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ad pepper media International N.V.

Earnings Release Jul 22, 2025

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ad pepper media International N.V.: solute (billiger.de) becomes a key driver of the Group’s growth and profitability

Nuremberg, Amsterdam, 22 July 2025

ad pepper media International N.V., one of Europe’s leading performance marketing companies, today announces its preliminary results for the second quarter of 2025, in which the solute acquisition was fully consolidated as of 1 May 2025.

The Group generated revenue of EUR 12,807k in the second quarter (Q2 2024: EUR 5,224k), which is more than double the revenue of previous year. solute contributed a significant EUR 7,650k to the Group’s revenue for the quarter. EBITDA improved significantly too in this period to EUR 784k (Q2 2024: EUR 487k), mainly attributable to the newly consolidated solute segment, which delivered EUR 942k to EBITDA. The Webgains segment achieved EBITDA of EUR 302k (Q2 2024: EUR 433k), while ad agents and ad pepper generated a combined EBITDA of EUR 246k (Q2 2024: EUR 348k).

In the entire six-month period, Group revenue amounted to EUR 18,091k (H1 2024: EUR 10,400k). At EUR 869k, EBITDA in the first half of 2025 was significantly higher than in the same period of the previous year (H1 2024: EUR 707k). It includes one-off costs of around EUR 280k in connection with the increase in the shareholding in solute.

At EUR 31,020k, the liquidity reserve reached a new record high. There are still no liabilities to banks.

ad pepper media International N.V. expects to publish its Q2 report on 21 August 2025.

Key figures (unaudited) in EURk:

Q2 2025 Q2 2024 H1 2025 H1 2024
Gross sales 29,166 20,403 50,631 41,176
% growth 42.9 23.0
Revenue 12,807 5,224 18,091 10,400
% growth >100.0 74.0
of which solute 7,650 N/A 7,650 N/A
% growth N/A - N/A -
of which ad pepper 604 626 1,216 1,089
% growth -3.6 11.6
of which ad agents 1,718 1,807 3,468 3,563
% growth -4.9 -2.7
of which Webgains 2,836 2,791 5,757 5,748
% growth 1.6 0.2
EBITDA 784 487 869 707
of which solute 942 N/A 942 N/A
of which ad pepper 34 86 167 73
of which ad agents 212 262 380 454
of which Webgains 302 433 630 1,064
of which admin -705 -295 -1,250 -883
Liquid funds* - - 31,020 19,822

*Including securities at fair value.

For more information:

Dr Jens Körner (CEO)

ad pepper media International N.V.

+49 (0) 911 929057-0

[email protected]

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