First Sensor AG

Business and Financial Review • Dec 10, 2013

News Details

Media | 10 December 2013 10:51

First Sensor AG: First Sensor AG is targeting high-growth business fields (news with additional features)

(DGAP-Media / 10.12.2013 / 10:51)

Press release

First Sensor AG

Peter-Behrens-Str. 15

12459 Berlin, Germany

First Sensor’s Shares: ISIN DE0007201907 Ι WKN (German Securities Identification Number) 720190

First Sensor AG is targeting high-growth business fields

Medical, Industrial, Mobility, Technology Services – Greater market and customer focus – Greater internationalization – The core competences of First Sensor are precisely in key sectors of the future – The organizational structure will be adapted

Berlin, December 10, 2013 – With its sensor products and systems, First Sensor AG will be adopting a strategy based on four growing business fields: technical applications in the Medical, Industrial, Mobility and Electronic Engineering and Manufacturing Services sectors. Four Business Units will therefore be created to ensure total focus on the markets and the customers. The company will also be systematically expanding international sales in Europe, Asia and North America. The necessary changes in the organizational structure will take effect immediately. As announced in June by the new CEO Dr. Martin U. Schefter, First Sensor AG is committing itself to a path of growth. The aim is to become one of the market leaders in all business fields within the next five years. This is the message given by the Managing Board of First Sensor AG today to the employees.

First Sensor AG is being developed to become a leading global specialist in the growth market of sensor technology. The Managing Board of First Sensor considers the company to be in a good position for this challenge. Unique competences have been built up over the past few years for economically attractive areas of technology. First Sensor has highly specialized development and production know-how in the Medical, Industrial and Mobility sectors. First Sensor also possesses a high level of engineering and manufacturing competence, making it of interest to third parties as a technology service provider.

The Managing Board of First Sensor AG is strategically aligning the company to these four segments, which are some of the core markets with the greatest potential growth for sensor technology.

The drivers for the future are smart sensor systems for complex requirements. In these markets with high value added and attractive margins they ensure that the technical requirements are rapidly rising. With its broad offering and technological know-how, First Sensor has demonstrated in the past that it is capable of developing and supplying the right systems to meet the specific requirements in these key sectors. The company therefore considers it has excellent chances of registering continual growth.

The core markets, which will experience very significant growth worldwide in the future, include medical, industrial, automotive and transport applications. In all, these three segments are expected to have a market volume of around 20 billion dollars in 2018.

To make the best possible use of these excellent conditions First Sensor will strengthen its sales and ensure that product development is more closely focused on the market and the customers. As before, First Sensor AG makes a large part of its sales in Germany. The company will also be systematically opening up further markets in Europe, Asia and North America. The sales organization in the USA has already been adapted. In Asia, First Sensor AG is expanding its sales presence and strengthening the Singapore production site with the aim of benefiting from cost-effective local manufacture. This will create the right conditions for actively processing all the attractive markets worldwide and for selling products and systems in those markets.

First Sensor AG

The Management Board

About First Sensor

First Sensor AG is a leading provider of high-quality, customer-specific sensor solutions in the in the life science, safety & security, automotive & transportation as well as industry. First Sensor was formed in Berlin 20 years ago and has been listed on the Frankfurt Stock Exchange since 1999 [Prime Standard Ι WKN (German Securities Code Number): 720190 Ι ISIN: DE0007201907 Ι SIS]. Further information on First Sensor can be found on the Internet at www.first-sensor.com.

Contact:

Simone Herrmann Ι Head of Investor Relations

ir@first-sensor.com

T +49 30 639923-760 Ι F +49 30 639923-719

End of Media Release

+++++

Additional features:

Document: http://n.equitystory.com/c/fncls.ssp?u=RNEUXSAYIE

Document title: Pressemitteilung 10.12.2013

---

Issuer: First Sensor AG

Key word(s): Enterprise

10.12.2013 Dissemination of a Press Release, transmitted by DGAP – a company of EQS Group AG.

The issuer is solely responsible for the content of this announcement.

DGAP’s Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases.

Media archive at www.dgap-medientreff.de and www.dgap.de

---

Language:	English
Company:	First Sensor AG
	Peter-Behrens-Straße 15
	12459 Berlin
	Germany
Phone:	+49 (0)30 63 99 23-760
Fax:	+49 (0)30 63 99 23-719
E-mail:	ir@first-sensor.com
Internet:	www.first-sensor.com
ISIN:	DE0007201907
WKN:	720190
Listed:	Regulierter Markt in Frankfurt (Prime Standard); Freiverkehr in Berlin, Düsseldorf, Hamburg, München, Stuttgart

End of News	DGAP-Media

- - -
243990  10.12.2013