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Exasol AG

Investor Presentation May 11, 2021

710_ip_2021-05-11_416e81de-d680-43df-b1e1-e7c2a428f34a.pdf

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Earnings Call Results 2020

Aaron Auld (CEO) Michael Konrad (CFO)

2021 – May - 11

Disclaimer

This presentation contains future-oriented, forward-looking statements ("Forward- looking Statements"), estimates, opinions, projections and forecasts representing the current assessments and views with respect to anticipated future performance of Exasol AG. That assessments, views and forward-looking statements are subject to changes. There are uncertain conditions that are for the most part difficult to predict and are beyond the control of Exasol AG. Exasol AG is not under any obligation to publish any information resulting in changes in framework conditions or to publish revised information.

The information in this presentation as well as The Forward-looking Statements" are of preliminary and abbreviated nature and may be subject to updating, revision and amendment, and such information may change materially. Neither Exasol AG nor any of its directors, officers, employees, agents or affiliates undertakes or is under any duty to update this presentation or to correct any inaccuracies in any such information which may become apparent or to provide any additional information.

The Forward-looking Statements can be identified by the use of forward-looking terminology, including the terms "believes", "estimates", "anticipates", "expects", "intends", "aims", "plans", "predicts", "may", "will" or "should" or, in each case, their negative, or other variations or comparable terminology. These Forward-looking Statements include all matters that are not historical facts. They appear in a number of places throughout this presentation and include statements regarding Exasol's intentions, beliefs or current expectations concerning, among other things, Exasol's prospects, growth, strategies, the industry in which it operates and potential or ongoing acquisitions. By their nature, Forward-looking Statements involve significant risks and uncertainties, because they relate to events and depend on circumstances that may or may not occur in the future. Forward-looking Statements should not be read as guarantees of future performance or results and will not necessarily be accurate indications of whether or not such results will be achieved.

Aaron Auld CEO 2020 highlights & 2021 objectives

Exasol MVV

MISSION

Accelerate insights from the world's data.

VISION

Be the analytics platform trusted by the world's most ambitious organizations.

VALUES

  • Extraordinary Customer Experiences
  • All for one, one for all
  • Every Voice Counts
  • Always Learning
  • Bring It!
  • Celebrate Unique!

2020 ARR TARGET REACHED AND SOLID START IN 2021

Q1 2021: Solid start into FY2021

ARR Revenue Employees
+37.3% to €25.3M +26.3% to €6.1M +46 to 269 FTe

In 2020 financial targets achieved

ARR +36.9% to €24.1M Revenue
+9% to €23.6M
+67 employees in 2H20

Stronger organization established to enter a new era of sustainable growth

€91M gross proceeds via IPO
and capital increase
New leadership team
created
Innovation accelerated and
product improved
CSR & ISO Procedures introduced
For the first time in Exasol's 20
year history, the Group is well
equipped with cash and capital to
execute on the Group's growth
ambitions.
After the IPO, Exasol started to fill
key vacancies in marketing, sales,
and product management.
A new international leadership
team of 10 members has been
established.
Launch of Exasol's new software
version 7.0
Environmental officer introduced
and Green Team established
New website with smart user
experience and key trial
functionalities created
Carbon Footprint assessment
received & carbon neutrality
reached
Rollout of Exasol's cloud-native
/SaaS service prepared
ISO certifications received
Each Exasolian
goes through the
Autonomous Data Warehouse group's employee diversity & CSR
program

AWS: An accelerating partnership

GTM Partner to Exasol, Multiple Selling Motions

  • Public Offer via Marketplace, Low Touch
  • Private Offer via Marketplace, High Touch
  • Joint Direct Sales, High touch

Partnership growth over time

  • Started as a low tier partner, Exasol has raised to a full APN Advanced Partner, supported by AWS SaaS factory team
  • Exasol has integrated its solution into AWS to provide customers a better user experience and to intensify its relations with AWS
  • Chosen to exclusive ISV Accelerate Program, top 100 or so of 60,000 ISV partners globally
  • AWS Sellers incentivized through specific ISV targets and spiffs to sell ISV Accelerate partner solutions
  • Joint customers, e.g. Allianz and adidas, DFB, further opportunities in progress

Technology Integration

  • 10 AWS integrations: Glue, Kinesis, Athena, Aurora, DynamoDB, RedShift, S3, Sagemaker, Cloud Watch, Cloud Formation
  • Cloud-native Exasol to launch late 2021 on AWS

Google Cloud: Seeds starting to germinate

GTM Channel

• Limited joint sell as Public Offer via Marketplace, Low Touch mostly Self-Serve

Partnership growth over time

• Exploring co-sell motion with Google around legacy replacement, cloud consumption with additional options post cloud-native release

