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Ansearch Limited ABN 70 001 287 510 Level 3, 95 Coventry Street South Melbourne Vic 3205 Australia Phone + 61 3 8695 9199 Fax + 61 3 9696 0700

28 April 2008

Manager of Company Announcements Australian Stock Exchange Limited Level 6, 20 Bridge Street, SYDNEY NSW 2000 By: eLodgement

INVESTOR PRESENTATION

Ansearch Limited (ASX:ANH) is conducting a series of Investor Presentations in several states. The presentation given to its investors follows.

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Damian Element Company Secretary

Contacts – Ansearch Limited:

David Burden CEO Ph: + 61 3 8695 9164; 0407 44 33 44 Email: [email protected]

Damian Element CFO/Company Secretary Ph +61 3 8695 9104; 0416 286 642 Email: [email protected]

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We come l

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Disc aimer l

This presentation is not and does not constitute an offer, invitation or recommendation to subscribe for, or purchase any security and neither this presentation nor anything contained in it shall form the basis of any contract or commitment.

R e li ance s h ou ld not e p ace b l d on t h e n ormat on or op n ons conta ne i f i i i i d i n t hi s presentat on. i Thi s presentat on oes i d not take into consideration the investment objectives, financial situation or particular needs of any particular investor. Any decision to purchase or subscribe for shares in Ansearch Limited should only be made after seeking appropriate financial advice. No representation or warranty, express or implied, is made as to the fairness, accuracy, completeness or correctness of the information, opinions and conclusions contained in this presentation. To the maximum extent permitted by law, Ansearch Limited Limited and its affiliates and related bodies corporate, and their respective officers, directors, employees and agents disclaim any liability (including, without limitation any liability arising from fault or negligence) for any loss arising from any use of this presentation or its contents or otherwise arising in connection with it.

The forecasts and other forward-looking statements set out in this presentation are based on a number of estimates, assumptions and pro forma adjustments that are subject to business, economic and competitive uncertainties and con ti ngenc es, w i ith respec t t o u ure us ness ec s ons, w f t b i d i i hi c h are su bj ec t t o c h ange an d i n many cases ou s t id e th e control of Ansearch Limited. The forecasts contained in this presentation may vary from actual financial results, and these variations may be material and, accordingly, neither the Company nor its Directors can give any assurance that the forecast performance in the forecasts or any forward-looking statement contained in this presentation will be achieved.

All figures are expressed in Australian dollars unless stated otherwise.

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To d ’ d a ay s Agen

Chairman’s Introduction 2 . M ee t th e eam t
CEO’s Report
Financial Summary
Questions

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C h airman s Intro ’ d uction

Mr Andrew Barlow

Non-Executive Director (October 2007) Acting Chairman (from December 2007)

Entrepreneur and mentor capitalist. An industry veteran with 13 years business building experience in the internet and online media space. Founder of a number of successful online businesses, including co-founder of Hitwise (with Adrian Giles), the worlds leading online competitive intelligence service.

Focus at Ansearch: “Building strong foundations for future growth.”

Step 1: A new Board with significant and relevant industry expertise

Step 2: A seasoned Executive Team with strong business building capability

Step 3: A strategic review of the Company, leading to:

streamlining the Company’s key operating divisions
consolidating the Company’s key support functions for operational efficiency
short-term focus on maintaining and protecting existing revenue streams
medium term focus on replacing unsustainable revenue and developing new revenue streams
long-term focus on growing shareholder value via value accretive strategic acquisitions

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Meet t h e team

A strong oarB d w ti h s gni ificant and re evant nl i dustry expert sei

Mr Adrian Giles

Non-Executive Director – December 2007

An entrepreneur, venture consultant and investor specialising in the internet and information technology industry. Adrian founded Australia’s first SEO (Search Engine Optimisation) company with Andrew Barlow in 1997, which grew to become Hitwise, one of Australia’s most successful global internet com p anies.

Dr Adrian Vanzyl

Non - Executive Director - April 2008

Has recently returned to Australia after 11 years in Silicon Valley, working with Digital Media and technology companies. He has many years of experience as an international technology executive, working across the software, security, new media and venture investment sectors. With talents as both a deep technologist and a business development problem solver , Adrian has built organisations from the ground up as well as expanded operations into international markets. Adrian has held senior positions with Sausage Software, LookSmart, Microsoft, Eurekster and Blumberg Venture Capital.

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Meet t h e team

A seasoned executive eam wt ith strong us ness ub i b ilding capability

Mr David Burden

Chief Executive Officer – February 2008

Mr Burden is one of the true pioneers of interactive marketing and services within Australia. David founded Australia’s largest and best recognised interactive mobile service company Legion Interactive in 1994. During his time as CEO of Legion Interactive, he oversaw many market changing firsts including television voting on Big Brother and Australian Idol, and School VCE/HSC results delivered by SMS.

