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Pandora

Director's Dealing Feb 6, 2025

3379_rpt_2025-02-06_bb83254e-6c01-40c0-9b99-2497bde921d3.pdf

Director's Dealing

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No. 924 Company Announcement 6 February 2025

TRADING IN PANDORA A/S SHARES BY BOARD MEMBERS, EXECUTIVES AND ASSOCIATED PERSONS

Pandora A/S has been notified of transactions in the Pandora A/S share by a person discharging managerial responsibilities and/or closely associated persons.

Anders Boyer, Chief Financial Officer of Pandora A/S, has reported the sale of 40,000 shares at a total consideration of DKK 54,104,668.00, and now holds a total of 123,108 shares in the company.

Towards Pandora A/S, Anders Boyer has motivated his transaction as primarily pertaining to the fulfilment of certain tax obligations arising from vested shares allotted to him under applicable longterm incentive plan schemes.

ABOUT PANDORA

Pandora is the world's largest jewellery brand, specialising in the design, crafting and marketing of accessible luxury jewellery made from high-quality materials. Each piece is created to inspire selfexpression, allowing people to share their stories and passions through meaningful jewellery. Pandora jewellery is sold in more than 100 countries through 6,800 points of sale, including more than 2,700 concept stores.

Headquartered in Copenhagen, Denmark, Pandora employs 37,000 people worldwide and crafts its jewellery using only recycled silver and gold. Pandora is committed to leadership in sustainability and has set out to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated revenue of DKK 31.7 billion (EUR 4.2 billion) in 2024.

CONTACT

For more information, please contact:

Investor Relations

BILAL AZIZ VP, Investor Relations & Treasury +45 3137 9486 [email protected]

Corporate Communications

JOHAN MELCHIOR VP, Media Relations & Public Affairs +45 4060 1415 [email protected]

ADAM FUGLSANG Director, Investor Relations +45 6167 7425 [email protected]

1. Details of the Reporting Person / Closely Associated Person
a) Name Anders Boyer
2. Reason for the notification
a) Position/status Chief Financial Officer of Pandora A/S
b) Initial notification/Amendment Initial notification
3. Details of the issuer, emission allowance market participant, auction platform, auctioneer
or auction monitor
a) Name Pandora A/S
b) LEI 5299007OWYZ6I1E46843
4. Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii)
each type of transaction; (iii) each date; and (iv) each place where transactions have been
conducted
a) Description of the financial
instrument, type of instrument
Shares
Identification code ISIN DK0060252690
b) Nature of the transaction Selling of shares
c) Price(s) and volume(s)
Volume(s)
-
Price(s)
-
Volume: 40,000
Price: DKK 1352.62
d) Aggregated information
Aggregated volume
-
Price
-
Volume: 40,000 shares
Price: DKK 54,104,668.00
e) Date of the transactions 05 Feb 2025
f) Place of the transactions Nasdaq Copenhagen, XCSE

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