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10-K - Company presentation-2023 ANNUAL REPORT and Host Conference Call on March 18, 2024

Company: Buff Technologies Ltd. Date: 2024-03-17 Language: English Register to download
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# WE ARE

2023 Annual Report

### Disclaimer

This Presentation by Buff Technologies Ltd. (the "Company") has been made as a general Presentation about the Company and for the sake of summary and convenience only. The review presented in the Presentation is not intended to be an alternative to the need to review the reports that the Company release to the public from time to time in framework of its obligations under the law, including its annual report for 2023 (in all its parts and appendices) and the company's immediate reports, as published by the Company in the Magna system and on the Tel Aviv Stock Exchange distribution site.

This Presentation does not constitute a public offering of the Company's securities and should not be interpreted as such. The information included in this presentation neither constitute grounds for decision making with respect to an investment nor does it constitute a recommendation or opinion of an investment consultant or tax advisor. Investment in securities in general, and in the Company in particular, is not without risk. The purchase of the Company's securities requires an in-depth review of all information published by the Company alongside the need for legal, accounting and taxation analysis of the foregoing materials.

It should be emphasized that past results are not necessarily indicative of future performance. In preparing This Presentation the Company also relied on information obtained from public sources. the Company may not have access to the facts and assumptions underlying the numerical data, market data and other information included in such public sourced.

The trademarks included herein are the property of the owners thereof and are used for reference purposes only. Such use should not be construed as an endorsement of the products or services of the Company.

The Presentation may include management information, which are not based on purely accounting rules information / or are "non-Gaap" information and are presented as providing an additional business point of view in relation to the Company's activities and business. These information do not constitute a substitute for the information detailed in its periodic and / or quarterly / semi-annual reports, including its financial statements and / or immediate reports.

This Presentation includes, among other things, Forward-Looking Information, as defined in the Securities Law, 1968, including forecasts, targets, assessments and estimates, including information presented by means of graphs, reviews or in any other or additional way, relating to events and / or future matters, the realization of which is uncertain and not under the control of the Company. This information is based on subjective assessments and assumptions, inherently uncertain and is based in part on an analysis of existing economic, business, legal and accounting information, statistical data published by various entities and authorities, professional publications, studies and surveys, the accuracy and / or completeness of which have not been independently examined by the Company. The realization or non-realization of the Forward-Looking Information may be impacted from risk factors characteristic of the Company as by developments in the economic environment in which the Company operates as well as by external factors such as regulation that may impact its activity. Therefore, it is hereby emphasized and clarified that the future de facto results and achievements of the Company may be materially different than those presented as Forward-Looking Information in this Presentation.

For the avoidance of doubt, it is clarified that the Company is under no obligation to update and/or modify the information included in the Presentation to reflect events and/ or circumstances taking place after the date in which the Presentation was prepared.

### THE GAMES MARKET

- The global video game market is expected to grow at a compound annual growth rate of 13.4% from 2023 to 2030 to reach USD 583.69 billion by 2030.
- During 2023, video game market sales totaled \$184 billion, up 0.6% from a year earlier.
- Mobile games accounted for 49% of total sales, console games accounted for 29%, PC games accounted for 21%, and browser-based PC games accounted for 1%.

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### THE GLOBAL GAMES MARKET IN 2023

4

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## ABOUT BUFF

- is a unique **loyalty program designed for gamers**
- Play your favorite AAA games or Use your BuffPay card ➠ Earn points ➠ Redeem them for goods
- Available **across platforms**
- 41 employees, 3 locations (IL, SK, UA)
- Measure millions of gaming activities

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Buff is the **First** Public Gaming Company in Israel

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(2021)

# REVENUE STREAMS

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We display ads on our App and while users are spending time on our app we are getting payed for it.

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### ADS REVENUES DIRECT CAMPAIGNS CARD FEES MEMBERSHIP FEES

Direct activation ads campaigns by leading global brands, unique value to brands and to Buff users.

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Gamers can apply and receive a BuffPay Credit card ,which they can use for paying anywhere and accumulate Buffpay points for every transaction. Rewarding our gamers for Playing & Paying.

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Buff users can enjoy extra benefits by becoming a Premium member and pay an annual / monthly fee.

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### 2023 H2 HIGHLIGHTS

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Focus on reduce burn rate and increase revenue, striving to reach profitability

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Focus on direct campaigns, continue SOW with Overwolf

Quality users of Quantity, focused on high yield users

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Official Launch of BuffPay Israel with Isracard

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**Achieved profitability in Q4 based on company's internal reports** 

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- 
- From August 2023, Israeli gamers can issue a VISA credit card and use it for daily expenses and accumulate Buff points
- - Buffpay Shop for gamers the best and most attractive online shop for gamers with discounts and exclusive offers only for card holders
- - Building a network of brands and sponsored companies to support this local operation
- Due to Iron swords war, had to pause all campaign and re initiated in the beginning of 2024

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## PRODUCT MILESTONES AND NEXT STEPS

Scaling up Desktop activity Continue development and growth for Mobile Thriving to continue the direct campaigns momentum

Credit card activation and continuation of developing the user interface and offers Improving monetization and retention

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### BUFF FINANCIALS

- S&M->Income ratio has improved, combined with R&D and G&A reduction, leading to lower operating loss.
- Revenues increase in Q4/23, mainly from direct campaigns in the amount of approximately \$1.3M translated to operating **profit**.
- Direct campaigns momentum continues during Q1/24 with major brands, such as: Universal Studios, Olympic Games, P&G and Pringles

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### WE ARE LOOKING FORWARD

- BUFF aims to become the leading loyalty platform for the eSport and video games industry.
- Our vision is to revolutionize the gamer's loyalty experience.
- We envision a world where every gamer issues their first credit card on BUFF's platform.
- BUFF offers a proven tech solution for multi-platform, multi-game meta infrastructure.
	- A vital part of our retention strategy is our platform.

### **Join us in creating the future of gaming with BUFF!**

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# THANKS

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