Mr Damian Element

Chief Financial Officer and Company Secretary – November 2007 Mr Damian Element has over 10 years experience in the ICT industry and has held senior positions in a number of areas including communications, business administration, and strategic planning. A certified practicing accountant , most recently Mr Element was Chief Financial Officer and Company Secretary at Myinternet Limited. .

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CEO s Report ’

Ansearch is an exciting and innovative new media company, well positioned to play a major role in the online media space both regionally and globally.

Recognising that future growth in new media will be driven by significant online adoption by small to medium businesses (SME’s), strategically our focus is helping those SME ’ s do “ better business online ”.

The unique and diverse skills within Ansearch allow our SME customers to build, promote and profit from their online activities.

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CEO s Report ’

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. Source: Nielsen Online’s 10th Australian Internet and Technology Report

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CEO Summary

The initial goal is to return the business to profit and positive cash flow as soon as possible. This is being achieved through:

A clear strategy for the business, re‐defining our operational boundaries;
� The termination of projects and resources not considered as core to our strategy;
A tight focus on operating cost reduction, assisted through the growth of operational efficiencies;
To commence the development of additional products and relationships th a t h ave a l ong t erm sus t a na i bl e revenue;
Clean up the complex Corporate structure and the many outstanding matters from the past, and
Continue to see k out opportunities t h at can a dd a dd itiona l synergistic value to the operations of Ansearch; and
To rebuild investor confidence and drive towards a realistic valuation.

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CEO Summary

Re‐structured and centralised Finance, HR and Administration team;
Re‐focused individual Management efforts to a single responsibility;
Exited Consumer Portal project and associated team;
Re‐branded Soush, Ads‐alliance and Searchtown to Ansearch Media;
C ommence d v it a l i n ras f t ruc t ure pro ec j t s f or d eve opmen l t , co ll a b ora ti on an d we b s it e h os ti ng;
Cleaned up external infrastructure arrangements to save costs;
’
� Re‐focused Webfirm strategy to focus on SME s;
Re‐structured Webfirm Sales team to deliver greater margin;
Executed NAVTEQ a g reement – new o pp ortunit y;
Pushed ahead with expansion of Webfirm to Melbourne, and
Appointed new General Manager for Ansearch Media.

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Business Units

The new Corporate structure clearly defines the roles of the operating units. It allows one Executive to solely focus on the growth of each unit. Additionally some duplicated cost centres are moved to a leaner Head Office Structure.

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– Steve Jones ‐ General Manager Josh Edis ‐ G ol bal Head of Search Andrew Beecher Head – Ansearch Media Joining Ansearch in 2004, with Webfirm & Searchworld Steve has 7 years of media over 12 years experience in the With over 11 years in the experience with 5 of those online media industry. He Australian online industry on li ne. H e j o ne i d A nsearc h manages t h e A nsearc h M e di a A n d rew b r ngs i exper ence i from Fairfax Digital where he Search division on a global and depth in website was Group Sales Manager basis including the development and online and prior to this he was management of our many consumer marketing. He i ns rumen a t t l t o th e searc h par ners t i nc u l di ng j o ne i d A nsearc h a ft er 4 years exponential growth at Yahoo and Google. at carsales.com.au. Tempest Media.

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Ansearc h Me d ia Disp ay l

Ansearch Media (Previously known as Soush and ads‐alliance): this unit’s focus is the representation of online publishers’ advertising inventory to media buyers and agencies.

The Display strategy is to focus on representing the overseas websites that Australian Internet users visit, through continually building our portfolio of highly trafficked international websites and representing these to Australian Agencies.

Our recently announced NAVTEQ Direct Access contract is also operated through this unit and represents digital maps as a new media opportunity to agency buyers.

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Why focus on overseas publishers?

One of the less spoken about statistics involving Australian internet users is just how regularly they tend to surf non-Australian websites .

In fact over half of all user sessions originating out of this country every month occur on overseas publishers websites.

Source: Hitwise. Based on the 12 week rolling average for the period ending 19/4/08

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Mo b i e Opportunities l

Mobile Phone Saturation

Mobile phone ownership is already reaching saturation levels ‐ 92% of Australian internet users own a mobile phone ‐ but despite the increase in mobile handset capabilities, actual use of functions still varies, Nielsen said:

Just under half (45%) of those with a mobile internet‐ capable phone have used the device to go online.

‐ • Camera functionality is widely used by 84% of respondents.

Mapping/directions information access is the biggest ‐
area of mobile content access growth Nielsen predicts .
144% growth, reaching 39% of users by the end of 2008

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NAVTEQ – I ntro d uct on i Vid eo

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Ansearc h Me d ia Searc h

Ansearch Media – Search: one of the few Australian companies with the rights to distribute both Google and Yahoo Search Marketing advertising feeds globally.

We enable our publisher customers to monetise their websites by providing paid search advertising feeds for display on their websites .

