Investor Presentation • Jan 29, 2021
Investor Presentation
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Christian Klein CEO
Luka Mucic CFO


Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "project," "predict," "should" and "will" and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the Securities and Exchange Commission. Readers are cautioned not to place undue reliance on these forwardlooking statements, which speak only as of their dates.


+27% (@cc)
SaaS/PaaS cloud revenue growth excl. Intelligent Spend
72% (+4.4 ppt. @cc) more predictable revenue share
€7.2bn (+14% @cc) current cloud backlog
69.6% (+1.3 ppt. @cc) Non-IFRS cloud gross margin

25,000 Net new customers
>35,000
Go-lives
~16,000 (+16%) S/4HANA Customers
Relentless focus on customer value to help the world run better & improve people's lives
Accelerating our customers' business transformation in the cloud
▪ NET PROMOTER SCORE INCREASE: +10 pts ▪ COVID-19 VACCINE DISTRIBUTION powered by SAP
Focus in our core portfolio and continuous investment in innovation close to our core
Examples only



Corona Warn App downloads are helping to curb the COVID-19 pandemic
CONTACT TRACING VACCINE PRODUCTION DISTRIBUTION
17/20
© 2021 SAP SE or an SAP affiliate company. All rights reserved. ǀ PUBLIC 8
top 20 global vaccine manufacturers run SAP

has chosen SAP solutions to plan and manage the vaccination logistics
Relentless focus on customer value to help the world run better & improve people's lives
Accelerating our customers' business transformation in the cloud
▪ NET PROMOTER SCORE INCREASE: +10 pts
▪ COVID-19 VACCINE DISTRIBUTION powered by SAP
Focus in our core portfolio and continuous investment in innovation close to our core
I n t e l l i g e n t
E N T E R P R I S E



Relentless focus on customer value to help the world run better & improve people's lives
Accelerating our customers' business transformation in the cloud
▪ NET PROMOTER SCORE INCREASE: +10 pts
▪ COVID-19 VACCINE DISTRIBUTION powered by SAP
Focus in our core portfolio and continuous investment in innovation close to our core

Integration of Microsoft Teams and SAP solutions to facilitate remote collaboration and enable the frictionless enterprise
Simplification of the move from on-premise editions of SAP ERP to SAP S/4HANA in the cloud
Expanded joint engagements with partners to help customers on their journey to the cloud
First collaboration use cases coming in Q2 2021


| Live Dashbaard Text Sertiment Analysis Product Optimizer Product Cocipit Product Requirements | Integrated Business Planning | ||||||
|---|---|---|---|---|---|---|---|
| T112 Compact In Research Last Edit: 1 minute ago |
1 0 | Innovation Scere | |||||
| T112 Compact | Key Requirements: Push-Button Start (40), Adaptive Cruise Control (18), Automatic | 78 Current Configuration |
67 T112 Compact V2 |
51 T112 Campact V3 |
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| High Beams (17) Overall Version: V.32 |
Compare with: | Autonomous Driving Features | 88 | ||||
| Aporover: Cara Stone | T111 Compact V100 Mide-size |
Range per Charge | 74 | ||||
| Conjoint Analysis Samarcha Holmes |
Customer Requests ব |
IBP Forecast C BP Forecas Added by you . 2 others |
Sustainable Materials | 65 | |||
| SKU Planning | 4 of 8 | Feature Sentiment Scores | Innovative Design | હક | |||
| In Research (1) Live (3) Draft (4) | 02 2020 | ||||||
| T112 Compact BP-1232-1323 |
In Research | Performance Benchmark | |||||
| T111 Compact 2588-ILUS2 |
Live | ||||||
| V100 Mide-size BP-1117-6293 |
Live |
Shift the market narrative from LoB feature comparisons to smart end-to-end journeys since acquisition
HUMAN EXPERIENCE MANAGEMENT
(Hire to Retire)
SMART SPEND (Travel & Expense) COMMERCE-FIRST EXPERIENCE (Lead to cash)
CUSTOMER CENTRIC SUPPLY CHAIN
(Design to operate)
INTELLIGENT TRADING PARTNER NETWORK (Source to pay)

