Quarterly Report • Feb 6, 2020
Quarterly Report
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TRADEDOUBLER YEAR-END REPORT JANUARY – DECEMBER 2019

| Table of contents 2 |
|---|
| CEO Matthias Stadelmeyer's comments 5 |
| Tradedoubler - Connect and Grow 6 |
| The Group's Results 7 |
| Operational segments 9 |
| Miscellaneous 13 |
| Key ratios 25 |
| Definitions 25 |


| Oct-Dec | Oct-Dec | Full year | Full year | |
|---|---|---|---|---|
| SEK M | 2019 | 2018 | 2019 | 2018 |
| Net sales | 333 | 310 | 1,209 | 1,173 |
| Gross profit adjusted for change related items | 72 | 68 | 264 | 264 |
| Gross margin (%) | 21.6% | 21.9% | 21.9% | 22.5% |
| Operating costs excl. depr. and change related costs1 | -56 | -54 | -212 | -222 |
| EBITDA adjusted for change related items1 | 16 | 14 | 52 | 42 |
| EBITDA-margin adjusted for change related items (%) | 4.8% | 4.4% | 4.3% | 3.6% |
| Change related items 2 | -3 | 0 | -7 | -3 |
| EBITDA1 | 13 | 14 | 45 | 39 |
| Operating profit (EBIT) | 4 | 9 | 8 | 17 |
| Net profit | 4 | 4 | -12 | 15 |
| Net investments in non-financial fixed assets | -7 | -5 | -22 | -18 |
| Cash flow from operating activities | 34 | 8 | 9 | -3 |
| Liquid assets incl financial investments, at period's end | 48 | 44 | 48 | 44 |
| Net cash3 , at period's end |
-86 | -65 | -86 | -65 |
1 Adopting IFRS 16 has impacted Operating costs and EBITDA with SEK 4 M in Q4 2019, and SEK 16 M in the full year.
2 For more information regarding change related items see page 10
3 Liquid assets less interest-bearing liabilities

"Tradedoubler's results in the fourth quarter of 2019 improved compared to Q2 and Q3 again. The improvement is directly linked to a return of budgets from clients, verticals and markets that have been slower over spring and summer.
The margin of the business is on similar levels as before, still we see a gradual slow decline over time which is linked to a competitive market and some larger clients with lower rates growing more than the rest of the business.
Costs are stable and on the expected level.
The restructure of loans in Q3 results in lower interest rates and with that an improved net result and cash flow in the fourth quarter.
The company and our business develop according to our plans and we continue on our mission to continuously improve our business by creating growth for our clients and partners."
Stockholm – 6 February 2020
Matthias Stadelmeyer


For advertisers and publishers, who want to grow their business, Tradedoubler offers performance marketing and technology solutions powering a unique network of connections. Combining 20 years of digital marketing innovation and expertise, global presence and a market leading technology platform we offer tailored performance solutions based on our clients` needs.
Building and growing relations is our lifeblood and our key expertise for 20 years. 260 employees based in 15 offices connect advertisers and publishers in more than 80 countries around the globe to grow their business.
With our performance marketing solutions and through our network of 180.000 publishers we have generated over 8 billion Euro in revenue, more than 3 billion clicks and 58 million conversions for our clients in 2018.

If not explicitly stated, the disclosed financial information refers to reported numbers that are not adjusted for change related items nor changes in exchange rates. For more information regarding change related items see page 10.
Consolidated net sales during 2019 were SEK 1,209 M (1,173), which was an increase of 3 per cent. Adjusted for changes in exchange rates the growth was flat.
Consolidated net sales during the fourth quarter were SEK 333 M (310), which was an increase of 7 per cent. Adjusted for changes in exchange rates it was an increase of 4 per cent. The growth is mainly related new larger customers with low margins.
Gross profit during 2019 was SEK 264 M (264), which was a change of 0 per cent or a decrease of 3 per cent adjusted for changes in exchange rates.
Gross profit during the fourth quarter was SEK 72 M (68) which was an increase of 6 per cent or an increase of 2 per cent adjusted for changes in exchange rates. The growth in Gross Profit is slightly lower compared to the net sales growth due to the new mentioned customers beeing on lower margins.
Gross margin, adjusted for change related items, was during 2019 21.9 per cent (22.5) and 21.6 per cent (21.9) during the fourth quarter.
NET SALES (SEK M) / GROSS MARGIN (%), adjusted for change related items

Operating costs, excluding depreciation, amounted to SEK 220 M (225) during 2019. Operating costs, excluding change related items and depreciation, were SEK 212 M (222). This was a decrease of 4 per cent or 7 per cent adjusted for changes in exchange rates. The reduced costs are mainly a result of the adoption of IFRS 16, which lower the operating costs by SEK 16 M.
Operating costs, excluding depreciation, amounted to SEK 59 M (54) during the fourth quarter. Operating costs, excluding change related items and depreciation, were SEK 56 M (54). This was a increase of 3 per cent or a change of 0 per cent adjusted for changes in exchange rates.
Operating profit before depreciation and amortisation (EBITDA) during 2019 was SEK 45 M (39). Adjusted for change related items, EBITDA was SEK 52 M (42). Depreciation and amortisation were SEK 36 M (22) and operating profit (EBIT) amounted to SEK 8 M (17). The increase in depreciation is maninly explained by the effect of the adjustment made in accordance with the new accounting principle IFRS 16.
Operating profit before depreciation and amortisation (EBITDA) in the fourth quarter was SEK 13 M (14).

