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ALASKA AIR GROUP, INC. Director's Dealing 2012

May 17, 2012

30935_dirs_2012-05-17_685554f7-32a9-46cd-821d-328501123cbc.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ALASKA AIR GROUP INC (ALK)
CIK: 0000766421
Period of Report: 2012-05-15

Reporting Person: MADSEN DENNIS F (N/A)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2012-05-15 DEFERRED STOCK UNIT A 1368 Acquired 10672 Direct

Holdings (Non-Derivative)

Security Shares Ownership
COMMON STOCK 857 Direct

Footnotes

F1: GRANT OF FULLY VESTED STOCK UNITS UNDER THE ISSUER'S 2008 PERFORMANCE INCENTIVE PLAN; PAYABLE IN SHARES OF THE ISSUER'S COMMON STOCK ON A ONE-FOR-ONE BASIS FOLLOWING THE TERMINATION OF THE REPORTING PERSON'S SERVICE ON THE BOARD OF DIRECTORS.