valuation increase


Operating profit and Free Cash Flow up strongly

Solid performance across all regions
| AMERICAS | |||||||||
|---|---|---|---|---|---|---|---|---|---|
| Q4/20 | FY/20 | ||||||||
| Cloud revenue | |||||||||
| +3% | +10% | ||||||||
| +11% cc | +13% cc | ||||||||
| Cloud and | software revenue |
||||||||
| -5% | +0% | ||||||||
| +3% cc | +3% cc |
Canada was a highlight, while the U.S. and Mexico had a robust performance in cloud revenue for the full year. The U.S., Brazil and Mexico had a solid year in software licenses revenue
| EMEA | APJ | ||||||
|---|---|---|---|---|---|---|---|
| Q4/20 | FY/20 | Q4/20 | FY/20 | ||||
| Cloud revenue | Cloud revenue | ||||||
| +11% +14% cc |
+23% +25% cc |
+17% +22% cc |
+18% +21% cc |
||||
| Cloud and software revenue |
Cloud and software revenue |
||||||
| -3% -1% cc |
+2% +3% cc |
-4% 0% cc |
0% +2% cc |
||||
| For the full year, Germany, Switzerland and France were highlights in cloud revenue. In addition, Saudi Arabia and Sweden |
For cloud revenue, Japan, South Korea and Singapore were highlights for the full year. Japan, Australia and India had a |
In addition, Saudi Arabia and Sweden had a strong year in software licenses revenue
Revenues calculated based on customer location; All numbers are Non-IFRS unless otherwise stated; Individual country highlights are based on Non-IFRS at constant currencies
robust performance in software licenses revenue
| Non-IFRS at constant currencies as reported |
FY/19 | Q1/20 | Q2/20 | Q3/20 | Q4/20 | FY/20 |
|---|---|---|---|---|---|---|
| Cloud | 68.2 | 69,3 | 69,3 | 69,7 | 69,8 | 69.5 |
| Intelligent Spend Group | 78.1 | 78,7 | 79,7 | 78,3 | 78,9 | 78.9 |
| Private Cloud (IaaS) | 28.9 | 30,7 | 35,6 | 33,0 | 35,9 | 33.8 |
| Public Cloud (SaaS/PaaS) | 68.5 | 70,3 | 69,5 | 71,4 | 70,7 | 70.5 |
| Software Licenses & Support | 87.4 | 85,9 | 87,4 | 88,2 | 88,9 | 87.7 |
| Cloud & Software | 81.6 | 79,7 | 81,0 | 81,6 | 82,9 | 81.4 |
| Services | 25.0 | 22,3 | 25,6 | 31,4 | 28,9 | 27.0 |
| Total Gross Margin |
72.3 | 69,9 | 72,5 | 74,0 | 76,0 | 73.3 |
FY/20 Non-IFRS Operating Margin at 30.5% Highest level since 2015
Actuals FY/20
Actuals FY/20
Operating Cash Flow FY/20 €7.2bn | +106%
Free Cash Flow FY/20 €6.0bn | +164%
CAPEX • €0.8bn | 0% IFRS tax rate came in below and Non-IFRS tax rate at the lower end of our tax range guidance
Reflecting a strong contribution from Sapphire Ventures
Operating Cash Flow approximately doubling year-over-year; Free Cash Flow significantly above raised outlook
Cash flow positively impacted by lower tax and restructuring payments and a successful working capital management
More of SAP's cloud assets run on hyperscalers' infrastructure
Cloud Revenue €8.09bn
Cloud & Software Revenue €23.23bn
Total Revenue €27.34bn
Operating Profit €8.28bn
Cloud Revenue in a range of €9.1 – 9.5bn Growth: 13.0% to 18.0%
Cloud and Software Revenue in a range of €23.3 – 23.8bn Growth: Flat to up 2%
Operating Profit in a range of €7.8 – 8.2bn Growth: -1.0% to -6.0%
Share of more predictable revenue to reach approx. 75%
Operating Cash Flow approx. €6.0bn
Free Cash Flow above €4.5bn




