Burberry Group PLC

Transaction in Own Shares • Mar 15, 2022

National Storage Mechanism | Additional information

RNS Number : 8168E

Burberry Group PLC

15 March 2022

Burberry Group plc (the "Company") - Director/PDMR Shareholdings

As announced on 20 October 2021, as part of his appointment, Jonathan Akeroyd, Chief Executive Officer of the Company, is to receive share awards to compensate for incentives from his former employer that he forfeited on joining the Company. Accordingly, the Company announces that conditional share awards over Ordinary Shares of 0.05p each ("Shares") in the Company were granted on 15 March 2022 to Jonathan Akeroyd, as detailed below (the "Buy-Out Awards"):

Director	Number of Shares subject to award	Award type	Vesting date	Terms
Jonathan Akeroyd	101,377	Performance-based award	30 June 2022	Bespoke award in reliance on FCA Listing Rule 9.4.2(2) to facilitate recruitment, on terms similar to Burberry Share Plan 2020 awards.
71,106	Time-based award	15 June 2022
79,439	15 June 2023	Burberry Share Plan 2020
49,291	3 January 2024
24,643	15 June 2024

The number of Shares comprised in the Buy-out Awards was determined by reference to the Company's share price at the time of Jonathan's appointment. The Buy-Out Awards are subject to continued employment, and in respect of the performance-based award, a performance condition relating to the performance of Jonathan's former employer, Capri Holdings Limited.

All Buy-out Awards have been made in line with the Company's Remuneration Policy, which is set out in full in the FY 2019/20 Directors' Remuneration Report.

Full details of the Buy-Out Awards, including details of the performance condition and information as required by FCA Listing Rule 9.4.3, will be set out in the Company's FY 2021/22 Directors' Remuneration Report.

15 March 2022

The following disclosures are made in accordance with Article 19 of the EU Market Abuse Regulation 596/2014 as it forms part of UK law.

Notification of dealing form

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Jonathan Akeroyd

2

Reason for the notification

a)

Position/status

Chief Executive Officer 

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Burberry Group plc

b)

LEI

213800PE1KEFCNFR1R50

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each ("Shares")

GB0031743007

b)

Nature of the transaction

Grant of a conditional award over Shares

c)

Price(s) and volume(s)

Price(s)	Volume(s)
Nil	71,106
Nil	79,439
Nil	49,291
Nil	24,643
Nil	101,377

d)

Aggregated information

- Aggregated volume

- Price

Aggregate Price	Aggregate Volume	Aggregate Total
Nil	325,856	Nil

e)

Date of the transaction

2022-03-15

f)

Place of the transaction

Outside a trading venue

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