Currently, this unit is under pressure due to the low rate of conversion of some of its traffic.

In the past 10 weeks we have completed the development of phase one of our new Domain Parking Platform. This will have immediate effective on revenue when launched in May 2008.

We continue to look for new global Partners with high quality, sustainable traffic that require website monetisation.

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We bf irm

Webfirm: provides small and medium size businesses with bespoke websites specifically designed to drive new customers and sales.

Other than the development fees charged Webfirm has a continuing long tail revenue stream from the ongoing hosting and management of these sites. Our recent re‐contact program is generating site upgrades and SEM programs .

Over 95% of the current Webfirm revenue is from Perth based SME’s. Huge growth is expected through future expansion of this business to Melbourne and other eastern States commencing in June 2008. The latest Sensis Small Business Index reports that only 51% of small businesses have a website compared to 88% for medium sized business.

Operating e ff iciencies are b eing d riven, t h roug h t h e revision o f internal structures and improved development and hosting systems.

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We bf irm Retai Me l lb ourne

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Searc h wor ld

Searchworld: was previously operating inside Webfirm but it is in the process of expanding as a stand‐alone business unit.

Searchworld provides SME’s with Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) services.

A new initiative driving sales of SEM to both existing Webfirm and new clients is showing strong early results .

A new Internet based tool that allows SME’s to easily participate in managed “do it yourself” Search Engine Marketing will be launched shortly.

The most valuable prospects are the ones already looking for your products or services.

93% of consumers’ worldwide use search engines to locate web sites.

(Source: Forrester Research)

85% of qualified web traffic is driven through search en g ines.
(Source: WWW User Survey)
75% of search engine traffic never scroll past the first p a g e of results.
(Source: WWW User Survey)

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Financia Summary l

New CFO appointed November.
Thorough review of accounts in December ‐ clean set to take into 2nd half year.
Better accounting for entities on a stand‐alone basis.
An additional $1.2million sales in Webfirm awaiting production and booking as
revenue over comin g months.
Changing market in Search business ‐ Supplier focus on poor quality traffic has seen
some revenue attrition
Year to date revenue of $9.7 million compares to $4.4 million in previous
corresponding period.
Profitability improving month on month since announcing December half year
results.
Cash at bank as at 31 March 2008 is $2.36 million.
Company remains d e b t f ree

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Financia Summary l

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----- Start of picture text -----

Revenue Half on Half
8,000
7,000
6,000
5,000
4,000
3,000
2,000
1,000
‐
June 2006 December 2006 June 2007 December 2007
housands
$ T
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Financia Summary l

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Six Months
to Dec 08 Jan 08 Feb 08 Mar 08
$0
‐$500
‐$1,000
NPAT
‐$1,500
‐$2,000
‐$2,500
ands
$ Thous
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Summary

After a difficult 12 months Ansearch is in a stronger position now than it has been previously.

Our new operating structure allows focus and a clear strategy has been evolved to drive efficiencies and profit. A new, highly experienced Executive and management team is in place to drive the strategy forward.

Revenues across most divisions are improving, these combined with further cost savings from a range of initiatives should create cash flow positive trading in the near future. We believe we have sufficient cash to fund the organic business into profit.

Our highly pro‐active Board is continuing to support the Executive in the identification of future strategic initiatives that will drive strong global growth .

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Questions ?

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Contact Detai s l

For more information please contact:

Andrew Barlow ‐ Chairman [email protected] David Burden – CEO [email protected]

Damian Element CFO [email protected] Telephone: +61 3 8695 9199

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AI assistant

ADSLOT LTD. — Investor Presentation 2008

64306_rns_2008-04-27_e6ddeb51-1607-4363-8874-2831dae34546.pdf

INVESTOR PRESENTATION

Contacts – Ansearch Limited:

We come l

Disc aimer l

To d ’ d a ay s Agen

C h airman s Intro ’ d uction

Mr Andrew Barlow

Focus at Ansearch: “Building strong foundations for future growth.”

Meet t h e team

Mr Adrian Giles

Non-Executive Director – December 2007

Dr Adrian Vanzyl

Non - Executive Director - April 2008

Meet t h e team

Mr David Burden

Chief Executive Officer – February 2008

Mr Damian Element

CEO s Report ’

CEO s Report ’

CEO Summary

The initial goal is to return the business to profit and positive cash flow as soon as possible. This is being achieved through:

CEO Summary

Business Units

Ansearc h Me d ia Disp ay l

Why focus on overseas publishers?

Mo b i e Opportunities l

Mobile Phone Saturation

NAVTEQ – I ntro d uct on i Vid eo

Ansearc h Me d ia Searc h

We bf irm

We bf irm Retai Me l lb ourne

Searc h wor ld

Financia Summary l

Financia Summary l

Financia Summary l

Summary

Questions ?

Contact Detai s l

For more information please contact:

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