Cloud revenue increase by +13% at constant currency
Share of more predictable revenue grew by approximately 4pp to approximately 65%
IFRS operating margin up 9.1pp to 35.2% | Non-IFRS up 1.5pp to 36.8% at constant currency
IFRS Earnings per share up 19% to €1.62 | Non-IFRS down 7% to €1.69
| IFRS | Non-IFRS | ||||||
|---|---|---|---|---|---|---|---|
| € millions, unless otherwise stated |
Q4/20 | Q4/19 | ∆ % | Q4/20 | Q4/19 | ∆ % | ∆ % at cc |
| Cloud | 2,041 | 1,896 | 8 | 2,044 | 1,907 | 7 | 13 |
| Software licenses | 1,703 | 2,002 | -15 | 1,703 | 2,002 | -15 | -11 |
| Software support | 2,835 | 2,948 | -4 | 2.835 | 2,948 | -4 | 0 |
| Software licenses and support |
4,538 | 4,950 | -8 | 4,538 | 4,950 | -8 | -4 |
| Cloud and software | 6,579 | 6,846 | -4 | 6,582 | 6,857 | -4 | 1 |
| Services | 960 | 1,195 | -20 | 960 | 1,195 | -20 | -16 |
| Total revenue | 7,538 | 8,041 | -6 | 7,541 | 8,052 | -6 | -2 |
| Total operating expenses |
-4,884 | -5,938 | -18 | -4,774 | -5,212 | -8 | -4 |
| Operating profit (loss) |
2,655 | 2,102 | 26 | 2,768 | 2,839 | -3 | 3 |
| Financial income, net | 107 | 127 | -16 | 107 | 127 | -16 | |
| Profit (loss) before tax |
2,705 | 2,219 | 22 | 2,817 | 2,956 | -5 | |
| Income tax expense |
-773 | -582 | 33 | -795 | -766 | 4 | |
| Profit (loss) after tax | 1,932 | 1,637 | 18 | 2,022 | 2,190 | -8 | |
| Operating margin (in %) |
35.2% | 26.1% | 9.1pp | 36.7% | 35,3% | 1.4pp | 1.5pp |
| Earnings per share, basic (in €) | 1.62 | 1.36 | 19 | 1.69 | 1.82 | -7 |
| IFRS | Non-IFRS | ||||||
|---|---|---|---|---|---|---|---|
| € millions, unless otherwise stated |
FY/20 | FY/19 | ∆ % | FY/20 | FY/19 | ∆ % | ∆ % at cc |
| Cloud | 8,080 | 6,933 | 17 | 8,085 | 7,013 | 15 | 18 |
| Software licenses | 3,642 | 4,533 | -20 | 3,642 | 4,533 | -20 | -17 |
| Software support | 11,506 | 11,547 | 0 | 11,506 | 11,548 | 0 | 1 |
| Software licenses and support |
15,148 | 16,080 | -6 | 15,148 | 16,080 | -6 | -4 |
| Cloud and software | 23,228 | 23,012 | 1 | 23,233 | 23,093 | 1 | 3 |
| Services | 4,110 | 4,541 | -9 | 4,110 | 4,541 | -9 | -8 |
| Total revenue | 27,338 | 27,553 | -1 | 27,343 | 27,634 | -1 | 1 |
| Total operating expenses |
-20,717 | -23,081 | -10 | -19,060 | -19,426 | -2 | 0 |
| Operating profit (loss) |
6,621 | 4,473 | 48 | 8,283 | 8,208 | 1 | 4 |
| Financial income, net | 776 | 198 | >100 | 776 | 198 | >100 | |
| Profit (loss) before tax |
7,218 | 4,596 | 57 | 8,880 | 8,331 | 7 | |
| Income tax expense |
-1,938 | -1,226 | 58 | -2,350 | -2,180 | 8 | |
| Profit (loss) after tax | 5,280 | 3,370 | 57 | 6,529 | 6,152 | 6 | |
| Operating margin (in %) |
24.2% | 16.2% | 8.0pp | 30.3% | 29,7% | 0.6pp | 0.8pp |
| Earnings per share, basic (in €) | 4.35 | 2.78 | 56 | 5.41 | 5,11 | 6 |
| Non-IFRS, in percent as reported |
FY/18 | Q1/19 | Q2/19 | Q3/19 | Q4/19 | FY/19 | Q1/20 | Q2/20 | Q3/20 | Q4/20 | FY/20 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Cloud | 63.1 | 66,2 | 67,9 | 69,0 | 69,5 | 68.2 | 69,3 | 69,5 | 69,7 | 70,0 | 69.6 |
| Intelligent Spend | 77.8 | 78,0 | 78,1 | 78,0 | 78,0 | 78.1 | 78,8 | 79,9 | 78,3 | 79,2 | 78.9 |
| Private Cloud (IaaS) | 12.2 | 32,0 | 22,4 | 25,3 | 36,3 | 28.9 | 31,0 | 36,0 | 33,4 | 36,9 | 34.3 |
| Public Cloud (SaaS/PaaS) | 60.0 | 63,8 | 69,0 | 70,5 | 70,0 | 68.5 | 70,2 | 69,5 | 71,4 | 70,8 | 70.7 |
| Software Licenses & Support | 87.4 | 85,7 | 87,1 | 87,6 | 88,8 | 87.4 | 85,7 | 87,4 | 87,6 | 88,4 | 87.4 |
| Cloud & Software | 81.5 | 79,6 | 81,1 | 81,7 | 83,4 | 81.6 | 79,6 | 81,0 | 81,2 | 82,7 | 81.2 |
| Services | 22.9 | 20,3 | 23,9 | 26,9 | 28,1 | 25.0 | 22,8 | 26,3 | 31,5 | 28,7 | 27.2 |
| Total Gross Margin |
71.8 | 69,5 | 71,4 | 72,3 | 75,2 | 72.3 | 69,8 | 72,6 | 73,7 | 75,8 | 73.1 |


