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Smartphoto Group N.V.

Transaction in Own Shares Mar 28, 2022

4001_dirs_2022-03-28_9b9a2db8-4142-4325-94ca-6e60f741631c.pdf

Transaction in Own Shares

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PRESS RELEASE – Regulated information

Wetteren, March 28, 2022 – 5.45 p.m.

smartphoto group - Euronext Brussels: SMAR

smartphoto group

Update regarding the purchase of treasury shares dated March 28, 2022

Smartphoto group, the innovative e-commerce group from Wetteren, announces that, as part of the share repurchase programme started on September 17, 2020, and announced on September 16, 2020, the transactions listed below were carried out in the period from March 21, 2022 to March 25, 2022.

In this period, smartphoto group purchased a total of 333 shares via the Euronext trading platform.

These transactions were carried out on the regulated market NYSE Euronext Brussels, in accordance with the discretionary mandate given to KBC Securities by the Board of Directors.

Transaction date Trading market Number of shares Average price
(in euro)
Lowest price
(in euro)
Highest price
(in euro)
Total
(in euro)
21/3/2022
23/3/2022
Euronext Brussels
Euronext Brussels
250
83
28.75
28.60
28.70
28.60
28.80
28.60
7.188.00
2.373.80
Total Euronext Brussels 333 28.71 9.561.80

After the above-mentioned transactions, smartphoto group has purchased 82,895 shares through this share repurchase programme with September 17, 2020 as starting date. After the transfer of 16,426 treasury shares relating to the takeover of Nayan (Frucon² NV), smartphoto group holds a total of 218,021 treasury shares, or 5.53% of the total number of issued shares (3,941,950).

Under the current share repurchase programme, treasury shares can still be repurchased up to and including May 31, 2023, or until the target value of 3,000,000 euro in shares has been acquired; i.e. a remaining value of 943,401.06 euro.

The overview of all transactions concerning the purchase of treasury shares since September 17, 2020, the start of the current repurchase programme, is displayed on our website www.smartphotogroup.com under the heading: "Investors/Information for shareholders/Purchase treasury shares".

About smartphoto group

Smartphoto group, the innovative e-commerce group, is active under the name smartphoto TM in 12 European countries in B2C e-commerce with affordable, high-quality personalised products such as gifts, cards, photo books, photo calendars, prints and wall decoration.

Additionally, smartphoto group, through Nayan, is one of the market leaders in e-commerce distribution in Europe by offering a unique 'e-commerce as a service' (EAAS) for international brands looking for growth, and the sale to companies of personalised gift packages with chocolate, alcohol, fruit or flowers through websites such as Gift.be and GiftsforEurope.com.

The shares of smartphoto group are traded on Euronext Brussels (ISIN BE0974323553, ticker symbol SMAR).

For additional information

Stef De corte*, CEO

smartphoto group NV Kwatrechtsteenweg 160 B- 9230 Wetteren Tel. +32.9.365.99.10 E-mail: [email protected] - Internet: www.smartphotogroup.com

* Fixed representative of Acortis BV

This press release is a free translation of the official Dutch version.

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