Asetek A/S

Regulatory Filings • Nov 15, 2021

Asetek Now Accepting Pre-Orders for Invicta Sim Racing Pedals

Asetek Now Accepting Pre-Orders for Invicta Sim Racing Pedals

Sim Racers Get Premium Performance at a Competitive Price for a Fully Immersive

Sim Racing Experience

Aalborg, Denmark - 15 November 2021 -- Asetek, sim racing gear innovator, the

creator of the all-in-one liquid cooler, and the global leader in liquid cooling

solutions for gaming PCs and DIY enthusiasts, today announced its Invicta Sim

Racing Pedals are available for pre-order. With the premium performance Invicta

pedals from Asetek the most competitive sim racers will be able to experience

full immersion and the feeling of a real racecar.

Now sim racers can be some of the first in line to experience the Invicta

throttle and brake pedal solution. Users can deepen the immersion with the add

-on clutch, sold separately, for a more authentic racing control and feel. Make

quick adjustments and easily calibrate your Invicta pedals using the intuitive

RaceHub software custom designed by Asetek for sim racing.

Competitively priced, while offering performance levels and quality of much

higher priced solutions, the Invicta throttle and brake pedal with its RaceHub

software will be available for Euro 699.00 after VAT ($699.00 before sales tax when

available for sale in the U.S.). The add-on Invicta clutch pedal will be

available for Euro 299.00 after VAT ($299.00 before sales tax when available for

sale in the U.S.).

Sim racers can place their pre-orders by going to

https://www.asetek.com/simsports/webshop/.

"I am thrilled that our Invicta pedals are now available for pre-order, and that

we expect to be supplying them in Q1 2022," said André Sloth Eriksen, CEO and

founder of Asetek. "With our laser focus on innovation, meticulous design and

performance testing, along with robust manufacturing processes, we've been able

to go from concept to manufacturing our first SimSports products in twelve

months. That is quite a feat in this environment of component and logistics

challenges."

"When innovating the Invicta pedals, it was key that we design a premium product

that gives sim racers the feel of a real racecar while enhancing their

performance and simplifying customization and personalization. We've received a

lot of interest as we've demo-ed our Invicta pedals at sim racing and

motorsports events including ADAC SimRacing 2021 Expo and Padborg Park in

Denmark," said Eriksen. "It is amazing to see the excitement when people try out

the Invicta pedals as they experience the thrill of what it feels like to race a

real racecar. With all the positive feedback, we decided to open pre-ordering."

In addition to the Invicta pedals, Asetek will also offer replaceable pedal

plates for a more comfortable feeling for racers racing without shoes. Stay

tuned for more SimSports products from Asetek, including wheelbases, steering

wheels, shifters, and other end-user customization options.

About Asetek

Asetek (ASTK.OL), a global leader in mechatronic innovation, is a Danish garage

-to-stock-exchange success story. Founded in 2000, Asetek established its

innovative position as the leading OEM developer and producer of the all-in-one

liquid cooler for all major PC & Enthusiast gaming brands. In 2013, Asetek went

public while expanding into energy-efficient and environmentally friendly

cooling solutions for data centers. In 2021, Asetek is introducing its

line of products for next-level immersive SimSports gaming

experiences. Asetek is headquartered in Denmark and has operations in

China, Taiwan and the United States.

www.asetek.com

For further information, please contact:

CEO and Founder André S. Eriksen

+45 2125 7076, email: ceo@asetek.com