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Adevinta Investor Presentation 2020

Jul 16, 2020

3520_rns_2020-07-16_c1bdd238-0d3a-44ff-85e9-2aac36d783fe.pdf

Investor Presentation

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Q2 2020 Results

Rolv Erik Ryssdal, CEO Uvashni Raman, CFO

16 July 2020

Creating perfect matches on the world's most trusted marketplaces

Disclaimer

IMPORTANT: You must read the following before continuing. The following applies to this document, the oral presentation of the information in this document by Adevinta ASA (the "Company") or any person on behalf of the Company, and any question-and-answer session that follows the oral presentation (collectively, the "Information"). In accessing the Information, you agree to be bound by the following terms and conditions.

The Information does not constitute or form part of, and should not be construed as an offer or the solicitation of an offer to subscribe for or purchase securities of the Company, and nothing contained therein shall form the basis of or be relied on in connection with any contract or commitment whatsoever, nor does it constitute a recommendation regarding such securities. Any securities of the Company may not be offered or sold in the United States or any other jurisdiction where such a registration would be required unless so registered, or an exemption from the registration requirements of the U.S. Securities Act of 1933, as amended, or other applicable laws and regulations is available. The Information is not directed to, or intended for distribution to or use by, any person or entity that is a citizen or resident of, or located in, any locality, state, country or other jurisdiction where such distribution or use would be contrary to law or regulation or which would require any registration or licensing within such jurisdiction. The Information is not for publication, release or distribution in any jurisdiction in which offers or sales would be prohibited by applicable law.

The Information has been prepared by the Company, and no other party accepts any responsibility whatsoever, or makes any representation or warranty, express or implied, for the contents of the Information, including its accuracy, completeness or verification or for any other statement made or purported to be made in connection with the Company and nothing in this document or at this presentation shall be relied upon as a promise or representation in this respect, whether as to the past or the future.

The Information contains forward-looking statements. All statements other than statements of historical fact included in the Information are forward-looking statements. Forward-looking statements give the Company's current expectations and projections relating to its financial condition, results of operations, plans, objectives, future performance and business.

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This presentation contains statistics, data, statements and other information relating to the group's markets and the industry in which it operates. Where such information has been derived from third-party sources, such sources have been identified herein. In addition, the Company has been named as a source for certain market and industry statements included in this presentation. Such "Company information" reflects the Company's views based on one or more sources available to it (some of which are not publicly available, but can be obtained against payment), including data compiled by professional organisations, consultants and analysts and information otherwise obtained from other third party sources.

Introduction

Rolv Erik Ryssdal CEO

Q2 performance demonstrates the resilience of our business model and agility of the operations

  • ● Stronger-than-expected recovery, especially in France
  • ● Operational KPIs improving across all markets throughout Q2
  • ● EBITDA outperformance despite significant drop in revenues and sustained level of investment
  • ● Favorable consumer trends and opportunities arising from the crisis, though further uncertainty ahead
  • ● Full speed in product & tech and transactional shift to improve offering and strengthen leading positions
  • ● Strong financial position
  • Continued portfolio review

Recovery underway in all segments

But Q2 financial performance heavily impacted by Covid-19 as expected

Operational KPIs (100 indexed) Revenues EBITDA
Visits
Leads
Revenue trends in
classifieds improving month
by month in all segments
Advertising revenues still
under pressure, albeit
improving
France back to positive
organic growth in June
Negative impact of Covid-19
Group-wide successful cost
saving initiatives to protect
short-term profitability
Sustained level of investment
in product & tech to drive future
growth and improve efficiency
Expected dilutive impact of
acquisitions and set up of
corporate functions
Positive one-offs in HQ &
others

Source: Adevinta estimates

Accelerated trends support long-term growth of online classifieds

  • ● Accelerated digital penetration and digital transformation for professional clients
  • Expectations for more convenient digital user journey and higher level of trust and safety
  • ● Generalisation of transactional solutions adoption
  • ● Shift towards more local, more sustainable ways of consuming, with increasing appetite for second-hand products
  • Expectations for more efficient solutions for professional clients to advertise products and services
  • ● Evolving operating models for professional clients`

