Alm. Brand — Director's Dealing 2010

Dec 29, 2010

		ALM. BRAND
		Management Midtermolen 7 DK 2100 Copenhagen
		Telephone + 45 35 47 47 47 Telefax +45 35 26 62 38 www.almbrand.dk
OMX Nordic Exchange Copenhagen A/S Nikolaj Plads 6 1007 Copenhagen K	Ref	SLB/hdg
Announcement No. 22/2010	Date Page	29 December 2010 1 of 1

Alm. Brand A/S – Report on transactions of executives and related parties of these with Alm. Brand A/S shares

Pursuant to § 28a of the Danish Securities Trading Act, Alm. Brand A/S hereby reports on transactions of executives and related parties of these with Alm. Brand A/S shares.

Name	Ellen Bardino
Reason	Related party to Member of the Board Arne Nielsen
Issuer	Alm. Brand A/S
ID code	DK0015250344
Description	Shares
Transaction	Purchase
Trading day	28 December 2010
Market	OMX Nordic Exchange Copenhagen
Number	4,505
Cash value in DKK	66,223.50
Name	Ellen Bardino
Reason	Related party to Member of the Board Arne Nielsen
Issuer	Alm. Brand A/S
ID code	DK0015250344
Description	Shares
Transaction	Purchase
Trading day	29 December 2010

Number 2,500 Cash value in DKK 37,500.00 Please direct any questions regarding this announcement to Søren Boe Mortensen, Chief

Executive, on tel. +45 35 47 79 07 or Susanne Biltoft, Head of Information and Investor Relations, on tel. +45 35 47 76 61.

Market OMX Nordic Exchange Copenhagen

Yours sincerely,

Alm. Brand A/S

Søren Boe Mortensen Chief Executive