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Eniro Group

Prospectus Apr 22, 2015

3156_rns_2015-04-22_833513b6-0cc2-4327-88ac-1265d2c2d50c.pdf

Prospectus

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NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, DIRECTLY OR INDIRECTLY, IN OR INTO AUSTRALIA, HONG KONG, NEW ZEELAND JAPAN, CANADA, SINGAPORE, SWITZERLAND, SOUTH AFRICA, THE UNITED STATES OR ANY OTHER JURISDICTION IN WHICH THE DISTRIBUTION OF THIS PRESS RELEASE WOULD BE UNLAWFUL.

The prospectus for admission to trading of Eniro's senior unsecured convertible bonds has been approved and registered by the Swedish Financial Supervisory Authority and is available on the company's website www.enirogroup.com. The Convertible loan in the amount of SEK 500 M falls due for payment on 14 April 2020 and the conversion price is SEK 1.95.

First day of trading on NASDAQ Stockholm is expected to be 23 April 2015 and the convertible bonds will have the ticker ENRO KV 1.

For more information, please contact:

Stefan Kercza, President and CEO, Tel: +46 8 553 310 00 Roland M. Andersen, Group CFO, Tel: +46 8 553 310 00 Cecilia Ketels, Acting Head of Investor Relations, Tel: +46 72 157 29 07, email: [email protected]

Eniro AB (publ) is required to make this information public in accordance with the Swedish Securities Market Act and/or the Financial Instruments Trading Act. The information was released for publication on 22 April 2015 at 15:30 (CET).

Eniro is a search company that aggregates, filters and organizes local information. Our growth is driven by users' increasing mobility and multiscreen behavior, where we are at the forefront with modern technical solutions. For more than 100 years Eniro has helped people find local information and companies find customers. Today it is a multiscreen solution – our users search for information using their smart phones, tablets and desktops. Mobile advertising is today the fastest growing part of Eniro's business. Eniro is the local search engine. A smart shortcut to what you need, no matter where you are or where you are going.

Eniro is one of the largest search companies in the Nordic region. The company has approximately 2,300 employees and has been listed on NASDAQ Stockholm since 2000. During 2014, Eniro revenues amounted to SEK 3,002m and EBITDA was SEK 631m. Approximately 88 percent of Eniro advertising revenues come from multiscreen channels. The company's headquarters are located in Stockholm, Sweden. More on Eniro at www.enirogroup.com.

Eniro – Discover local. Search local.

NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, DIRECTLY OR INDIRECTLY, IN OR INTO AUSTRALIA, HONG KONG, NEW ZEELAND JAPAN, CANADA, SINGAPORE, SWITZERLAND, SOUTH AFRICA, THE UNITED STATES OR ANY OTHER JURISDICTION IN WHICH THE DISTRIBUTION OF THIS PRESS RELEASE WOULD BE UNLAWFUL.

Important information

The information in this press release shall not constitute an offer to acquire, subscribe or otherwise trade in shares, subscription rights or other securities in Eniro.

This press release may not be released, published or distributed, directly or indirectly, in or into Australia, Canada, Hong Kong, Japan, New Zeeland, Singapore, South Africa, Switzerland, the United States or any other jurisdiction in which such action, in whole or in part, is subject to legal restrictions or would require preparation of further prospectuses, registration or other actions in addition to what follows from Swedish law. Nor may the information in this press release be forwarded, reproduced or disclosed in a manner that contravenes such restrictions or would entail such requirements. Failure to comply with this instruction may result in a violation of applicable securities laws.

No convertibles have or will be registered under the United States Securities Act of 1933 ("Securities Act") or securities legislation in any state or other jurisdiction in the United States and may not be offered, subscribed, sold or transferred, directly or indirectly, within the United States, other than pursuant to an exemption from the registration requirements of the Securities Act and in accordance with securities laws in relevant state or other jurisdiction in the United States.

This press release may contain forward-looking statements which reflect Eniro's current view on future events and financial and operational development. Words such as "intend", "expect", "anticipate", "may", "plan", "estimate" and other expressions which imply indications or predictions of future development or trends, and which are not based on historical facts, are intended to identify forward-looking statements. Forward-looking statements inherently involve both known and unknown risks and uncertainties as they depend on future events and circumstances. Forward-looking statements do not guarantee future results or development and the actual outcome could differ materially from the forward-looking statements.

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