Aegis Brands Inc. — Proxy Solicitation & Information Statement 2026

Apr 9, 2026

Aegis Brands Inc.
703 Evans Avenue
Etobicoke, Ontario
M9C 5E9

NOTICE OF ANNUAL MEETING OF SHAREHOLDERS

NOTICE IS HEREBY GIVEN to holders of AEGIS BRANDS INC. (the "Corporation") common shares (the "Shareholders") that an Annual Meeting of Shareholders will be held at the Hockey Hall of Fame, 30 Yonge Street, Toronto, Ontario M5E 1X8 on Friday, May 1, 2026 at 11:00 a.m. EDT for the following purposes:

1. to receive the audited financial statements of the Corporation for the year ended December 28, 2025;
2. to elect directors of the Corporation (the "Directors");
3. to appoint auditors for the Corporation and to authorize the Directors of the Corporation to fix the remuneration of the auditors;
4. to transact such other business as may properly come before the meeting or any adjournment or postponement thereof.

All Shareholders, other than CDS Clearing and Depository Services Inc. ("CDS"), must provide voting instructions in the manner described in the enclosed voting instruction form and in the accompanying management information circular. Your shares will not be voted without your instructions.

Registered Shareholders of the Corporation, including CDS, must deposit completed proxies with Computershare Investor Services Inc., Attention: Proxy Department, 320 Bay Street, 14th Floor, Toronto, Ontario, M5H 4A6 or via the internet at www.investorvote.com before 11:00 a.m. EDT on April 29, 2026 or not later than 5:00 p.m. EDT on the second last business day prior to any adjournment or postponement of the meeting. However, all Shareholders other than CDS must communicate their voting instructions well in advance of this deadline in order to allow their instructions to be processed before the deadline.

The Directors of the Corporation have fixed March 27, 2026 as the record date for the meeting.

We urge you to read these materials carefully and cast your vote on these important matters.

DATED at Toronto, Ontario this 27th day of March, 2026.

AEGIS BRANDS INC.
Anthony Longo
Chair of the Board of Directors