Joint customer successes

  • One of the largest omni-channel retailers in Europe
  • Innovative mobile bank with a global footprint
  • Biggest data center provider in the world (multi-cloud hybrid deployment)

Technology Integration

  • Integration to Looker
  • Cloud-native Exasol to launch in 2022 on GCP

Recent customer wins: Global leading enterprises trust Exasol to solve their specific & complex analytics challenges

One of the largest Global Mobile Network Operators

Multinational in power, renewable energy, aviation and healthcare

Leveraging Exasol in the technology roadmap planning team using data science models to plan their future network deployments

Major Mobile Network Operator in North America Exasol is embedded in the platform developed by the global business real estate team managing 40,000 real estate sites. The team aims to reduce carbon emissions by 50% by 2024.

Using Exasol for BI acceleration. Due to the limitations of the existing system, the customer was forced to run queries over the weekend. With Exasol, queries can be run just in minutes.

Financial institution in Germany with international footprint Acceleration for MicroStrategy; infrastructure flexibility for on prem, private and hybrid cloud solutions

DEMAND GENERATION FOCUS 2021 ON

  • (a) Overarching issue of BI Acceleration
  • (b) Regional Differentiation
  • (c) Verticals
DACH / BENELUX / FRANCE UK / IRELAND USA
Financial Services
Retail / Digital Business
Logistics
Financial Services
Retail / Digital Business
Logistics
Financial Services
Healthcare
Utilities / Telecoms
BI ACCELERATION

Strategic Group-Wide Marketing Approach

  • Brand Awareness
  • Community and Movement
  • Lead Generation
LEAP - HELPP - LOCAL -
global global regional
Leads Extracted Around Relationship
Programs

Community awareness through Exasol
followers
Brand awareness through building a

movement
Hot Enabled Leads Program

Identify top potential accounts

Know their pain points before Exasol speaks
to them

Go directly to the decision makers
Put Exasol in focus for rapidly solving urgent

pain points
Leads Obtained Collaboration Around
Locals

Identify partnerships for local needs

Build out local events and relationships
Focus on leveraging established

relationships

Leverage the partnership with the DFB/German national football team and UEFA EURO 2020 as a platform to address target groups in relevant markets

Objectives Target Groups / Target markets
Brand

Increase brand awareness

Shape brand perception

Drive lead generation and sales
Customers/Prospects

Create extraordinary experiences
External

Manager, Directors, VP's & Executives in the field of BI,
Analytics, and IT

Interest in football / the national team / the UEFA EURO 2020
Internal

Employees and potential employees (recruitment)
Key messages product Key messages culture
Speed Deliver fast
Power Communicate
with
humour
Analytics database Try new
things

INCREASE AWARENESS: Partnership with the DFB/German national football team

ONE8Y, a sports marketing agency created a survey and asked soccer-interested people about Exasol

  • Which of the following names have you heard of and remember?
  • 49% Exasol

48% Snowflake

68% Microsoft SQL Server

78% SAP

• 527 people participated in the poll • 70% of the participants are either business users or decision-makers for data analytics

Which characteristics describe Exasol in the best way?

78% Speed

72% Power

76% Performance

VALIDATED BY THE MARKET

#1 ranked in 18 Categories plus leadership in 4 BARC Data Management Survey 2020

categories in peer groups

Dresner 2021 Analytical Data Infrastructure (ADI) Market Study

Best in class for reliability of technology, product robustness and technical support

VALIDATED BY THE MARKET

DATA BREAKTHROUGH AWARD 2021: Exasol received the award in the category "Overall Data Analytics Company of the year"

DATA BREAKTHROUGH AWARD is part of Tech Breakthrough which is a leading market intelligence and recognition platform.

The breakthrough program is devoted to honouring excellence in data technologies, services, companies and products.

Forrester evaluated 13 top vendors against 26 criteria within three high-level categories: current offering, strategy, and market presence.

Exasol is recognized as a strong performer in the Forrester Wave Cloud Data Warehouses Q1 2021 report.

The report also notes Exasol offers "self-tuning capabilities that optimize performance and minimize maintenance requirements".

