Annual Report • Feb 27, 2024
Annual Report
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STOCKMANN GROUP is an international omnichannel retail group with two divisions: Lindex and Stockmann. Lindex is a global fashion company with a purpose to empower and inspire women everywhere. It is a market leader in lingerie in the Nordics and a forerunner in sustainability. Stockmann is a premium multi-brand retailer with department stores in Finland and the Baltics. Its purpose is to be a marketplace for a good life. In 2023, the Stockmann Group's revenue was EUR 952 million and it had some 5 800 employees. Stockmann plc is founded in 1862 and its shares are listed on the Nasdaq Helsinki Ltd. in Finland.

In 2023, the Stockmann Group focused on systematically building a solid and sustainable foundation for the future for both divisions, aiming to secure a long-term growth of shareholder value. Despite the challenging market environment marked by sustained high inflation, elevated interest rates and geopolitical uncertainties, the Group succeeded in enhancing its profitability. The keys to this improved performance include a strategic focus, prioritisation of key initiatives, and the team's dedication to achieving the goals.
As a result, the Group's 2023 adjusted operating result improved to EUR 80.0 (79.8) million. However, in local currencies the improvement was significant. The Lindex division outperformed the average market growth and reached an all-time record of EUR 90.3 (90.0) million adjusted operating result. In 2023, changes in foreign exchange rates had a negative impact of EUR 5.7 million on adjusted operating profit. The Stockmann division lagged slightly behind the comparison year, and its adjusted operating result totalled EUR -6.3 (-5.4) million. Without the negative impact of the reduced size of the Stockmann Itis department store, the division would have improved its performance. The Stockmann division improved its result during the second half of the year compared to the previous year.
Going forward, we have a clear plan to accelerate value creation. At our Capital Markets Day in November, we announced updated strategies and financial targets for the divisions. The Lindex division will continue to accelerate growth, transform into a sustainable business, and decouple cost from growth. The Stockmann division aims for growth and profitability improvement by elevating its offering towards luxury and premium segments, growing and leveraging the loyal customer base, and ensuring a seamless omnichannel experience. Additionally, there is a clear focus on operational efficiency and expanding revenue horizons.
The Stockmann Group's underlying business is developing in the right direction, and our financial position improved further in terms of free cash-flow, financing and equity in 2023. The current financial position serves as a solid foundation for further development and investments in the areas such as process efficiency and digitalisation, enabling the growth we seek. The construction of Lindex's new EUR 110 million omnichannel distribution centre is proceeding well, and we target it to be in operation in the autumn 2024.
In September, we announced that the Stockmann Group was commencing a strategic assessment to crystallise shareholder value by refocusing the Group's business on Lindex. As part of the strategic assessment, Stockmann plc is considering a name change to Lindex Group and will investigate strategic alternatives for the Stockmann department stores business. The assessment is ongoing, and we expect it to be finalised in 2024. In 2023, we also saw good progress in the restructuring process, which we aim to end as soon as possible.
In October, the Stockmann Group took an important step in climate change mitigation. We submitted our new climate target to the Science Based Targets initiative (SBTi) and defined a roadmap for both divisions to reach the target. The Group's target is to reduce climate emissions by 42% by 2030 compared to 2022. We expect to have validated science-based climate targets in 2024.
I would like to express my heartfelt gratitude to all our employees, shareholders, customers, suppliers and partners for good cooperation in 2023. I look forward to continuing our journey together towards building a stronger, growing company and creating sustainable value to all our stakeholders.
CEO, Stockmann Group
(79.8 in 2022) 80.0 ADJUSTED OPERATING RESULT / EUR mill.
REVENUE / EUR mill. (981.7 in 2022) 951.7
17% SHARE OF DIGITAL REVENUE
(16% in 2022)