Adjusted for change related items, EBITDA was SEK 16 M (14).
Depreciation and amortisation were SEK 9 M (5) and operating profit (EBIT) amounted to SEK 4 M (9).
adjusted for change related items

Net financial items during 2019 were SEK -16.9 M (0.9) where of exchange rates effects were SEK -0.7 M (-1.6). Financial income and expenses amounted to SEK -16.2 M (2.5) and were affected by interest income, interest expenses. The main deviation compared to last year relates to the repurchase of own bonds below nominal value in 2018 and the fact that we had extra ordinarie one time cost related to the renegotiated loan in 2019.
Net financial items in the fourth quarter were SEK 0.7 M (-3.8) where of exchange rates effects were SEK 2.4 M (0.3). Financial income and expenses amounted to SEK -1.7 M (-4). Financial income and expense is lower compared to last year due to better financing terms.
Profit after tax during 2019 amounted to SEK -12 M (15), corporate income tax was SEK -3 M (-3). In the fourth quarter corporate income tax was SEK -0.4 M (-0.7) and profit after tax was SEK 4 M (4).
If not explicitly stated, the disclosed financial information refers to reported numbers that are not adjusted for change related items nor changes in exchange rates. For more information regarding change related items see page 10.
Tradedoubler's operational segments is presented at a regional level where Tradedoubler's segments consists of DACH (Germany and Switzerland), France & Benelux (France and Netherlands), Nordics (Sweden, Norway, Denmark, Finland and Poland), South (Italy, Brazil and Spain) and UK & Ireland.
Net sales during 2019 amounted to SEK 1,209 M (1,173), which was an increase of 3 per cent or a change of 0 per cent adjusted for changes in exchange rates.
Net sales during the fourth quarter amounted to SEK 333 M (310), which was an increase of 7 per cent or 4 per cent adjusted for changes in exchange rates. All markets except for France & Benelux reported substancial growth in the fourth quarter.
EBITDA for the operational segments has largely developed in line with Net Sales with the exception of DACH and UK & Ireland where gross margins have decreased and thus affected profitability.
Costs for group management and support functions during 2019 amounted to SEK 52 M (62), an decrease of 16 per cent . The decrease in cost is mainly related to new accounting policy for IFRS 16. Costs during the fourth quarter were SEK 15 M (13). The increase even though IFRS 16 has had a positive impact is mainly related to one time costs.
| SEK M | Oct-Dec 2019 |
Oct Dec 2018 |
Full year 2019 |
Full year 2018 |
|---|---|---|---|---|
| Net Sales | ||||
| DACH | 43.0 | 39.4 | 158.9 | 144.1 |
| France & Benelux | 77.1 | 83.2 | 309.7 | 315.1 |
| Nordics | 104.8 | 93.2 | 343.0 | 340.1 |
| South | 48.4 | 43.7 | 169.2 | 153.6 |
| UK & Ireland | 59.6 | 50.9 | 227.9 | 220.3 |
| Total Net Sales | 332.8 | 310.3 | 1 208.7 | 1 173.1 |
| EBITDA | ||||
| DACH | 2.7 | 3.5 | 12.1 | 16.3 |
| France & Benelux | 8.0 | 8.7 | 31.0 | 28.2 |
| Nordics | 8.7 | 6.1 | 23.5 | 22.6 |
| South | 6.4 | 5.5 | 21.0 | 20.1 |
| UK & Ireland | 1.9 | 3.0 | 9.2 | 14.1 |
| Total | 27.6 | 26.7 | 96.7 | 101.2 |
| Group mgmt & support functions |
-14.9 | -13.1 | -52.2 | -62.3 |
| Total EBITDA | 12.7 | 13.6 | 44.5 | 38.9 |
| Depreciation and impairment |
-9.1 | -4.8 | -36 | -22 |
| Operating profit as in consolidated income statement |
3.6 | 8.9 | 8.2 | 17.3 |
| EBITDA/Net sales, % | ||||
| DACH | 6.2 | 8.8 | 7.6 | 11.3 |
| France & Benelux | 10.3 | 10.5 | 10.0 | 8.9 |
| Nordics | 8.3 | 6.5 | 6.8 | 6.6 |
| South | 13.2 | 12.6 | 12.4 | 13.1 |
| UK & Ireland | 3.2 | 5.9 | 4.4 | 6.7 |
| Total EBITDA Margin |
3.8 | 4.4 | 3.7 | 3.3 |
Segments include change related items, see page 10 for more details about the segments affected.

