: SZKUTAK THOMAS J (Senior Vice President and CFO)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2010-08-15 Common Stock, par value $.01 per share M 18724 Acquired 64724 Direct
2010-08-16 Common Stock, par value $.01 per share S 3050 $126.3672 Disposed 61674 Direct
2010-08-16 Common Stock, par value $.01 per share S 1900 $125.4547 Disposed 59774 Direct
2010-08-16 Common Stock, par value $.01 per share S 1200 $124.6058 Disposed 58574 Direct
2010-08-16 Common Stock, par value $.01 per share S 700 $123.4814 Disposed 57874 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2010-08-15 Restricted Stock Unit Award $0 M 18724 Disposed 2011-02-15 Common Stock, par value $.01 per share (18724) Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common Stock, par value $.01 per share 425.702 Indirect

Footnotes

F1: This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person.

F2: Represents the weighted average sale price. The highest price at which shares were sold was $126.92 and the lowest price at which shares were sold was $126.08.

F3: Represents the weighted average sale price. The highest price at which shares were sold was $125.92 and the lowest price at which shares were sold was $125.02.

F4: Represents the weighted average sale price. The highest price at which shares were sold was $124.91 and the lowest price at which shares were sold was $124.01.

F5: Represents the weighted average sale price. The highest price at which shares were sold was $123.86 and the lowest price at which shares were sold was $123.15.

F6: Converts into Common Stock on a one-for-one basis.

F7: This award vests based upon the following vesting schedule and the satisfaction of certain business criteria intended to qualify the award as tax-deductible compensation under Section 162(m) of the Internal Revenue Code: 18,725 shares on May 15, 2010, 18,724 shares on August 15, 2010, 18,725 shares on November 15, 2010 and 18,724 shares on February 15, 2011.