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SAP SE

Earnings Release Aug 31, 2011

365_ip_2011-08-31_178d345d-19cf-4454-adf1-dbb21687e6ba.pdf

Earnings Release

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Commerzbank Sector Conference Week

Oliver Bussmann, EVP & CIO SAP AG Frankfurt am Main, August 31, 2011

Safe Harbor Statement

Any statements contained in this document that are not historical facts are forwardlooking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "project," "predict," "should" and "will" and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the Securities and Exchange Commission. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Agenda

  • y SAP at a Glance
  • y Driving Innovation at SAP

Agenda

  • y SAP at a Glance
  • y Driving Innovation at SAP

SAP is the World's Leading Business Software Company

SAP is…

  • y #1 in enterprise applications
  • y #1 in SME applications
  • y #1 in business analytics
  • y #1 in enterprise mobility

SAP is a truly global company…

  • y €12.5bn total revenue
  • y 172,000 customers
  • y 120 countries
  • y 34 global technology partners
  • y 2,900+ certified partners

Our Purpose

VISION MAKE THE WORLD RUN BETTER

MISSION

MAKE EVERY CUSTOMER A BEST-RUN BUSINESS

By Mid of the Decade

€20bn 35% MARGIN 1 BILLION PEOPLE

Top-Line Growth in First Half 2011 Combined with Operational Excellence Results in Strong Profitability

* at constant currencies

Strong Financial Results: Six Quarters of Double-Digit Growth

Q2 / 2011

  • Continued double-digit revenue growth
  • 88% of order entry from existing customers
  • ~1/3 order entry from SME
  • Diversified revenue stream by region and industry
  • Record operating cash flow: €2.3 billion
  • Continued margin progression year-over-year operating margin +100 bps

Software revenue numbers based on non-IFRS

Increasing Recurring Revenue Streams – Basis for Sustainable and Stable Cash Flows

  • Share of recurring revenues increased by 14pp between 2007 and 2010 (from 39% to 52%)
  • Recurring revenues had a CAGR of 15%+ between 2007 and 2010 and also between 1999 and 2010
  • Stability through steadily growing share of recurring revenues

Diversification of Revenue Streams across Geographies and Industries in 2010

Total Revenue by Industry

  • All regions grew double-digit yoy in 2010 with APJ leading the way at 26%
  • In Q2 2011 software revenue grew in all regions by approx. 35% yoy at cc
  • Leading vertical strategy with more than 24 industry-specific solutions
  • We achieved double-digit growth in all six industry sectors in 2010
  • In Q2 2011 financial services and discrete industries showed significant growth

Agenda

  • y SAP at a Glance
  • y Driving Innovation at SAP

Transforming SAP Through Innovation and Customer Focus

  • y Expand the addressable market
  • y Customer driven innovation (relevant, essential)
  • y Delivering innovation without disruption and bringing it faster to the market
  • y Leveraging ecosystem as a force multiplier
  • y SAP runs SAP focus
  • y 3 new technology opportunities:
  • In-Memory
  • Mobility
  • Cloud

Overall IT Trends / Convergence

New Business Models

  • y "Real"- real time business
  • y Extending the enterprise
  • y Mobile scenarios

1- IDC 2- SAP HANA customer benchmark

© 2011 SAP AG. All rights reserved. 13

Mobility Leadership for SAP

Inside to outside experience

  • Building-up a device agnostic mobility strategy is critical
  • Security is key topic in mobility strategy
  • Integrate "bring-yourown" in mobility strategy
  • SAP + Sybase No 1 in Enterprise mobility
  • Mobile BI is quick win

SAP Offering

  • Mobile Device Management & Security
  • Application Provisioning and Middleware
  • Integration to Backend- and Core-Systems
  • Covering the mobile device and mobile application lifecycle

On-Device Innovation and Mobile Platform at SAP managed by Sybase Afaria

Business Benefit:

  • Fulfills IT consumer demand for mobile device choice
  • Provides a mobile showcase platform for the field
  • Proactive mobile strategies allow for quick innovation

Big Data / In-Memory Technology

Hours /

Minutes

Before SAP HANA

  • •SAP HANA is new paradigm in data storage and access
  • •Real-time analytics based on large volume of data
  • •Planning, forecasting, operational performance, simulations perform better
  • •Data source agnostic appliance
  • •5 leading hardware partners: Cisco, IBM, HP, Fujitsu, Dell (covering 80% of HW market)

Key take away

  • Direct access to operational data w/o affecting performance of ERP
  • Leverage investment in existing BI solutions
  • High SAP internal adoption rate
  • Strong pipeline for SAP HANA
  • Core, mobility, and in-memory are a powerful combination

Sub-seconds with HANA 100x-1.000x faster than traditional data processing

© 2011 SAP AG. All rights reserved. 16

In-Memory Computing – The Time is NOW

Implementing HANA: High Adoption Rate at SAP

Side-by-Side

  • Sales Pipeline
  • Profitability Analysis Reporting
  • Rapid Deployment Solutions
  • Business Process Management
  • Customer Product Usage

Real-time Data Store

• BW on HANA

New Applications

  • Cash Flow & Liquidity Management
  • Strategic Workforce Planning

Cloud and On-Demand Computing

SAP Offering

  • On-Demand Suite for mid market customers and subsidiaries: SAP Business ByDesign
  • Line-of-Business solutions (e.g. Sales on Demand) – extend on premise core with on demand
  • Î Seamless integration on-premise & ondemand
  • For SAP Business Suite customers:
  • Î SAP Virtualization and Cloud Mgmt product to come Nov 2011

Business Value

  • Significant TCO-reduction through virtualized backend computing
  • Partnering with IaaS vendors to enable customers to take full advantage
  • SAP helps customers to run their landscapes in the cloud

SAP On-Demand – A Comprehensive Solution Portfolio

On-Demand Examples: SAP Carbon Impact and SAP Streamwork

On-Demand Collaboration Tool SAP Streamwork

  • 130.000 registered users globally
  • Ease of use, easy access

On-Demand Sustainability Data with SAP Carbon Impact

  • SAP saved €185m through sustainability activities (2008 to HY1 /2011)
  • Reduced carbon footprint in 2010 by 25% (from peak level in 2007)

Multi-Channel Go-To-Market and Open Ecosystem – Value to Customers of All Sizes

Service and BPO Partners 21 Global SIs,1700+ SIs, BPO partners

Resell Partners 2,900+ VARs Volume Resellers Distributors

y 40% of sales through Channels by 2015

  • y Incremental and complementary to SAP's direct sales force
  • y Co-innovation with partners
  • y Optimized coverage & customer touch points

Software and Tech. Partners

34 Sol. Part., 800 OEM 34 Global Tech.

SAP's Strategy for Continued Profitable Growth

  • y Drive double digit organic growth with a strong pipeline of new products
  • y Continuous margin expansion
  • y SAP strives to significantly expand its addressable market by the middle of decade and achieve
  • at least €20bn in total revenue; and
  • an operating margin of 35%.
  • y SAP expects the key drivers of growth will be innovation:
  • Core business
  • In-Memory technology
  • On-device solutions
  • On-demand solutions

Invitation to a Dialog

Contact Information:

Oliver T. Bussmann EVP & Chief Information Officer SAP AG

[email protected] www.sap.com/CIO twitter.com/SAPCIO

© 2011 SAP AG. All rights reserved.

No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG. The information contained herein may be changed without prior notice.

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SAP company.

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