Cash flow from operating activities before changes in working capital amounted to SEK 20 M (1) during 2019 and related to EBITDA reduced with paid taxes, paid interest and non-cash items. Changes in working capital were SEK -11 M (-4).
Net investments in tangible and intangible assets during 2019, mainly related to product development, amounted to SEK 23 M (18). Cash flow amounted to SEK 4 M (-26).
Cash flow from operating activities before changes in working capital was SEK 12 M (5) in the fourth quarter 2019 and related to EBITDA reduced with paid taxes, paid interest and non-cash items. Changes in working capital were SEK 23 M (3).
Net investments in tangible and intangible assets during the fourth quarter, mainly related to product development, amounted to SEK 7 M (5). Cash flow amounted to SEK 25 M (-3). Net cash increased with SEK 26 M (4).
Cash flow from financing activities amounted to SEK 19 M (-5) during the year and is impacted by the refinancing and the new accounting of leasing agreements according to IFRS 16. As of 1 January 2019, the leasing costs for operating leases have been replaced by depreciation of use-of-right assets of SEK - 14 M and financial interest expenses of SEK -1.5 M on the leasing liabilities in accordance with IFRS 16 Leases. Cash flow from operating activities was affected by SEK 14 M and cash flow from financing activities by SEK -14 M during the year.
Cash and cash equivalents at the end of 2019 amounted to SEK 48 (44) M and were affected by translation differences of SEK -0.4 M (1.4). Interest-bearing liabilities amounted to SEK 134 M (109) and relates to the loan agreements signed in the third quarter 2019 with Reworld Media S.A. Net cash hence amounted to SEK - 86 M (-65) at the end of 2019.
Consolidated shareholders' equity amounted to SEK 233 M (236) at the end of 2019 and the equity/asset ratio was 27.8 per cent (31.7). The return on equity during the rolling 12 months ending December 2019 was negative per cent (6.8).
For comparability reasons and to indicate the underlying performance, Tradedoubler adjust for change related items. The following items affect the comparability in this report.
During 2019 change related items amounted to SEK -7.4 M and related to severance payment of SEK -4.8 M spread over several segments, costs for closing of offices SEK -2.9 and a revaluation of the contingent purchase price in the acquisition of Metapic of SEK 0.3 M (Group management).
During 2018 change related items amounted to SEK -2.8 M and related mainly to reduced costs for the long-term incentive programme of SEK 0.7 M (Group Management) and severance payments of in total SEK -3.5 M split over all segments.
Tradedoubler's operations, particularly within Performance Marketing, fluctuate with the development of e-commerce and online advertising. There are seasonal variations particularly within e-commerce. The highest level of activity is on "Black Friday" and before Christmas, which implies that the fourth quarter is normally the strongest for Tradedoubler.
The parent company's net sales amounted to SEK 76 M (69) during 2019 and to SEK 27 M (18) during the fourth quarter. Revenue primarily consisted of internal licensing revenue to subsidiaries.
Operating profit (EBIT) was SEK -10 M (-13) during 2019 and SEK 4 M (-4) during the fourth quarter.

Net financial items amounted to SEK -7 M (11) during 2019 and to SEK 9 M (2) during the fourth quarter. Dividends from group companies impacted 2019 with SEK 7 M (9). Changes in exchange rates impacted with SEK -1 M (-3).
Corporate taxes were SEK 0 M (0) during 2019 and SEK 0 M (0) during the fourth quarter. Profit after tax was SEK - -16 M (-2) during 2019 and SEK 13 M (-2) during the fourth quarter.
The parent company's receivables from group companies amounted to SEK 139 M (106) at the end of 2019, of which none (0) were non-current. The parent company's liabilities to group companies were SEK 87 M (67), of which none (0) were non-current. Cash and cash equivalents amounted to SEK 25 M (13) at the end of 2019.
Deferred tax assets amounted to SEK 14 M (14) at the end of 2019 and related to previous Group loans. No capitalisation of deferred tax on loss has been made since the assessment of the possibility of using deferred tax on loss carry forwards is unchanged compared to previous period.
At the end of 2019, Tradedoubler's staff corresponded to 239 (250) full-time equivalents (FTE) and included permanent and temporary employees as well as consultants.
Tradedoubler divides risks into market-related risks, operational risks, financial risks and legal risks. These risks are described on page 7 in the 2018 Annual Report. No significant risks and uncertainty factors have arisen in addition to those described in the 2018 annual report.
For information regarding critical estimates and judgements in the financial statements, see note C2 in the 2018 annual report.
The Board proposes that no dividend should be declared for 2019 (SEK 0 per share). Tradedoubler has a policy of distributing at least 50 per cent of its profit after tax provided that a suitable capital structure is maintained. The distribution may occur through share dividends, share redemption and share buybacks.
Aside from transactions in the normal course of business, to board and senior executives the following third-party transactions have occurred during 2019. Tradedoubler's CTO, Francois Pacot, has during the year received payment of 120 KEUR related to his monthly fee as consultant and 257 KEUR related to other services through his fully owned companies. Reworld Media has, as a publisher in France received remuneration of 14 KEUR, 47 KEUR for provided HR-support and 149 KEUR in remuneration for rent, both related to Tradedoubler's French subsidiary. Reworld Media has during 2019 been invoiced for purchased services from Tradedobuler France of 34 KEUR in total and from R-Advertising of 1.7 KEUR in total. . During the year, Tradedoubler's German subsidiary leased parts of its premises to NetMedia Europe Deutschland GmbH, where rental income amounted to SEK 0.2 M. Pascal Chevalier is Chairman of the board of NetMedia Europe.
In May 2018, Tradedoubler entered into a loan agreement with Reworld Media. This loan was renegotiated and increased in Q3 2019 so that the Company could replace the loan from a Swedish credit institution. At the end of the year the loan amounted to SEK 134 M (EUR 13.45 M). The loan has an amortization structure and matures in 2026. The loan is subscribed on market terms and the interest expense during 2019 has amounted to SEK 5.3 M. The agreement contains a clause related to change of control, however, no other covenants are in place. The arm's length principle has been applied on all these transactions.