Exasol reached climate neutrality by offsetting ist carbon footprint

Environmental Policy

  • The Environmental Policy defines the company's commitment to improve Exasol's carbon footprint and to reduce environmental impact
  • Environmental Officer has been appointed, supported by external consultants
  • Formation of a Green Team: 16 members, including CTO Mathias Golombek as the Green Team Ambassador

Climate neutrality reached for 2019

  • Carbon Footprint Assessment to assess Exasol's Carbon Footprint in 2019 (1,019.9 tCO2e)
  • Carbon emissions offset by paying for three accredited REDD+ offsetting projects focused on rainforest protection
  • Exasol reached climate neutrality for 2019

2021 Objectives

Continue to build a stronger organization and enter a new era of growth

ARR OUTLOOK

+45%

EUR 35M

KEY AREAS 2021

  • Increase headcount to 300+ by end of 2021
  • Step-by-step rollout of our SaaS product
  • Build out our go-to-market machine
  • Create compelling brand and increase awareness
  • Prepare DWH Automation technology for market launch

2024 Objective

Exasol projects to exceed ARR of EUR 100m in the course of 2024

Michael Konrad CFO 2020 Financial Overview

P&L IMPACTED BY BUSINESS MODEL SHIFHT AND EXTRAORDINARY EXPENSES

in EUR m 2020 2019 change
Annual Recurring Revenue 24.1 17.6 36.9%
Group Revenue 23.6 21.6 9.3%
Group Recurring Revenue 19.0 15.1 25.8%
in% of Group Revenue 80.5% 69.9%
EBITDA -29.9 -11.0
adjusted EBITDA -7.4 -1.9
consolidated net loss -34.3 -14.0
adjusted consolidated net loss -11.8 -4.2
  • ARR growth: Driven by existing customers (40% share) and new customer wins (60%)
  • 2020 ARR performance still without tailwinds from IPO proceeds due to sales cycles of > 6 months
  • Group Revenue performance influenced by Exasol's strategic shift away from perpetual licenses to a subscription-based business model
  • EBITDA impacted by extraordinary expenses (expenses for IPO and capital increase; share-based remuneration)

EBITDA BRIDGE

in EUR m 2020 2019 change
Personnel Expenses 37.3 24.3 53.5%
Share-bsaed remuneration 16.8 7.9 112.7%
Adjusted Personnel Expenses 20.5 16.4 25.0%
Other Operating Expenses 15.3 8.0 91.3%
Expenses for IPO and Capital Increase 5.7 1.2 375.0%
Adjusted Other Operating Expenses 9.6 6.8 41.2%
EBITDA -29.9 -11.0
Expenses for IPO and Capital Increase 5.7 1.2
Share-based remuneration 16.8 7.9
Adjusted EBITDA -7.4 -1.9
  • Related to Exasol's share price performance, share-based remuneration expenses stood at EUR 16.8m
  • Exasol holds 596k own shares with hidden reserves of EUR 16.6 m (share price year end 2020: EUR 27.86) which are exclusively reserved for share-based remuneration obligations
  • Increase of Personnel Expenses driven by headcount increase especially in H2 2020
  • Other Operating Expenses are adjusted for IPO and capital increase expenses
  • Increase of Adjusted Operating Expenses are largely driven by marketing, recruitment and IT

SUBSTANTIAL IMPROVED BALANCE SHEET QUALITY

EUR m 2020 2019
Total Assets 82.1 31.6
Cash and cash equivalents 69.5 0.6
in% of Total Assets 84.7% 1.9%
Group Equity 48.3 -20.5
Equity Ratio 58.8% n.a.
Cash Outflow -15.0 -0.4
  • Total Assets increased by +159.8% to EUR 82.1m mainly related to IPO an capital increase proceeds.
  • Cash and cash equivalents were at EUR 69.5m by year-end, reflecting 84.4% of Total Assets. Exasol is well financed to accelerate growth and to execute its growth ambitions.
  • Solid Equity Ratio of 58.8%
  • Cash outflow of EUR -15.0m (Operating CF Capex) corresponds with operating results, Capex of EUR 3.7m and slightly higher working capital. Cash outflow reflects Exasol's growth investments: Increased number of employees, internationalization, marketing

FINANCIAL KPI

2020 2019
Annual Recurring
Revenue (EUR m)
24.1 17.6
Net Revenue Retention Rate 113% 109%
Customer Churn 7.4% 4.0%
MRR Churn 5.1% 8.7%
Average ARR / Customer (kEUR) 129 136

• Net Revenue Retention Rate (NRR) was at a relatively low ratio of 113%. Before the IPO, Exasol were constraint with upselling because of its limited sales resources.

• Customer Churn increased - especially smaller enterprises terminated their subscriptions, predominantly driven by the Covid-19 pandemic.

  • MRR Churn (Monthly Recurring Revenue) improved from 8.7% to 5.1% - demonstrating Exasol's improving customer quality.
  • Average ARR per customer came slightly down: In 2020, Exasol gained a record number of new customers, including several customers with smaller ticket sizes compared to existing customers. Exasol sees a great potential for upselling with those new customers.

TARGETING A 300+ FTE organization: In Q1 2021 +46 people reaching 266 employees by end of March

Employee split by function Employee split by region

Sales & Marketing R&D Professional Services Admin

USA DACH UK

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