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Betsson

Regulatory Filings Apr 1, 2015

3010_rns_2015-04-01_430c4c69-2b06-48d1-b7fc-e89b2c49fbbc.pdf

Regulatory Filings

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Press Release Betsson AB (Publ)

Betsson receives local license in United Kingdom

Betsson Malta has by March 31, 2015 received a gaming license in United Kingdom and will continue to focus on the existing brands, Mr. Smith and Betsafe, in UK. Betsson considers the design of the local licensing system in UK to be sustainable, well-planned, and forward looking, and hence in line with Betsson's strategy to apply for licenses in countries where the company is active and the license system is commercially viable.

"It is gratifying that Betsson has received a license in United Kingdom. It is natural for Betsson, as one of the leading online gaming companies in Europe, to operate under a local license on the UK market. We encourage that other European countries that are currently re-regulating will look closer at, and get inspired by the UK model, says Magnus Silfverberg, CEO & President of Betsson AB.

The license became effective as of March 31, 2015. The two brands in the Betsson group, Mr. Smith (www.mrsmithcasino.co.uk) and Betsafe (www.betsafe.com/en), will operate under this license.

For further information, please contact:

Magnus Silfverberg, CEO & President Betsson AB (publ), +46 (0)8 506 403 00, [email protected]

BETSSON AB'S CORE BUSINESS CONSISTS OF INVESTING AND ADMINISTERING SHAREHOLDING IN COMPANIES, WHICH THROUGH PARTNERS OR BY THEMSELVES, OFFERS GAMES TO THE END USERS VIA THE INTERNET. BETSSON AB OWNS BETSSON MALTA WHICH OPERATES GAMES THROUGH PARTNERSHIPS AND OWN WEBSITES. BETSSON MALTA OFFERS POKER, CASINO, SPORTS BETTING, SCRATCH CARDS, BINGO AND GAMES. THE CUSTOMERS MAINLY ORIGINATE FROM THE SCANDINAVIAN COUNTRIES AND OTHER PARTS OF EUROPE. BETSSON AB IS LISTED ON NASDAQ STOCKHOLM LARGE CAP LIST, (BETS).

POST AND
VISIT ADDRESS
TELEPHONE/FAX REGISTERED OFFICE E-MAIL
WEB
CORPORATE REG.NO.
VAT.REG.NO.
REGERINGSGATAN 28 111 53 +46 (0)8 506 403 00 STOCKHOLM INFO@BETSSONAB. COM 556090-4251
STOCKHOLM, SWEDEN +46 (0)8 735 57 44 WWW.BETSSONAB.COM SE556090425101

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