| Total revenue | • Non-IFRS operating profit (loss) |
|---|---|
| €8,052m | -3% to €2,768m (Q4/19: €2,839m) +3% to €2,916m at cc |
| • Non-IFRS operating margin |
|
| €7,541m | +1.4pp to 36.7% (Q4/19: 35.3%) |
| +1.5pp to 36.8% at cc |
| Total operating expenses Operating profit (loss) | Total revenue | • IFRS operating profit (loss) +48% to €6,621m (FY/19: €4,473m) |
|||
|---|---|---|---|---|---|
| FY/19 | 23,081 | 4,473 | €27,553m | • IFRS operating margin +8.0pp to 24.2% (FY/19: 16.2%) |
|
| FY/20 | 20,717 | 6,621 | €27,338m |
| Total operating expenses Operating profit (loss) | Total revenue | ||
|---|---|---|---|
| FY/19 | 19,426 | 8,208 | €27,634m |
| FY/20 | 19,060 | 8,283 | €27,343m |
• Non-IFRS operating profit (loss) +1% to €8,283m (FY/19: €8,208m) +4% to €8,500m at cc
• Non-IFRS operating margin +0.6pp to 30.3% (FY/19: 29.7%) +0.8pp to 30.5% at cc


€1.6bn
*Non-IFRS at constant currencies



| Assets | Equity and liabilities | ||||
|---|---|---|---|---|---|
| € millions | 12/31/20 | 12/31/19 | € millions | 12/31/20 | 12/31/19 |
| Cash, cash equivalents and other financial assets | 6,946 | 5,611 | Trade and other payables | 1,213 | 1,581 |
| Trade and other receivables | 6,593 | Provisions | 73 | 247 | |
| 7,908 | Other liabilities | 7,431 | 8,367 | ||
| Other current assets | 1,545 | 1,694 | Contract liabilities, current | 4,150 | 4,266 |
| Total current assets |
15,085 | 15,213 | Total current liabilities |
12,868 | 14,462 |
| Goodwill | 27,560 | 29,159 | Financial liabilities | 13,606 | 12,923 |
| Provisions | 368 | 335 | |||
| Intangible assets | 3,784 | 4,491 | Contract liabilities, non-current | 36 | 89 |
| Property, plant, and equipment | 5,042 | 5,496 | Other non-current liabilities | 1,673 | 1,582 |
| Other non-current assets | 7,006 | 5,853 | Total non-current liabilities |
15,684 | 14,929 |
| Total liabilities | 28,552 | 29,390 | |||
| Total non-current assets |
43,392 | 44,999 | Total equity | 29,925 | 30,822 |
| Total assets | 58,476 | 60,212 | Total equity and liabilities | 58,476 | 60,212 |
Due to rounding, numbers may not add precisely
| € millions, unless otherwise stated | FY/20 | FY/19 | ∆ |
|---|---|---|---|
| Operating cash flow |
7,193 | 3,496 | +106% |
| - Capital expenditure |
-816 | -817 | 0% |
| - Payments of lease liabilities |
-378 | -403 | -6% |
| Free cash flow |
6,000 | 2,276 | +164% |
| Free cash flow in percent of total revenue | 22 | 8 | +14pp |
| Free cash flow conversion rate | 1.14 | 0.68 | +0.46 |
| Days sales outstanding (DSO in days, Dec. 31) | 78 | 71 | 7 |

Net Liquidity = cash and cash equivalent plus current time deposits and debt securities minus financial debt
