Investor Presentation • May 23, 2017
Investor Presentation
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www.scout24.com
May 23, 2017
Source: OC&C analysis. Data for 2013–2014. Germany only.
Source: OC&C analysis (for Germany); Enders Analysis, March 2015 (for UK).
Based on Germany share of passenger cars in use in Germany, Italy, Belgium, the Netherlands, Luxembourg, France, Spain and Austria. Car parc estimates as of 2013 (source: OC&C analysis). 3. Source: IDC, Oanda, OC&C analysis. IDC includes in "online" net ad spend online and mobile display, online and mobile search, online and mobile video, online classifieds and other online.
Monthly ARPU 20164
Based on Germany share of passenger cars in use in Germany, Italy, Belgium, the Netherlands, Luxembourg, France, Spain and Austria. Car parc estimates as of 2013 (source: OC&C analysis).
Source: IDC, Oanda, OC&C analysis. IDC includes in "online" net ad spend online and mobile display, online and mobile search, online and mobile video, online classifieds and other online. 4. Source: OC&C analysis (for Germany); Enders Analysis, March 2015 (for UK).
| € 0.49 per listing |
€ 0.69 per listing / day * |
||
|---|---|---|---|
| Basic | Plus / day* |
Premium | |
| # Ranking | #3 | #2 | #1 |
| Pole-Power | |||
| Power | |||
| Profil | |||
| Number of Images included |
15 | 20 | 30 |
| Click Map | |||
| Exposure VDP1 |
1.0x | 4.3x | 8.1x |
1.Source: Company information. VDP = Vehicle Detailed Page Views. Analysis compares vehicles within the same price range, for the period of the first quarter 2016 2. Source: Company information. As of 01.06.2015 – 30.06.2015. Data set assumes that cars are sold when they are taken off AS24 website.
*Prices Marketing Power Products in Germany, European prices for Plus and Premium listings differ.
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