The Annual General Meeting 2020 will be held on 7 May 2020 at Tradedoubler's premises on Birger Jarlsgatan 57 A, Stockholm.
Shareholders wishing to present proposals to the Nomination Committee for the 2020 Annual General Meeting can submit them to Viktor Wågström by e-mail: [email protected].
Information about the work of the Nomination Committee may be found on Tradedoubler's home page www.tradedoubler.com.
Foreign exchange risk refers to the risk that changes in exchange rates may affect the consolidated income statement, balance sheet and cash flow statement. Foreign exchange risk exists in the form of transaction risk and translation risk. Tradedoubler is exposed to foreign exchange risk in 14 countries involving eight different currencies, with Euro (EUR) and British pounds (GBP) representing the majority share. During the fourth quarter 2019 approximately 49 (53) per cent of group sales were made in EUR and approximately 18 (16) per cent in GBP. Approximately 43 (44) per cent of the group's operational costs were in EUR and approximately 13 (12) per cent in GBP. Net investments in foreign currency or transaction risks are not currently hedged. Exposure attributable to exchange rate fluctuation in client and supplier invoices is limited since invoicing to customers and from suppliers largely occurs in local currency for all companies in the group.
Tradedoubler renegotiated the current loan deal with Reworld Media S.A. during the third quarter 2019. This facility is denominated in EUR and currently not hedged.

No significant events have occurred after the balance sheet date.
Tradedoubler applies International Financial Reporting Standards (IFRS) as adopted by the European Union. Tradedoublers report for the Group is prepared in accordance with IAS 34, Interim Financial reporting and the Annual Accounts Act. Parent company accounts are prepared in accordance with the Annual Accounts Act. For the group and the parent company the same accounting principles and calculation bases have been applied as in the latest annual report with the additions below.
For financial instruments reported at amortised cost; accounts receivables, other current receivables and cash and cash equivalents, accounts payables and other current liablities are deemed to correspond to carrying amount. The fair value of other long- and current liabilities is not deemed to deviate materially from the carrying amount.
IFRS 16 Leases has replaced IAS 17 from 1 January 2019. According to the new standard, the lessee must report the obligation to pay leasing fees as a lease liability in the balance sheet. The right to use the underlying asset during the lease period is reported as an asset. Depreciation of the asset is reported in the income statement as well as interest on the lease liability. Remaining leasing fees are reported partly as payment of interest and partly as amortization of leasing debt, which affects financial position and key ratios. The standard excludes leases with a lease term of less than 12 months and lease contracts for which the underlying asset is of low value.
The company has chosen to apply the standard according to the modified retrospective approach, which means that it will be reported retroactively with the cumulative effect of an initial application of the standard on the second date of application, 1 January 2019. Comparative figures are not restated and is still reported in accordance with IAS 17 Leases. The company has chosen to exclude leasing agreements where the underlying asset is of low value. As of 1 January 2019, the leasing costs for previous operating leases relating to lease agreements have been replaced by depreciation on utilisation rights and financial interest expense on the lease liabilities. On 1 January 2019, the change relating to the recognition of the lease agreements affected the balance sheet by SEK 46 M, without any impact on equity.
| SEK M | 1 Jan 2019 |
|---|---|
| Lease liability | |
| Operating leases as of 31 December 2018 | 51.4 |
| Discounting with the group's weighted average marginal lending rate |
-2.6 |
| Lease liability for operating leases as of 31 December 2018 |
48.8 |
| Deduction leases of low value | -2.8 |
| Lease liability recorded 1 January 2019 | 46.0 |
| Right-of-use asset | |
| Lease liability recorded 1 January 2019 | 46.0 |
| Right-of-use asset recorded 1 January 2019 |
46.0 |
The translation for IFRS 16 has affected 2019 EBITDA by SEK 16 M and profit after tax by SEK -0.4 M.
The total number of shares at the end of 2019 was 45,927,449 (45,927,449), of which 790,760 (1,060,473) were in own custody use of own shares in the first quarter 2019 for the final contingent additional

purchase price in the Metapic acquisition. The average number of outstanding shares during 2019 was 45,072,258 (44,172,948).
Earnings per share, before and after dilution, amounted to SEK -0.26 (0.34) during 2019 and to SEK 0.09 (0.10) during the fourth quarter. Equity per share amounted to SEK 5.06 (5.14) at the end of 2019.
The share price closed at SEK 3.29 on the final trading day of 2019, which was higher than at year-end 2018 when the share price closed at SEK 3.18.
The company's long-term financial targets, adopted by the board of directors, are to grow net sales in excess of 5 per cent annually in local currency and deliver an EBITDA/Gross profit-ratio in excess of 20 per cent over a business cycle.
The annual report 2019 will be available on Tradedoubler´s website from 15 April 2020. Shareholders who would like to receive the annual report by post are requested to contact Tradedoubler at [email protected] or by telephone +46 8 405 08 00.
| Interim report Jan-Mar 2020 | 7 May 2020 |
|---|---|
| Interim report Jan-Jun 2020 | 27 August 2020 |
| Interim report Jan-Sep 2020 | 6 November 2020 |
| Year-end report 2020 | 23 February 2021 |
Matthias Stadelmeyer, President and CEO, telephone +46 8 405 08 00
Viktor Wågström, CFO, telephone +46 8 405 08 00 E-mail: [email protected]
Both an English version and a Swedish version of this report have been prepared. In the event of a difference between the two reports, the Swedish version shall prevail.
Tradedoubler discloses the information provided herein pursuant to the EU Market Abuse Regulation and the Swedish Securities Markets Act. The information was released for publication on 6 February 2020 at 08.00 a.m. CET. Numerical data in brackets refers to the corresponding periods in 2018 unless otherwise stated. Rounding off differences may arise.
This year-end report has not been reviewed by the company's auditor Ernst & Young AB.
The Board of Directors and the CEO declare that the year-end report for the period January to December 2019 provides a true and fair overview of the Parent Company's and the Group's operations, financial position and results of operations as well as describing the material risks and uncertainties facing the Parent Company and other companies in the Group.
Stockholm, 6 February 2020
| Pascal Chevalier | Gautier Normand |
|---|---|
| Chairman | Board member |
| Jérémy Parola | Erik Siekmann |
| Board member | Board member |
| Nils Carlsson | Matthias Stadelmeyer |
| Board member | President and CEO |

