Dékuple

Earnings Release • Oct 23, 2014

ADLPartner: NET SALES GROWTH IN Q3 2014

Paris, 23 October 2014 (5:45 pm) – Over the first nine months of 2014, ADLPartner recorded a gross sales volumeⁱ of €206.3 million, up 3.9% on the previous year, with net salesii climbing 5.0% to €86.2 million.

Quarterly business trends

At 30 September	2014	2013	Change
Gross sales volume (€ million)	206.3	198.6	+3.9%
1st quarter	68.4	70.4	-2.9%
2nd quarter	70.5	64.6	+9.0%
3rd quarter	67.4	63.6	+6.1%
Net sales (€ million)	86.2	82.1	+5.0%
1st quarter	28.3	29.2	-3.1%
2nd quarter	29.2	26.3	+11.1%
3rd quarter	28.7	26.6	+8.0%

In line with the second quarter, ADLPartner recorded sustained growth in the third quarter, with its gross sales volume up 6.1% and net sales up 8.0% compared with the previous year.

Developments for each region

At 30 September	2014	2013	Change
Active open-ended subscriptions	2,918,505	3,004,071	-2.8%
(units) France	2,786,026	2,829,047	-1.5%
Spain	132,479	175,024	-24.3%
Gross sales volume (€ million)	206.3	198.6	+3.9%
France	199.8	192.5	+3.8%
Spain	6.5	6.1	+6.1%

Net sales (€ million)	86.2	82.1	+5.0%
France	82.0	78.8	+4.1%
Spain	4.1	3.3	+27.0%

Change in the product mix

At 30 September	2014	2013	Change
Gross sales volume (€ million)	206.3	198.6	+3.9%
Open-ended subscriptions	154.1	145.8	+5.7%
Fixed-term subscriptions	30.0	30.4	-1.2%
Books, merchandise, audio and video	17.6	19.2	-8.6%
Other	4.6	3.2	+42.7%

Net sales (€ million)	86.2	82.1	+5.0%
Open-ended subscriptions	54.6	49.9	+9.3%
Fixed-term subscriptions	13.1	13.3	-1.9%
Books, merchandise, audio and video	14.7	16.1	-8.8%
Other	3.8	2.7	+42.1%

Business growth has been driven by the development of a new marketing mix for the openended subscription range. In a difficult economic climate, market prospecting on the fixedterm subscription range and books, merchandise, audio and video lines was scaled back.

Outlook

ADLPartner is rolling out a strategy to expand its business and create value through its know-how. This strategy is helping further strengthen positions on its longstanding business lines, while also ramping up its development on new sources of growth.

Next date: 2014 net sales on 30 January 2015 (after close of trading)

Company information

As a specialist in relational marketing, ADLPartner designs, markets and implements customer relation management and loyalty services on its own behalf or on behalf of its major partners (banks, retailers, services, e-commerce, etc.).

Contacts

ADLPartner Investor Relations & Financial Information relations.investisseurs@adlpartner.fr tel: +33 1 41 58 72 03

Calyptus Cyril Combe cyril.combe@calyptus.net tel: +33 1 53 65 68 68

ADLPartner is listed on NYSE-Euronext Paris - Compartment C ISIN: FR0000062978–ALP – Bloomberg: ALP:FP – Reuters: ALDP.PA www.adlpartner.com

ⁱ Gross sales volume represents the value of subscriptions and other products sold.

ii Net sales (determined in line with the French professional status for subscription sales) only include the amount of compensation paid by magazine publishers; for subscription sales, net sales therefore correspond to a gross margin, deducting the cost of magazines sold from the amount of sales recorded.