| DIVISION | |
|---|---|
| LINDEX | 67% |
| STOCKMANN | 33% |

| FASHION | 80% |
|---|---|
| BEAUTY | 8% |
| HOME | 5% |
| FOOD | 4% |
| OTHER | 3% |

| SWEDEN | 35% |
|---|---|
| FINLAND | 34% |
| NORWAY | 13% |
| OTHER | 18% |
THE STOCKMANN GROUP continued to improve its adjusted operating result and the Lindex division reached an all-time record in profitability. The Group's revenue decreased to EUR 951.7 (981.7) million but increased in local currencies by 1.6%. In 2023, the Stockmann Group announced new financial targets for the Lindex and Stockmann divisions.
| 2023 | 2022 | |
|---|---|---|
| REVENUE, EUR mill. | 951.7 | 981.7 |
| GROSS PROFIT, EUR mill. | 554.2 | 568.3 |
| GROSS MARGIN, % | 58.2 | 57.9 |
| OPERATING RESULT (EBIT), EUR mill. | 76.5 | 154.9 |
| ADJUSTED OPERATING RESULT (EBIT), EUR mill. | 80.0 | 79.8 |
| NET RESULT FOR THE PERIOD, EUR mill.* | 51.7 | 101.6 |
| EARNINGS PER SHARE, EUR** | 0.33 | 0.65 |
| ADJUSTED EARNINGS PER SHARE, EUR*** | 0.16 | 0.24 |
| CASH FLOW TOTAL, EUR mill. | -30.3 | -45.8 |
| CAPITAL EXPENDITURE, EUR mill. | 65.1 | 62.5 |
| EQUITY PER SHARE, EUR | 2.47 | 2.15 |
| EQUITY RATIO, % | 29.9 | 26.2 |
| EQUITY RATIO EXCL. IFRS 16, % | 60.6 | 53.4 |
| LINDEX DIVISION | 2023 | 2022 |
|---|---|---|
| 3–5% annual local currency revenue growth in the mid-term and reaching an annual revenue |
||
| of SEK 10 billion by 2030, % | 2.7 | 10.9 |
| 30% digital share of revenue in the mid-term, % | 19.0 | 18.5 |
| 15% adjusted operating margin in the long-term, % |
14.3 | 13.6 |
| STOCKMANN DIVISION | 2023 | 2022 |
| Revenue growth in line with market* growth in the mid-term, % |
** -0.6 |
10.0 |
| Reaching a positive free cash flow in the mid-term, EUR mill. *** |
-12.0 | -20.9 |
| 5% adjusted operating margin in the mid-term, % | -2.0 | -1.7 |
| * Stockmann addressable market in Finland, Latvia and Estonia, comprising of fashion, beauty and home categories. Market growth was 2.7% in 2023 and 7.0% in 2022. |
** The Stockmann division's revenue was negatively affected by the reduced size of the Stockmann Itis department store.
*** Free cash flow is calculated as EBITDA - adjustments - lease payments +/- changes in net working capital - investments.


Respecting the planet is one of the Stockmann Group's key strategic sustainability themes. In line with its commitment to the Science Based Targets initiative (SBTi), the Stockmann Group drew up a science-based climate plan and aims to reduce climate emissions from its own operations and its value chain by 42% by 2030 compared to 2022. At the end of October, Stockmann submitted its climate plan and target to the experts at SBTi for review. The Group expects SBTi to validate its climate target during 2024.

The Stockmann division promoted the circular economy with its high-quality products that stand the test of time and hold their resale value and with the introduction of a second-hand offering to its department stores. Two new second-hand partners opened their pop-up shops in the Helsinki city
centre department store: Ninyes, a children's clothing recycling company, and Luxury Helsinki, a store offering second-hand designer bags and accessories. Stockmann also continued its cooperation with the Relove second-hand shops and companies which help to recycle post-consumer textiles.
Lindex is continuing its circular transformation by actively exploring and testing new services and business models. In 2023, the company took a significant step in this journey with its long-term agreement with Infinited Fiber Company, a Finnish supplier specialised in circular materials.
Through this partnership, Lindex is moving forward to a sustainable future, where the integration of innovative solutions and partnerships is key to the circular transition towards a more responsible and sustainable textile industry. In addition, Lindex deepened its cooperation with Södra and "Once More" fibre.