| SEK 000s | Oct-Dec 2019 |
Oct-Dec 2018 |
Full year 2019 |
Full year 2018 |
|---|---|---|---|---|
| Net Sales | 332,819 | 310,324 | 1,208,690 | 1,173,105 |
| Cost of goods sold | -260,969 | -242,276 | -944,259 | -909,265 |
| Gross profit | 71,850 | 68,048 | 264,431 | 263,840 |
| Selling expenses | -43,093 | -40,704 | -163,652 | -161,132 |
| Administrative expenses | -17,212 | -11,980 | -61,667 | -57,187 |
| Development expenses | -7,945 | -6,472 | -31,229 | -27,658 |
| Other income and expenses | 0 | 0 | 302 | -556 |
| Operating profit | 3,601 | 8,893 | 8,186 | 17,307 |
| Net financial items | 736 | -3,782 | -16,874 | 913 |
| Profit before tax | 4,337 | 5,111 | -8,688 | 18,220 |
| Tax | -358 | -693 | -3,014 | -3,118 |
| Net Profit | 3,979 | 4,418 | -11,702 | 15,102 |
| SEK 000s | Oct-Dec 2019 |
Oct-Dec 2018 |
Full year 2019 |
Full year 2018 |
|---|---|---|---|---|
| Profit for the period, after tax | 3,979 | 4,418 | -11,702 | 15,102 |
| Other comprehensive income | ||||
| Items that subsequently will be reversed in the income statement |
||||
| Translation difference, net after tax | -5,381 | -1,644 | 7,350 | 12,747 |
| Total comprehensive income for the period, after tax |
-1,402 | 2,774 | -4,352 | 27,849 |
| Comprehensive income attributable to: | ||||
| Parent company shareholders | -1,402 | 2,774 | -4,352 | 27,849 |
| SEK | Oct-Dec 2019 |
Oct-Dec 2018 |
Full year 2019 |
Full year 2018 |
|---|---|---|---|---|
| Earnings per share | 0.09 | 0.10 | -0.26 | 0.34 |
| Number of Shares | ||||
| Weighted average | 45,136,689 | 44,866,976 | 45,072,258 | 44,172,948 |

| Oct-Dec 2019 |
Oct-Dec 2018 |
Full year 2019 |
Full year 2018 |
|
|---|---|---|---|---|
| Gross profit (GP) / revenue (%) | 21.6 | 21.9 | 21.9 | 22.5 |
| EBITDA / revenue (%) | 3.8 | 4.4 | 3.7 | 3.3 |
| EBITDA / gross profit (GP) (%) | 17.6 | 20.1 | 16.8 | 14.7 |
| Equity/assets ratio (%) | 27.8 | 31.7 | 27.8 | 31.7 |
| Return on equity (12 months) (%) | -5.0 | 6.8 | -5.0 | 6.8 |
| Average number of employees | 234 | 248 | 245 | 254 |
| Return on Capital Employed (12 months) (%) | 2.5 | 10.5 | 2.5 | 10.5 |
| Working Capital end of period (SEK M) | -78.0 | -83.8 | -90.7 | -83.8 |
| Cash flow from operating activities per share, SEK | 0.8 | 0.2 | 0.2 | -0.1 |
| Equity per share, SEK | 5.1 | 5.1 | 5.1 | 5.1 |
| Stock price at the end of the period, SEK | 2.3 | 3.2 | 2.3 | 3.2 |
| SEK 000s | Oct-Dec 2019 |
Oct-Dec 2018 |
Full year 2019 |
Full year 2018 |
|---|---|---|---|---|
| Opening balance | 234,045 | 233,211 | 235,986 | 205,521 |
| Total comprehensive income for the period | -1,402 | 2,774 | -4,352 | 27,849 |
| Equity-settled share-based payments | - | - | - | 60 |
| Decrease of shares in own custody | - | - | 1,009 | 2,556 |
| Closing balance | 232,643 | 235,986 | 232,643 | 235,986 |

| SEK 000s | 31 Dec 2019 |
31 Dec 2018 |
|---|---|---|
| Assets | ||
| Non-current assets | ||
| Goodwill | 299,094 | 292,460 |
| Intangible fixed assets | 44,662 | 43,242 |
| Tangible fixed assets | 1,227 | 2,062 |
| Right-of-use assets | 32,116 | - |
| Other non-current receivables | 5,819 | 4,886 |
| Shares and participation in other companies | 11,128 | 11,128 |
| Deferred tax assets | 32,976 | 32,020 |
| Total non-current assets | 427,021 | 385,797 |
| Accounts receivable | 329,309 | 276,557 |
| Tax assets | 6,639 | 9,260 |
| Other current receivables | 26,452 | 27,832 |
| Cash & cash equivalents | 48,193 | 44,171 |
| Total current assets | 410,594 | 357,819 |
| Total assets | 837,615 | 743,616 |
| Shareholders' equity and liabilities | ||
| Shareholders' equity | 232,643 | 235,986 |
| Deferred tax liabilities | 1,492 | 1,476 |
| Other provisions | 915 | 490 |
| Lease liabilities long-term | 15,897 | - |
| Other interest-bearing debts | 121,526 | 109,337 |
| Total non-current liabilities | 139,830 | 111,303 |
| Current interest bearing debts | 12,687 | - |
| Accounts payable | 30,689 | 18,735 |
| Current liabilities to publishers | 318,651 | 280,168 |
| Tax liabilities | 3,959 | 6,580 |
| Contingent additional purchase price short term | - | 1,565 |
| Lease liabilities short-term | 14,699 | - |
| Other current liabilities | 84,456 | 89,279 |
| Total current liabilities | 465,142 | 396,327 |
| Total shareholder´s equity and liabilities | 837,615 | 743,616 |

