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ALASKA AIR GROUP, INC. Director's Dealing 2012

Feb 15, 2012

30935_dirs_2012-02-15_1546a7d8-7b5b-4fb9-ae5f-14ef5d67072f.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ALASKA AIR GROUP INC (ALK)
CIK: 0000766421
Period of Report: 2012-02-14

Reporting Person: LOVELESS KEITH (N/A)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2012-02-14 RESTRICTED STOCK UNIT A 1850 Acquired 6410 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2012-02-14 EMPLOYEE STOCK OPTION (RT TO BUY) $76 A 3640 Acquired 2022-02-14 COMMON STOCK (3640) Direct

Holdings (Non-Derivative)

Security Shares Ownership
COMMON STOCK 17029 Direct
COMMON STOCK ESPP 1110 Direct
COMMON STOCK 401(K) 114 Indirect

Footnotes

F1: DURING 2011, MR. LOVELESS ACQUIRED 368 ALK SHARES AS A PARTICIPANT IN THE ALASKA AIR GROUP EMPLOYEE STOCK PURCHASE PLAN. THE INFORMATION IN THIS REPORT IS BASED ON A PLAN STATEMENT DATED AS OF 12/31/2011.

F2: SHARES HELD IN THE ALASKA AIR GROUP INC. EMPLOYEE STOCK OWNERSHIP 401(K) PLAN TRUST AS OF DECEMBER 31, 2011.

F3: STOCK UNITS AWARDED UNDER THE 2008 PERFORMANCE INCENTIVE EQUIPTY PLAN ON 02/14/2012, AND WILL CLIFF VEST ON 2/14/2015. UNITS ARE SUBJECT TO FORFEITURE.

F4: OPTIONS GRANTED WILL VEST IN EQUAL INSTALLMENTS OVER FOUR YEARS BEGINNING ON THE FIRST ANNIVERSARY OF THE GRANT DATE.