The Stockmann division was the main partner for the Project Runway TV
series in Finland in 2023. Through the partnership, Stockmann supported young designers and provided coaching in valuable retail and fashion insights. The winner, Pali Albin, designed a unisex collection called Helsinki Rambling Club exclusively for Stockmann. The company has a long history of close cooperation with Finnish fashion designers and Stockmann customers value local design.

TOWARDS PREMIUM AND LUXURY
The Stockmann division has continued to increase its focus on the premium and luxury categories according to the strategy. It has over 150 brands with a very limited distribution, and in 2023, Stockmann introduced new premium and luxury/semiluxury brands such as Max Mara Studio, Lardini and Diptyque. Louis Vuitton opened an exclusive store in the Helsinki flagship department store in April.
Lindex continued to drive its digital transformation with a range of exciting initiatives and projects. Within the digital store program, Lindex is implementing a new mobile POS (Point of Sales) system and integrating RFID technology to elevate the customer experience. Lindex also developed a new AI tool called Lindex Copilot, which is designed to support the store employees in their daily tasks. In addition, Lindex activated its new Product Lifecycle Management System (PLM), aimed at increasing transparency, enhancing efficiency, and improving collaboration across departments throughout the value chain.

Lindex is a global fashion company and a forerunner in sustainability. It is a market leader in lingerie in the Nordics, but it also offers inspiring and affordable fashion in womenswear and kidswear. The company has a strong brand and a significant loyalty base – in its biggest markets, Sweden, Norway and Finland, over 70% of women are Lindex loyal customers. The company has a strong digital approach and 19% of its sales are digital. With its updated strategy, Lindex aims to accelerate growth, transform to a sustainable business, and decouple cost from growth.
| WOMEN'S WEAR | 32% |
|---|---|
| LINGERIE | 31% |
| KIDS WEAR | 34% |
| COSMETICS | 4% |

| SWEDEN | 52% |
|---|---|
| NORWAY | 20% |
| FINLAND | 13% |
| OTHER COUNTRIES | 15% |

THE LINDEX DIVISION
| VALUES | PROMISES | VISION | MUST WIN AREAS | |
|---|---|---|---|---|
| Empower yourself and each other Seek constant improvement Make business oriented decisions Act sustainable Make it simple |
Employee promise: Together for a greater impact Sustainability promise: To make a difference for future generations |
PURPOSE To empower and inspire women everywhere |
We are a global, brand-led, sustainable fashion company We are digital first We are powered by people We are Lindex |
Accelerate growth Transform to a sustainable business Decouple cost from growth |
/
/ Lingerie
Established in 1862, Stockmann is a premium omnichannel retail company offering a wide range of high-quality fashion, cosmetics as well as home and food products. It has eight department stores in Finland, Estonia and Latvia, and an online store. The Stockmann division's updated customer-centric strategy aims to improve profitability by increasing the focus on premium and luxury, leveraging its loyal customer base of 1.4 million and ensuring a seamless omnichannel experience.
REVENUE / EUR mill. 318.5
ADJUSTED OPERATING
-6.3 RESULT / EUR mill.
(320.6 in 2022)
(-5.4 in 2022)
| FASHION | 48% |
|---|---|
| BEAUTY | 17% |
| HOME | 14% |
| FOOD | 11% |
| SERVICE AND RENTAL INCOME |
10% |

