Kid ASA

Earnings Release • Jul 8, 2021

Kid ASA - Revenues for the Second Quarter of 2021

Lier, 8 July 2021: Kid ASA today announces unaudited revenue figures for the second quarter of 2021 (previous year in brackets). For definition of like-for-like stores, please see latest quarterly report at www.investor.kid.no.

Group

Q2 revenues increased by +3.9% (+22.7%) to MNOK 677.0(MNOK 651.61). Like-for-like sales increased by +2.9% (+23.6%). Compared to 2019, like-for-like sales increased by +28.4%3.

Online sales accounted for 11.3% (10.3%) of total revenues in the quarter.

For the first six months of 2021, group revenues increased by +6.8% (+22.7%) to MNOK 1,246.1 (MNOK 1,167.12). Like-for-like sales increased by +5.7% (+12.5%). Compared to 2019, like-forlike sales increased by +19.5%3.

Segment Kid Interior

In Norway, Kid Interior increased its revenues despite a challenging start to the quarter, with temporary store closures due to governmental COVID-19 restrictions. Save for a few exceptions, all stores have been open since 6 May.

Q2 revenues increased by +1.7% (+28.0%) to MNOK 418.4 (MNOK 411.5). Like-for-like sales decreased by -0.9% (+27.1%). Online sales increased by +23.2%.

For the first six months of 2021, revenues increased by +6.6% to MNOK 744.4 (MNOK 698.6). Like-for-like sales increased by +3.7% (+12.1%). Online sales increased by +45.0%.

One new store was opened, one store was relocated, and four stores were refurbished during the quarter. No stores were closed. The total number of physical stores at the end of the quarter was 149 (143). The number of shopping days in the quarter was 71 (72).

Segment Hemtex

Q2 revenues increased by +7.7% (+14.7%) to MSEK 259.8 (MSEK 241.2) Like-for-like sales increased by +9.8% (+18.0%). Online sales increased by +5.5%.

For the first six months of 2021, revenues increased by 7.1% to MSEK 499.4 (MSEK 466.4). Like-for-like sales increased by +8.8% (+13.0%). Online sales increased by +45.3%.

One new store was opened, and four stores were refurbished during the quarter. No stores were closed. The total number of physical stores at the end of the quarter was 130(132). The number of shopping days in the quarter was 90 (90).

The quarterly report for the second quarter of 2021 will be announced on 20 August 2021 at CET 08:00.

ENQUIRIES

Eystein Lund, CFO Kid ASA, +47 906 02 127 Anders Fjeld, CEO Kid ASA, +47 996 32 121

• 1) Calculated with constant currency. Actual reported revenues per Q2 2020 was MNOK 660.5 which gives an increase of 2.5%.
• 2) Calculated with constant currency. Actual reported revenues YTD per Q2 2020 was 1.168,5 which gives an increase of 6.6%.
• 3) Like-for-like revenue compared to 2019 are revenue from stores that were in operation from 01.01.2019 all through the end of the current reporting period