| SEK 000s | Oct-Dec 2019 |
Oct-Dec 2018 |
Full year 2019 |
Full year 2018 |
|---|---|---|---|---|
| Operating activities | ||||
| Profit before tax | 4,337 | 5,111 | -8,688 | 18,220 |
| Adjustments for items not included in cashflow | 7,888 | 120 | 31,959 | -3,592 |
| Income taxes paid/received | -535 | -495 | -3,701 | -14,099 |
| Cashflow from operating activities before changes in working capital |
11,690 | 4,736 | 19,571 | 529 |
| Changes in working capital | 22,675 | 3,027 | -10,634 | -3,778 |
| Cashflow from operating activities | 34,365 | 7,763 | 8,937 | -3,248 |
| Investing activities | ||||
| Investments in intangible assets | -6,054 | -4,816 | -21,643 | -17,144 |
| Investments in tangible assets | -511 | -218 | -705 | -665 |
| Investments in financial assets | -276 | 6 | -704 | -46 |
| Cashflow from investing activities | -6,840 | -5,027 | -23,051 | -17,854 |
| Financing activities | ||||
| Newly raised loan | - | - | 103,663 | 111,000 |
| Repayment bonds and external loans | - | -5,250 | -71,000 | -115,740 |
| Payment of additional contingent purchase price | - | - | -255 | -68 |
| Payment of finance lease liability | -2,694 | - | -13,890 | - |
| Cashflow from financing activities | -2,694 | -5,250 | 18,519 | -4,808 |
| Cashflow for the period | 24,830 | -2,514 | 4,404 | -25,910 |
| Cash and cash equivalents | ||||
| On the opening date | 25,264 | 47,009 | 44,171 | 68,662 |
| Translation difference in cash and cash equivalents | -1,900 | -324 | -382 | 1,419 |
| Cash and cash equivalents on the closing date | 48,193 | 44,171 | 48,193 | 44,171 |
| Adjustments for non-cash items | ||||
| Depreciation and impairment | 9,051 | 4,752 | 36,328 | 21,599 |
| Other | -1,163 | -4,633 | -4,369 | -25,191 |
| Total non-cash items | 7,888 | 120 | 31,959 | -3,592 |

| SEK 000s | Oct-Dec 2019 |
Oct-Dec 2018 |
Full year 2019 |
Full year 2018 |
|---|---|---|---|---|
| Net Sales | 26,546 | 17,561 | 75,914 | 69,416 |
| Cost of goods sold | -2,241 | -1,624 | -6,359 | -6,442 |
| Gross profit | 24,305 | 15,937 | 69,555 | 62,974 |
| Selling expenses | -468 | -328 | -1,592 | -534 |
| Administrative expenses | -13,764 | -14,363 | -53,001 | -54,180 |
| Development expenses | -6,142 | -5,186 | -24,774 | -21,233 |
| Operating profit | 3,931 | -3,941 | -9,813 | -12,974 |
| Net financial items | 8,664 | 1,737 | -6,658 | 10,613 |
| Profit before tax | 12,595 | -2,203 | -16,472 | -2,360 |
| Tax | 52 | 75 | 52 | 75 |
| Net profit | 12,647 | -2,128 | -16,420 | -2,285 |

| SEK 000s | 31 Dec 2019 |
31 Dec 2018 |
|---|---|---|
| Assets | ||
| Intangible assets | 44,387 | 42,860 |
| Equipment, tools, fixtures and fittings | 54 | 554 |
| Participation in group companies | 185,823 | 186,124 |
| Deferred tax assets | 14,130 | 14,079 |
| Total non-current assets | 244,394 | 243,618 |
| Accounts receivable | 5,105 | 100 |
| Receivables from Group companies | 138,745 | 106,091 |
| Tax assets | 1,617 | 1,014 |
| Other current receivables | 4,656 | 4,966 |
| Cash & cash equivalents | 25,094 | 12,559 |
| Total current assets | 175,216 | 124,729 |
| Total assets | 419,610 | 368,347 |
| Shareholders' equity and liabilities | ||
| Shareholders equity | 67,302 | 82,714 |
| Other interest-bearing debts | 121,526 | 109,337 |
| Total non-current liabilities | 121,526 | 109,337 |
| Current interest bearing debts | 12,687 | - |
| Accounts payable | 9,133 | 7,992 |
| Liabilities to Group companies | 86,597 | 67,233 |
| Contingent additional purchase price short term | - | 1,565 |
| Other liabilities | 122,365 | 99,506 |
| Total current liabilities | 230,782 | 176,296 |
| Total shareholder´s equity and liabilities | 419,610 | 368,347 |