| 76% |
|---|
| 24% |


| VALUES | VISION |
|---|---|
| Focus on customer | |
| Act with courage | |
| We work together | |
Reinventing retail
OUR PROMISE
A feeling that lasts
MUST WIN AREAS
Elevate offering: increase focus on premium and luxury Grow and leverage loyal customer base Ensure seamless omnichannel experience + Additional focus areas: Improve further operational efficiency Expand revenue horizons
OUR KEY ASSETS Loyal customers / People / Brand
Marketplace for a good life
PURPOSE
IN 2023, THE STOCKMANN GROUP continued its journey towards more sustainable business. The Lindex and Stockmann divisions have their own sustainability strategies but climate, circularity and human rights are common themes of the strategies. The Lindex division's sustainability promise is to make a difference for future generations and the Stockmann division is aiming at resource-wise retail business.
In line with its commitment to the Science Based Targets (SBTi) initiative, the Group submitted its climate target for approval in October 2023 and expects the target to be validated during 2024. The Stockmann Group is committed to reducing climate emissions from its own operations and its value chain by 42% by 2030 compared to 2022.
The Stockmann Group promoted a circular approach in its inhouse design and supply chain. In addition, Lindex launched a new partnership with Infinited Fiber Company to increase the use of circular materials, and deepened its cooperation with Södra. The Stockmann division strengthened its second-hand offering with new partners, Ninyes and Luxury Helsinki, and deepened cooperation with local clothing recycling partners.
READ MORE about our sustainability work at year2023.stockmanngroup.com THE STOCKMANN GROUP'S KEY SUSTAINABILITY THEMES:
Climate, Circularity and Human Rights

Improve energy efficiency and increase use of renewable energy throughout value chain
Increase share of low-carbon products and materials
Circular business models and services
Transportation solutions with less climate impacts
Collaboration with value chain partners to mitigate climate change
THE LINDEX DIVISION has
439 fashion stores, including franchising stores in 18 countries and an online store operating in Europe. Lindex products are sold globally through its partners, such as Asos, Boozt and Zalando.
THE STOCKMANN DIVISION has eight department stores in
Finland, Estonia and Latvia as well as an online store.

439
LINDEX FASHION STORES

STOCKMANN DEPARTMENT STORES

MARKETS

MARKETS WITH OWN ONLINE STORES
WORLDWIDE THROUGH PARTNERSHIPS LINDEX B2B PARTNERSHIPS

Aleksanterinkatu 52 B P.O. BOX 220 FI-00101 Helsinki, Finland Tel. +358 9 1211 stockmann .com stockmanngroup .com
Contact information for the purchasing offices stockmanngroup.com
Group Communications Media Desk, Tel. +358 50 389 0011 9 a.m. - 4 p.m. EET on working days [email protected] [email protected]
stockmann.com Customer service: [email protected] Tel. +358 9 1211
Contact information for the department stores: Finland: stockmann.com Estonia: stockmann.ee Latvia: stockmann.lv
Nils Ericsonsplatsen 3 BOX 233 401 23 Gothenburg, Sweden Tel. +46 31 739 5000 lindex.com about.lindex.com
lindex.com Customer service: [email protected] Tel. +358 800 130 730
facebook.com/stockmannCOM instagram.com/stockmanncom fi.pinterest.com/stockmanncom/ linkedin.com/company/stockmann-oyj-abp twitter.com/stockmannFI flickr.com/photos/stockmanngroup youtube.com/stockmannCOM
facebook.com/lindex instagram.com/lindexofficial linkedin.com/company/lindex twitter.com/lindexofficial youtube.com/lindex
The Stockmann Group's annual reporting consists of five reviews: 'Our Year 2023' Business Review, Financial Review, Corporate Governance Statement, Remuneration Report and Sustainability Review. The Financial Review includes the Report by the Board of Directors and the Financial Statements.
All reviews are available in Finnish, Swedish and English at year2023.stockmanngroup.com.
Links to other reviews
FINANCIAL REVIEW
CORPORATE GOVERNANCE STATEMENT
REMUNERATION REPORT
SUSTAINABILIT Y REVIEW

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