6

We continued to invest in Product and Technology to drive future growth and operational efficiency

New products, features and offerings Common infrastructure

We focused on actively supporting our clients to restart activity

Enhanced focus on our large markets with leading positions

Exploring further portfolio optimizations and large scale consolidation

Deepen and expand our leading positions in our largest markets Manage our Global Markets portfolio Explore larger scale consolidation opportunities ● In-market consolidation Grupo Zap ● Value chain expansion L'Argus and Jobisjob ● Entering new markets in existing geographies ● Do more in markets where we already have strong positions ● Portfolio optimization in other markets: divestiture of Corotos (Dominican Republic) ● Explore adjacent opportunities in Europe ● Leading positions and growth potential ● Strategic fit and complementarity ● Shared values and purpose ● Operational know-how and technological synergies

● Scalability, shared data

Track record of strong financial discipline

Locasun and Pilgo

Q2 business review

Rolv Erik Ryssdal CEO

France: stronger-than expected recovery

Lockdown ended on 11 May with progressive lifting of restrictive measures

  • Improving momentum since before end of the lockdown
  • Absolute traffic records reached several times since the end of the lockdown
  • Leads above pre-Covid and last year's levels, especially in cars and real estate
  • New listings closing the gap

Customer relationship management

  • Professional clients supported by governmental measures
  • No further discount granted from June
  • Strong support to restart activity (product feature release, extension of ad listing in cars and real estate, free listing for very small companies in jobs)
  • Deferral of payment
  • High customer loyalty and reinforced positions

France: full speed P&T productivity and initiatives to further strengthen our positions

Product development

  • ● Ramp up of full transactional solution:
    • All consumer goods categories
    • ○ x2 in number of daily transactions since pre-Covid
  • Launch of comprehensive tourism offering
  • Product launch in core verticals:
    • Market basket analysis and pricing tool in real estate
    • Integration of L'Argus tools and payment solution in cars
    • CV library and dedicated seekers' universe in jobs

Successful execution of development projects

  • ● Shift to AWS
  • ● SalesForce implementation
  • ● Opening of new offices in Paris

Spain: encouraging recovery trend

Following the lockdown, progressive clearout during May and June

  • Traffic above last year's level in all segments
  • Very strong momentum in real estate
  • Jobs segment more cyclical by nature; Q2 impact softened thanks to annual contracts

Customer relationship management

  • Significant hit on national economy with # of transactions down c. 30% in used cars and real estate
  • Clients supported by government measures
  • Tailored responsive strategy by vertical, continuously adjusted based on customers feedback and competitors moves

13

Spain: strong execution of Covid response plan while keeping the development pace

  • Accelerated development of transactional solution on Milanuncios
  • Personalization and engagement products and launch of new aggregator site in jobs
  • Experimentation of financing solutions in cars
  • Implemented image recognition in ad posting flow on coches.net
  • Introduction of 3D experiences in real estate

Product development Unchanged strategic focus

  • Solidify leadership in jobs and motors
  • Improve competitive position in real estate and generalist
  • Continue to execute on convergence strategy and operational efficiency

14

Brazil: fast recovery in a fragmented market

Progressive reopening of the country despite record number of cases

  • Traffic and leads above pre-Covid levels
  • Consumer goods and real estate recovering faster than cars and jobs
  • More uncertain macro environment near-term

Customer relationship management

  • Strong acceleration in digitalization in a fairly immature market
  • Flexible commercial strategy ongoing but discounts progressively reduced
  • Limited client churn

Brazil: accelerated product development and building for expansion

Product development

  • Deployment of full transactional solution:
    • OLX pay: digital wallet
    • Compra Segura: escrow account
    • Delivery
  • Physical distancing: video listings for both real estate and motor
  • Trust and safety improvement: car history report available, user identity validation solution
  • Improvement in automatic ad insertion

Synergies and operational leverage

  • Client retention and support initiatives
  • Planning for Grupo Zap acquisition and integration
  • Synergy extraction