Other = mainly purchase and sales of equity or debt instruments of other entities, proceeds from sales of non-current assets, and effects of foreign currency rates on cash and cash equivalents – for more information see our 2019 integrated report
SAP expects a full-year 2021 effective tax rate (IFRS) of 27.5% to 28.5% (2020: 26.9%) and an effective tax rate (non-IFRS) of 24.5% to 25.5% (2020: 26.5%)
| Non-IFRS adjustments | Actual Amounts FY/19 |
Actual Amounts FY/20 |
Est. Amounts for FY/21 |
|---|---|---|---|
| Revenue adjustments | €81m | €5m | €0m to €30m |
| Acquisition-related charges | €689m | €577m | €540m to €640m |
| Share-based payment expenses | €1,835m | €1,082m | €2,000m to €2,500m |
| Restructuring charges | €1,130m | -3m | €150m to €200m |
| Sum of all adjustments | €3,735m | €1,661m | €2,690m to €3,370m |
| Expected Currency Impact 2021 Based on December 2020 Level for the Rest of the Year | ||||
|---|---|---|---|---|
| in percentage points | Q1 | FY | ||
| Cloud Revenue | -6pp to -8pp |
-3pp to -5pp |
||
| Cloud and software | -5pp to -7pp |
-2pp to -4pp |
||
| Operating profit | -7pp to -9pp |
-2pp to -4pp |

Main categories added include Digital Supply Chain Management and Finance and Risk Management. This change affected the S/4HANA customer count as the customers of the added categories (as far as not also S/4HANA customer) have been included in the S/4HANA customer number. Prior period customer count numbers have been adjusted to conform with the updated definition.
| All figures are Non-IFRS and growth rates at constant currencies unless otherwise stated | |||||
|---|---|---|---|---|---|
| Cloud Revenue | Cloud Backlog1 Current |
Global Commerce2 |
Cloud Applications Total Subscribers |
||
| +13% €2,044m |
+14% €7.15bn |
>\$4.1 trillion | ~238m | ||
| Concur – Segment Revenue |
Qualtrics – Segment Revenue |
Number of end users book travel and/or process expense with SAP Concur |
New workers started on SAP Fieldglass platform |
||
| -15% €341m |
+26% €183m |
>71m | >1m |
1) Current Cloud Backlog replaces our previous disclosure of 'New Cloud Bookings'. The 'Current Cloud Backlog' – or CCB for short gives you the contractually committed cloud revenue we expect to recognize over the upcoming twelve months. The CCB is thus a subset of our Remaining Performance Obligations: Cloud only and 12 months only. Its expansion between two key dates reflects our success in both, contracting new cloud business as well as renewing existing business. So compared to New Cloud Bookings, it is a better, more holistic indicator of our cloud progress.
2) Global commerce is the total commerce volume transacted on the SAP Ariba, SAP Concur and SAP Fieldglass Networks in the trailing 12 months. SAP Ariba commerce includes procurement and sourcing spend
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