ADSLOT LTD. — AGM Information 2010

Nov 29, 2010

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Webfirm Group Limited Annual General Meeting 30 November 2010

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The information contained in this presentation is given in good faith and has been prepared from information believed to be accurate and reliable. The information presented does not take into account your individual financial circumstances and it is not designed to be a substitute for specific financial or investment advice or recommendations and should be relied upon as such. You should consider talking to your financial adviser before making an investment decision. So far as the law allows, Webfirm Group Limited excludes all liability for any loss or damage whether direct, indirect or consequential.

This presentation includes forward‐looking statements that are based on information and assumptions known to date and are subject to various risks and uncertainties. Actual results, performance or achievements could be significantly different from those expressed in, or implied by, these forward‐looking statements. Such forward‐looking statements are not guarantees of future performance. They involve known and unknown risks, uncertainties and other factors, many of which are beyond the control of Webfirm Group Limited, and which may cause actual results to differ materially from those expressed in this presentation.

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AGM Agenda

1. Chairman’s Introduction & Report

2. CEO’s Operational Report

3. Adslot Product Demonstration

4. Questions

5. Formal Resolutions

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Engaged Board with Proven Track Record

	Executive	Executive MD / Executive Non-Exec Non-Exec
	Chairman	Director CEO Director Director Director
	Adrian Giles Co Founder - Hitwise	Andrew Barlow Co Founder – Hitwise David Burden Founder – Legion Anthony Du Preez Co Founder - adslot Dr Adrian Vanzyl Former CTO/Executive – Chris Morris Founder & Chairman
		Co Founder - adslot Interactive Sausage Software, Looksmart & Microsoft Computershare

Webfirm Group’s Evolution

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Acquire & Business
Build Team
Operate Review
Position
Build Acquire IP Company for
Growth
Develop Look for
Acquire
Grow products for expansion
customers
market need opportunities
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CEO REPORT

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Cornerstone Customers

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Realestate.com.au carsales.com.au
• •
Negotiating commercial agreement Platform live ‐ $M’s processed
• •
Commercial launch Q3 FY2011 Initial Products – Search keyword
•
Initial Products ‐ Suburb sponsorship & Premium inventory
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sponsorship and sales process
automation
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Adslot Intro Sales Video

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Youtube.com/watch?v=Uv5BKyDBFgA

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Value Proposition: �Revenue Lift * �Cost of Sales Reduction

• Revenue Lift of 12 ‐17% resulted from using conditional bidding in other industries. e.g Forestry, $500M transaction value, audited by Dept Treasury

Three Key Products Generating Interest in Europe

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Keyword Premium Listings Self Serve
• • •
Sponsorship of Sale of preferred position New advertising
advertising related within classifieds listings. revenue through
to keyword Sold as a display ad, self serve
searches. Core including flash animation advertisers.
product for key trade and ability to place listing as Local market
customers. an ad on external networks tool.
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Adslot European Target Customers

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INTERNATIONAL
LOCAL
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PRODUCT DEMONSTRATION

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Do For Premium Display Ad Sales What Google Did For Search Related Text Ad Sales

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Publisher Network Google Network Sponsorship, CPM, CPA, Hybrid CPC Only Book & Bid By Keyword + Search Bid By Keyword(s) Only Criteria Quality Score + Discounts Quality Score Real-Time Bid Feedback Post Campaign Bid Feedback Multiple Conditional Bids Only Condition is Daily Budget Premium Display ad market Search ad market

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QUESTIONS

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Webfirm Group Limited Annual General Meeting Resolutions

30 November 2010

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Resolution # 1

	That the Remuneration Report as set out in the Annual	That the Remuneration Report as set out in the Annual	That the Remuneration Report as set out in the Annual	That the Remuneration Report as set out in the Annual
	In favour 173,631,589 92.6% Report of the Company for the financial year ended 30 June 2010 be adopted.
	In favour	173,631,589	92.6%
	Against	2,236,440	1.2%
	Abstain	1,084,018	-
	At Prox’s Discretion	11,736,246	6.2%
	y

Resolution # 2

	That Mr Adrian Giles, a director retiring by rotation in ’	That Mr Adrian Giles, a director retiring by rotation in ’	That Mr Adrian Giles, a director retiring by rotation in ’	That Mr Adrian Giles, a director retiring by rotation in ’
	In favour 176,672,279 93.7% accordance with clause 58.1 of the Companys constitution, and being eligible, be re-elected as a director of the Company.
	In favour	176,672,279	93.7%
	Against	85,000	0.1%
	Abstain	144,384	-
	At Prox’s Discretion	11,786,630	6.2%
	y

Resolution # 3

That Mr Andrew Barlow, a director appointed during the year to fill a casual vacancy, and being eligible, be re-elected as a director of the Company.

	In favour	119,510,960	91.0%
	Against	85,000	0.1%
	Abstain	57,305,703	-
	At Prox’s Discretion	11,786,630	8.9%
	y

Resolution # 4

That Mr Chris Morris, a director appointed during the year to fill a casual vacancy, and being eligible, be re-elected as a director of the Company.

	In favour	176,521,093	93.6%
	Against	93,386	0.1%
	Abstain	157,184	-
	At Prox’s Discretion	11,916,630	6.3%
	y

Resolution # 5

	That Mr Anthony Du Preez, a director appointed during the	That Mr Anthony Du Preez, a director appointed during the	That Mr Anthony Du Preez, a director appointed during the	That Mr Anthony Du Preez, a director appointed during the
	In favour 174,709,315 92.7% year to fill a casual vacancy, and being eligible, be re-elected as a director of the Company.
	In favour	174,709,315	92.7%
	Against	113,075	0.1%
	Abstain	156,196	-
	At Prox’s Discretion	13,709,707	7.2%
	y

Resolution # 6

	For the purposes of ASX Listing Rule 10.1 of the ASX Listing	For the purposes of ASX Listing Rule 10.1 of the ASX Listing	For the purposes of ASX Listing Rule 10.1 of the ASX Listing	For the purposes of ASX Listing Rule 10.1 of the ASX Listing
	Rules and for all other purposes, subject to the approval of Resolution 7, the acquisition by Adslot Pty Ltd, a wholly owned subsidiary of the Company, of all of the issued shares in QDC IP Technologies Pty Ltd is approved
	In favour	113,848,175	91.4%
	Against	143,881	0.1%
	Abstain	199,845	-
	At Proxy’s Discretion	10,554,996	8.5%

Resolution # 7

For the purposes of Listing Rule 7.1 and 10.11 of the ASX Listing Rules and for all other purposes, subject to the approval of Resolution 6 and completion of the QDC Acquisition, the issue of up to 29,309,091 Shares by the Company to the shareholders of QDC IP Technologies Pty Ltd is approved.

	In favour 113,146,440 91.3% Against 270,054 0.2% Abstain 820,791 -	In favour 113,146,440 91.3% Against 270,054 0.2% Abstain 820,791 -	In favour 113,146,440 91.3% Against 270,054 0.2% Abstain 820,791 -
	In favour	113,146,440	91.3%
	Against	270,054	0.2%
	Abstain	820,791	-
	At Proxy’s Discretion	10,554,996	8.5%

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Webfirm Group Limited Annual General Meeting Thank You!

30 November 2010

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