Global markets: recovery across all markets & portfolio management

Italy Willhaben Ireland Hungary Shpock
Lockdown lifting at the
beginning of May
Since May, outstanding
recovery in traffic levels
and strong content trends
Material leads growth in
May (+11% yoy), driven by
consumer goods (+46%
yoy)
Most KPIs already
improving since April
All-time highs in traffic,
leads and listings for all
verticals except jobs
Jobs more impacted by
slow economic recovery
Traffic and leads back to
pre-Covid levels
Commercial flexibility
extended into summer due
to competitive pressure
Relative resilience of
advertising
Good KPI improvement
since April, thanks to
various mitigation
initiatives
Recovery underway in May
with traffic returning to
2019 levels
KPIs overall above plan as
recovery much faster than
anticipated
New features going live to
improve user experience

Continued portfolio management: exit of Dominican Republic in Q2

Italy: good progress and clear focus

Strategic focus and opportunities

  • Continue to gain market share in motors by scaling up liquidity and ancillary services
  • Fast recovery expected in the used car market
  • Accelerate consumer goods by going transactional
  • Jobs integration between Subito and InfoJobs and scale up database services
  • Continue the pick-up in advertising and support it with product improvements

Accelerated product development

  • Rolled out products and systems (new CRM, instalments, header bidding, auto-moderation)
  • Full cloud migration in Q3
  • Launch of transactional in Q4
  • Ongoing trust and safety improvements

Financials

Uvashni Raman CFO

Q2 financial performance

Efficient cost management: limited increase in staff costs and strong decrease in other operating expenses

France: back to positive organic growth in June

Revenues

  • Total revenues down 3% yoy
  • Positive organic growth in June driven by good recovery in cars and real estate and ramp up in transactional
  • Advertising trends improving driven by programmatic

EBITDA margin

  • ● Negative impact of drop in revenues in April and May
  • ● Dilutive impact of acquisitions
  • ● Investment in product & tech and marketing (TV and digital advertising)
  • ● Implementation of cost saving initiatives and benefit from government support measures

Spain: top-line impacted by macro situation, margins protected

Revenues

  • Strong hit of Covid but month by month improvement with strong acceleration in June
  • Some resilience of jobs vertical due to nature of the contracts
  • ● Programmatic advertising back to normal level, but limited weight

EBITDA margin

  • ● Down 1pp yoy, but above Q1 level
  • Benefits of cost saving measures (marketing spending reduction, hiring freeze)
  • ● Continued platform convergence
  • ● Fast customers reactivation

Brazil: lower top-line impact and improving trends

Revenues

  • ● Local currency revenue down 11% yoy
  • Strong impact of covid throughout the quarter
  • Slowdown in supply in real estate and car verticals and indirect advertising
  • Recovery in professional revenues driven by successful initiatives to improve retention and new sales
  • Progressive recovery in indirect advertising, above pre-covid levels, due to improvement in formats and boost in traffic from mid May.

EBITDA margin

  • Negative impact one-off impact of ESOP in Q2 2019 while positive contribution in Q2 2020
  • ● Underlying EBITDA down 6pp yoy due to revenue loss and investment in product & tech resources, partially offset by cost cutting measures

Grupo ZAP acquisition process: closing expected in Q3

Global markets: negative impact in Q2 but performance improving in major markets

Revenues

  • Local currency revenues down 22%
  • ● Good recovery ongoing in Italy, mainly driven by cars
  • ● Overall limited decrease in Willhaben with June showing acceleration in recovery, driven by strong real estate
  • ● Progressive improvement in advertising trends throughout the quarter in most markets

EBITDA margin

  • Negative impact of lower revenues
  • ● Willhaben up compared to LY
  • ● Strong cost reduction initiatives partly offset revenue decline

In order to fully align Global Markets segment reporting with Management reporting and to create full consistency between the Brazil and Global Markets segments when it comes to how Joint Ventures are presented, Willhaben revenues and EBITDA are included on a 100% basis for both periods. For more details (including reconciliation information and historical numbers, please refer to the Investors section of the Adevinta website)

