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WPP PLC

M&A Activity Jan 3, 2013

6184_rns_2013-01-03_d5c7fd0b-71ca-4b2e-8046-b2599c103669.html

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National Storage Mechanism | Additional information

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RNS Number : 7439U

WPP PLC

03 January 2013

FOR IMMEDIATE RELEASE 03 January 2013

WPP PLC ("WPP")

GroupM acquires majority stake in PLAY Communication,

a leading experiential marketing agency in Australia

WPP announces that its wholly owned operating company, GroupM, WPP's global media investment management arm, has acquired a majority stake in PLAY Communication Pty Ltd ("PLAY"), a leading experiential marketing agency based in Sydney, Australia.

Founded in 2002, PLAY offers activation, sponsorship, digital and branding services. The company employs around 23 people and clients include Optus, Volkswagen, Qantas, Coty, Tourism Queensland, Charles Darwin University, ASOS and others.

PLAY's unaudited revenues for the financial year ended 30 June 2012 were approximately A$4.1 million, with gross assets at the same date of approximately A$2.8 million.

In Asia Pacific, WPP has revenues (including associates) of around US$4.7 billion and employs some 46,000 people (including associates).

Contact:

Feona McEwan,

WPP
+44 (0)207 408 2204

This information is provided by RNS

The company news service from the London Stock Exchange

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