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Asos PLC

Director's Dealing Oct 24, 2018

5298_dirs_2018-10-24_353a3dcf-72c5-4f6a-b460-0a1f10714458.html

Director's Dealing

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National Storage Mechanism | Additional information

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RNS Number : 0669F

ASOS PLC

24 October 2018

24 October 2018

ASOS Plc

(the "Company")

Director/PDMR Shareholding

Under the ASOS Plc Long-Term Incentive Scheme (the "ALTIS"), the senior executives (including the Executive Directors) and other ASOS employees may be annually granted awards over Ordinary Shares subject to a three-year vesting period and stretching performance conditions.

The Company announces the following transaction, in accordance with Article 19 of the EU Market Abuse Regulation:  

1 Details of the person discharging managerial responsibilities/person closely associated
a) Name Nick Beighton
2 Reason for the notification
a) Position/status PDMR - Chief Executive Officer
b) Initial notification / Amendment Initial notification
3 Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a) Name ASOS Plc
b) Legal Entity Identifier 213800H8DBB8JSKDW630
4 Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a) Description of the financial instrument, type of instrument

Identification code
Conditional shares under the ASOS Long Term Incentive Scheme ("ALTIS"), subject to performance conditions measured over the period 1 September 2018 - 31 August 2021 as below:

30% EPS

30% TSR

30% Sales growth

10% NPS (Net promoter score).

 GB0030927254
b) Nature of the transaction Award of conditional shares
c) Currency GBP
d) Price(s) and volume(s) Price(s) Volume(s)
Nil 21,027
e) Aggregated information

- Aggregated volume

- Price

- Aggregated total
N/A single transaction
f) Date of the transaction 24 October 2018
g) Place of the transaction London Stock Exchange, AIM
ASOS Plc 

Nick Beighton, Chief Executive Officer

Greg Feehely, Director of Investor Relations

Website: www.asosplc.com/investors
Tel: 020 7756 1000
Instinctif Partners

Matthew Smallwood / Justine Warren / Tom Berger
Tel: 020 7457 2020
JPMorgan Cazenove 

Michael Wentworth-Stanley / Caroline Thomlinson/ Bill Hutchings
Tel: 020 7742 4000
Numis Securities

Alex Ham / Luke Bordewich / Tom Ballard
Tel: 020 7260 1000

Background note

ASOS is a global fashion destination for 20-somethings, selling all the freshest styles complemented by exclusive content, making ASOS.com the hub of a thriving fashion community and giving our audience the confidence to be whoever they want to be. ASOS sells over 87,000 branded and ASOS Brand products through localised app and mobile/desktop web experiences, delivering from fulfilment centres in the UK, US and Europe. ASOS curates a mix of our in-house designed labels, ASOS DESIGN, ASOS EDITION, ASOS WHITE and ASOS 4505, with global and local brands sold through our own channels to deliver a locally relevant offer. Our ground-breaking propositions help bring our amazing products to almost every country in the world and we serve customers globally with increasingly tailored local experiences: relevant languages, payment methods and delivery and return options. You can currently shop ASOS in over 200 markets, in eight languages, using an ever greater number of different payment methods, with hundreds of local deliveries and returns options from pick up and drop off networks to Next-Day Delivery. We aim to give all our global customers a truly frictionless experience.

ASOS's websites attracted 157.2m visits during August 2018 (August 2017: 135.7m) and as at 31 August 2018 had 18.4m active customers1 (31 August 2017: 15.4m), of which 6.0m were located in the UK and 12.4m were located in international territories (31 August 2017: 5.2m in the UK and 10.2m internationally).

1 Defined as having shopped in the last twelve months as at 31 August

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact [email protected] or visit www.rns.com.

END

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