| SEK 000s | Oct-Dec 2019 |
Jul-Sep 2019 |
Apr-Jun 2019 |
Jan-Mar 2019 |
Oct-Dec 2018 |
Jul-Sep 2018 |
Apr-Jun 2018 |
Jan-Mar 2018 |
|---|---|---|---|---|---|---|---|---|
| Net Sales | 332,819 | 280,306 | 289,380 | 306,185 | 310,324 | 292,352 | 282,895 | 287,534 |
| Cost of goods sold | -260,969 | -218,680 | -224,381 | -240,228 | -242,276 | -227,274 | -217,256 | -222,460 |
| Gross profit | 71,850 | 61,626 | 64,998 | 65,957 | 68,048 | 65,078 | 65,639 | 65,075 |
| Total costs | -68,249 | -59,452 | -66,858 | -61,687 | -59,156 | -58,738 | -65,131 | -63,507 |
| Operating profit | 3,601 | 2,175 | -1,860 | 4,269 | 8,893 | 6,340 | 507 | 1,567 |
| Net financial items | 736 | -7,821 | -4,513 | -5,276 | -3,782 | -3,926 | 12,838 | -4,216 |
| Profit before tax | 4,337 | -5,645 | -6,373 | -1,007 | 5,111 | 2,413 | 13,345 | -2,649 |
| Tax | -358 | -563 | -754 | -1,338 | -693 | -888 | -645 | -893 |
| Net profit | 3,979 | -6,209 | -7,127 | -2,345 | 4,418 | 1,525 | 12,700 | -3,541 |
| SEK 000s | 31 Dec 2019 |
30 Sep 2019 |
30 Jun 2019 |
31 Mar 2019 |
31 Dec 2018 |
30 Sep 2018 |
30 Jun 2018 |
31 Mar 2018 |
|---|---|---|---|---|---|---|---|---|
| Assets | ||||||||
| Intangible fixed assets | 343,756 | 347,104 | 343,424 | 341,715 | 335,702 | 336,645 | 338,375 | 336,387 |
| Other fixed assets | 83,265 | 86,421 | 88,995 | 93,790 | 50,095 | 48,820 | 49,559 | 37,189 |
| Current receivables | 362,401 | 307,916 | 303,552 | 310,877 | 313,648 | 297,900 | 295,966 | 299,215 |
| Short term investments | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Cash & cash equivalents | 48,193 | 25,263 | 38,806 | 32,721 | 44,171 | 47,009 | 53,010 | 47,792 |
| Total assets | 837,615 | 766,703 | 774,777 | 779,102 | 743,616 | 730,374 | 736,909 | 720,583 |
| Shareholders' equity and liabilities |
||||||||
| Shareholders' equity | 232,643 | 234,045 | 235,558 | 241,117 | 235,986 | 233,211 | 230,915 | 215,186 |
| Long-term non-interest bearing debt |
18,304 | 22,797 | 25,022 | 28,075 | 1,966 | 3,125 | 2,991 | 2,852 |
| Long-term interest-bearing debt |
121,526 | 137,767 | 109,694 | 109,515 | 109,337 | 109,337 | 108,981 | - |
| Current non-interest-bearing debt |
452,455 | 372,094 | 404,503 | 400,394 | 394,761 | 378,299 | 385,715 | 361,963 |
| Current interest bearing debt | 12,687 | 0 | 0 | 0 | 0 | 5,014 | 4,741 | 133,219 |
| Total shareholder´s equity and liabilities |
837,615 | 766,703 | 774,777 | 779,102 | 742,050 | 728,986 | 733,344 | 713,219 |

| SEK 000s | Oct-Dec 2019 |
Jul-Sep 2019 |
Apr-Jun 2019 |
Jan-Mar 2019 |
Oct-Dec 2018 |
Jul-Sep 2018 |
Apr-Jun 2018 |
Jan-Mar 2018 |
|---|---|---|---|---|---|---|---|---|
| Operating activities | ||||||||
| Profit before tax | 4,337 | -5,645 | -6,373 | -1,007 | 5,111 | 2,413 | 13,345 | -2,649 |
| Adjustments for items not included in cash flow |
7,888 | 4,632 | 12,088 | 7,351 | 120 | 5,352 | -14,571 | 5,507 |
| Tax paid | -535 | -433 | -2,177 | -555 | -495 | -1,068 | -11,410 | -1,127 |
| Cash flow from changes in working capital |
22,675 | -35,415 | 12,118 | -10,011 | 3,027 | -9,118 | 21,619 | -19,305 |
| Cash flow from operating activities |
34,365 | -36,862 | 15,655 | -4,222 | 7,763 | -2,421 | 8,983 | -17,573 |
| Cash flow from investing activities |
-6,840 | -5,963 | -5,444 | -4,804 | -5,027 | -4,562 | -4,621 | -3,644 |
| Cash flow from financing activities |
-2,694 | 28,886 | -3,766 | -3,906 | -5,250 | 0 | 510 | -68 |
| Cash flow for the period | 24,830 | -13,939 | 6,445 | -12,932 | -2,514 | -6,983 | 4,872 | -21,285 |
| Cash and cash equivalents | ||||||||
| On the opening date | 25,264 | 38,807 | 32,721 | 44,171 | 47,009 | 53,010 | 47,792 | 68,662 |
| Translation difference | -1,900 | 396 | -360 | 1,482 | -324 | 982 | 346 | 415 |
| Cash and cash equivalents on the closing date |
48,193 | 25,264 | 38,807 | 32,721 | 44,171 | 47,009 | 53,010 | 47,792 |

