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Adevinta — M&A Activity 2023
Sep 14, 2023
3520_rns_2023-09-14_e1c872b2-a881-4faf-9aaa-d7489bc7043c.html
M&A Activity
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Adevinta ASA (ADE) - Adevinta sells Hungarian classifieds businesses to Ingatlan.com
Adevinta ASA (ADE) - Adevinta sells Hungarian classifieds businesses to Ingatlan.com
Oslo, 14 September 2023 - Adevinta ASA (ADE) announces today the closure of the
sale of its Hungarian online classifieds businesses Jófogás, Használtautó.hu and
Autónavigátor to Ingatlan.com, the leading real estate classifieds platform in
Hungary. This sale is part of Adevinta's strategy to focus on driving growth in
its five European markets: Benelux, France, Germany, Italy and Spain. On 23
February 2023, Adevinta announced the launch of the sale process for Hungary,
which was the last remaining business under strategic review.
Adevinta's Hungarian portfolio includes:
Jo?foga?s - One of the leading online classifieds sites in Hungary, providing
creative services like door-to-door delivery and parcel automats.
Használtautó.hu - Hungary's leading vehicle advertising site featuring a wide
range of categories including machinery, motorcycles, buses and even ships.
Autónavigátor - The content site of Használtautó, which posts car reviews and
news on a daily basis, as well as covering the used car market for private
buyers.
The impact of the sale of the Hungarian business on Adevinta's financials is
considered immaterial.
"We are pleased to have found the right local buyer in Ingatlan.com, who are
extremely experienced in Hungary and well positioned to create strong growth
opportunities for their online classifieds business over the long term,"
commented Antoine Jouteau, CEO Adevinta. "The completion of the divestiture of
our Hungarian marketplaces is another important milestone in the optimisation of
our portfolio and the execution of our Growing at Scale strategy, as we continue
to focus on our five European markets.
"We would like to thank everyone at Jófogás, Használtautó.hu and Autónavigátor
for their contributions to the business over the years, as they are now
transferring to Ingatlan.com. Adevinta will continue to support the Hungarian
business and its employees during the transition, ensuring business continuity
for users and customers. We congratulate Ingatlan.com on the acquisition and
wish them continued success."
József Keleti, CEO of Ingatlan.com, said: "The transaction is a huge leap
forward. We are excited to integrate the talented teams of Jófogás,
Használtautó.hu and Autónavigátor with Ingatlan.com and work together on our
strategic goals. Our users will benefit from the limitless potential of managing
their two biggest wealth assets, properties and cars, in one place. This is a
unique synergy opportunity in the European market. We are grateful for the
extraordinary support provided by Adevinta throughout the transaction process."
-end-
Media contacts
Vaishali Lakhanpal
Corporate Communications
T: +31 (0) 638 43 19 34
Edelman Smithfield
Latika Shah
T: +44 (0)7950 671 948
About Adevinta
Adevinta is a leading online classifieds specialist, operating digital
marketplaces in 11 countries. The company provides technology-based services to
connect buyers with sellers and to facilitate transactions, from real estate to
motors, and consumer goods.
Adevinta's portfolio spans more than 25 digital brands, covering one billion
people and attracting approximately 2.5 billion average monthly visits. Noted
assets include top-ranked leboncoin in France, Germany's leading classifieds
sites mobile.de and Kleinanzeigen, Marktplaats in the Netherlands, Fotocasa,
Habitaclia and InfoJobs in Spain, Subito in Italy, and 50% of fast-growing OLX
Brasil. Adevinta employs around 5,700 people, including some 3,000 working in
product and technology teams, committed to supporting users and customers daily.
Adevinta is a sustainability leader within the Dow Jones Sustainability Index
(DJSI) Europe. Find out more at Adevinta.com.
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This information is subject to the disclosure requirements pursuant to Section
5-12 the Norwegian Securities Trading Act