46

Solid financial position secures ability to invest Significant flexibility to act on value creative M&A opportunities

  • Net cash flow before financing activities close to break-even
  • Proceeds from the term loans signed in Q2 led to cash & cash equivalents of € 308m at the end of June
  • ● Leverage ratio of Net Interest-Bearing Debt (NIBD1 ) to EBITDA2 of 0.6x as of 30/06/2020
  • Leverage following Grupo Zap acquisition expected to remain below 2.5x
  • Revolving Credit Facility of €400m remains undrawn

1 Non-current interest-bearing borrowings + current interest-bearing borrowings - cash and cash equivalents - cash pool holdings 2 Before other income and expenses, impairment, joint ventures and associates 26

Outlook

Rolv Erik Ryssdal CEO

We remain confident in our long-term objectives

  • Progressive pick up in activity in May and June
  • Recovery trend expected to continue in H2 while macro uncertainty remains in the near term
  • Expect to be back to positive growth in France in Q3 and Q4 in the absence of further stringent lockdowns
  • Acceleration of consumer behavior evolution will support rise of leading players in online classifieds
  • Continued innovation focus to improve user experience and professional tools' efficiency will contribute to strengthening our positions

We are well positioned to leverage the ongoing recovery and seize growth opportunities

3

Strong balance sheet and liquidity

Continued

2

investment in

product & tech

Well positioned for value creative M&A

4

Attractive sustainability profile

5

Leading positions in large markets

1

29

Appendices

Shareholder analysis

Rank Name Shares %
1 Schibsted ASA 406,050,523 59.3%
2 Blommenholm Industrier AS 43,313,297 6.3%
3 Folketrygdfondet 24,998,775 3.7%
4 Baillie Gifford & Co. 23,772,804 3.5%
5 Fidelity Management & Research Company 23,745,993 3.5%
6 Capital World Investors 11,005,487 1.6%
7 Pelham Capital Ltd 9,074,990 1.3%
8 Capital Guardian Trust Company 8,451,460 1.2%
9 The Vanguard Group, Inc. 7,666,796 1.1%
10 Adelphi Capital LLP 7,029,990 1.0%
11 Alecta pensionsförsäkring, ömsesidigt 6,185,326 0.9%
12 Citigroup Global Markets 5,049,950 0.7%
13 Premier Miton Investors 4,712,221 0.7%
14 Alfred Berg Kapitalforvaltning AS 4,553,929 0.7%
15 UBS AG London 4,548,673 0.7%
16 Mitsubishi UFJ Trust and Banking Corporation 4,373,243 0.6%
17 Kayne Anderson Rudnick Investment Management, LLC 4,349,131 0.6%
18 BlackRock Institutional Trust Company, N.A. 3,749,248 0.5%
19 KLP Forsikring 3,727,831 0.5%
20 Storebrand Kapitalforvaltning AS 3,652,366 0.5%

Updated information and VPS register at: https://adevinta.com/ir/shareholders/

The shareholder ID data are provided by Nasdaq OMX. The data are obtained through the analysis of beneficial ownership and fund manager information provided in replies to disclosure of ownership notices issued to all custodians on the Adevinta share register. Whilst every reasonable effort is made to verify all data, neither Nasdaq OMX or Adevinta can guarantee the accuracy of the analysis.

Basic information

Adevinta share
Ticker
Oslo Stock Exchange: ADE
Reuters: ADE.OL
Bloomberg: ADE:NO
Number of shares 684,948,502
Treasury shares (July 15, 2020) 88,997
Number of shares outstanding 684,859,505
Free float* 40.7%
Share price (July 15, 2020) NOK 106.30
Average daily trading volume (shares)** 556,000
Market Cap total (July 15, 2020) NOK 73bn (USD 7.8bn)

Investor information

Visit Adevinta's website www.adevinta.com

Marie de Scorbiac

[email protected] +336 1465 7740

Adevinta ASA Akersgata 55, P.O. Box 490 Sentrum, E-mail: [email protected]