| Oct-Dec 2019 |
Jul-Sep 2019 |
Apr-Jun 2019 |
Jan-Mar 2019 |
Oct-Dec 2018 |
Jul-Sep 2018 |
Apr-Jun 2018 |
Jan-Mar 2018 |
|
|---|---|---|---|---|---|---|---|---|
| Gross profit (GP) / revenue (%) | 21.6 | 22.0 | 22.5 | 21.5 | 21.9 | 22.3 | 23.2 | 22.6 |
| EBITDA / revenue (%) | 3.8 | 4.2 | 2.5 | 4.2 | 4.4 | 3.9 | 2.2 | 2.6 |
| EBITDA / gross profit (GP) (%) | 17.6 | 19.2 | 11.0 | 19.5 | 20.1 | 17.7 | 9.3 | 11.7 |
| Equity/assets ratio (%) | 27.8 | 30.5 | 30.4 | 30.9 | 31.7 | 31.9 | 31.3 | 30.0 |
| Return on equity last 12 months (%) |
-5.0 | -4.8 | -1.5 | 7.1 | 6.8 | 0.4 | -0.3 | -5.6 |
| Average number of employees | 234 | 237 | 258 | 253 | 248 | 245 | 259 | 266 |
| Return on Capital Employed last 12 months (%) |
2.4 | 3.8 | 5.1 | 10.5 | 10.5 | 6.3 | 5.5 | 2.4 |
| Working capital at the end of the period (SEK M) |
-78 | -55 | -91 | -77 | -84 | -85 | -94 | -72 |
| Cash flow from operating activities per share, SEK |
0.76 | -0.82 | 0.35 | -0.09 | 0.17 | -0.06 | 0.20 | -0.40 |
| Equity per share, SEK | 5.1 | 5.1 | 5.1 | 5.2 | 5.1 | 5.1 | 5.0 | 4.7 |
| Stock price at the end of the period, SEK |
2.3 | 3.3 | 3.5 | 3.5 | 3.2 | 2.7 | 1.9 | 2.2 |

| SEK M | Oct-Dec 2019 |
Jul-Sep 2019 |
Apr-Jun 2019 |
Jan-Mar 2019 |
Oct-Dec 2018 |
Jul-Sep 2018 |
Apr-Jun 2018 |
Jan-Mar 2018 |
|---|---|---|---|---|---|---|---|---|
| DACH | ||||||||
| Net sales | 43.0 | 38.8 | 36.1 | 41.0 | 39.4 | 33.3 | 35.2 | 36.2 |
| EBITDA | 2.7 | 3.2 | 2.4 | 3.8 | 3.5 | 3.2 | 4.6 | 5.0 |
| France & Benelux | ||||||||
| Net sales | 77.1 | 69.8 | 79.6 | 83.2 | 83.2 | 79.2 | 74.8 | 77.9 |
| EBITDA | 8.0 | 6.2 | 7.8 | 9.0 | 8.7 | 8.4 | 5.9 | 5.2 |
| Nordics | ||||||||
| Net sales | 104.8 | 79.5 | 77.7 | 81.0 | 93.2 | 85.2 | 80.0 | 81.8 |
| EBITDA | 8.7 | 6.1 | 3.9 | 4.8 | 6.1 | 6.8 | 4.6 | 5.1 |
| South | ||||||||
| Net sales | 48.4 | 38.1 | 39.5 | 43.3 | 43.7 | 37.9 | 34.6 | 37.4 |
| EBITDA | 6.4 | 5.2 | 4.8 | 4.6 | 5.5 | 5.7 | 4.9 | 4.0 |
| UK & Ireland | ||||||||
| Net sales | 59.6 | 54.1 | 56.5 | 57.7 | 50.9 | 56.8 | 58.3 | 54.3 |
| EBITDA | 1.9 | 3.1 | 1.1 | 3.1 | 3.0 | 3.1 | 4.3 | 3.7 |
| Group management & support functions |
||||||||
| Net sales | - | - | - | - | - | - | - | - |
| EBITDA | -14.9 | -12.0 | -12.9 | -12.4 | -13.1 | -15.6 | -18.1 | -15.5 |
| Total | ||||||||
| Net sales | 332.8 | 280.3 | 289.4 | 306.2 | 310.3 | 292.4 | 282.9 | 287.5 |
| EBITDA | 12.7 | 11.8 | 7.2 | 12.9 | 13.6 | 11.5 | 6.1 | 7.6 |

Tradedoubler uses the key ratios of capital employed and equity to enable the reader to assess the possibility of dividend, implementation of strategic investments and the group's ability to meet financial commitments. Further, Tradedoubler use the key ratio EBITDA excluding change related items for investors to be able to understand the underlying business performance.
Average FTE (full-time employees) for the period, which includes permanent, temporary and hired consultants.
Total assets less current and long-term noninterest-bearing liabilities, including deferred tax liabilities.
Cash flow from operating activities divided by average number of outstanding shares.
Change related items refer to non-recurring items that are disclosed separately to make it easier for the reader to understand the underlying change in revenue and expenses in the comparison between periods.
EBITDA is revenue before tax, net financial items and depreciation/amortization and impairment.
EBITDA divided by gross profit.
EBITDA as a percentage of revenue
EBITDA divided by net sales
Shareholders' equity as a percentage of total assets.

Shareholders' equity divided by the number of outstanding shares.
Gross profit divided by net sales
Profit after tax as a percentage of sales
Operating profit as a percentage of revenue.
Revenue for the period as a percentage of the average shareholders' equity, calculated as open and closing shareholders' equity divided by two.
Operating profit plus interest income as a percentage of average capital employed, calculated- as opening and closing capital employed divided by two.
Revenue of the year divided by the average number of shares
Revenue of the year divided by the average number of shares after full dilution
Share price divided by shareholders' equity per share
Tradedoubler's share price last trading day for the period
Total current assets less cash and cash equivalents, short term investments and total current liabilities.


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